© copyright 2012 emc corporation. all rights reserved. 1 · pdf filetitle: title 44 point...


Jeremy Burton Executive Vice President

Product Operations & Marketing


Waves Of Change

Cloud Computing

Minicomputer

Mainframe

PC/ Microprocessor

Networked/ Distributed Computing


EMC’s Mission To Lead Customers And Partners

On Their Journey To

Hybrid Cloud Computing


CLOUD TRANSFORMS IT


Private Cloud Public Cloud

Which Deployment Model Will Win ?


Private Cloud Public Cloud

100000’s 1000’s EMC Trusted Service Providers


“Will You Pursue A Private Cloud Strategy By 2014?”

Private? Or Public? The Answer Is “Yes!”

78% Yes

5% No 17%

Maybe

Source: Gartner, "Top Five Trends for Private Cloud Computing” February, 2012

77% Yes

23% No

Source: IDC Fall 2011 CloudTrack survey of 603 companies of various sizes in North America, June 2011

Companies Using Public Cloud Services in 2011


Hybrid Clouds Will Become Pervasive

Private Cloud

Public Cloud

Hybrid Cloud


Cloud Technologies


Infrastructure Transformation

Each Layer In IT Will Be Transformed

Private

Hybrid Cloud

Public


Three Paths To Cloud Infrastructure

Best Of Breed Infrastructure Components

Proven Infrastructure

Partner VSPEX

Converged Infrastructure

VCE VBLOCK EMC Products




Private

Hybrid Cloud

Public

Application Transformation


Transform Your Workload Strategy

All Workloads

Workloads Cheaper On

Private/ Public Cloud

Legacy Workloads For Cost Reasons

Economic Evaluation Functional Assessment

Public Cloud Workloads

Private Cloud Workloads For Functionality

Reasons

Trust Assessment

Workloads Can Be Moved To Public Cloud Because They

Meet Trust Requirements

Private Cloud Workloads For Trust Reasons




Private

Hybrid Cloud

Public

End User Provisioning Transformation

Application Transformation


Automate To Innovate Cloud Maximizes Efficiency, Enabling Investment In Agility

Agility New Business Applications

Efficiency Automated Infrastructure

Private

Hybrid Cloud

Public


60X Reduction In Service Provisioning Time.

Accelerated Deployment Of Mobile Payment Apps.

Production Private Cloud In 3 Months.


Accelerating IT Transformation EMC Cloud Services

Process

Service Mgmt Framework

Chargeback Models

Automation, Self-service

People

Cross-Domain Skills

New Roles For IT Personnel

Technology

End User Computing Layer

Application Layer

Infrastructure Layer


TRUST TRANSFORMS

CLOUD


Static (Bolt-On) Defenses Signature-Based, At Perimeter

Static Infrastructure Physical, IT Controlled

Static Attacks Generic, Systems-Based

Old World: Static Security


Dynamic (Built-In) Defenses Analytics & Risk-Based

Dynamic Infrastructure Virtual, User-Centric

Dynamic Attacks Targeted, Human-Based

New World: Dynamic Security

Public Clouds

Hybrid Cloud


Ensuring Trust EMC Security And Availability Services

Dynamic Security

Trusted Cloud

Prevent Fraud & Protect Identities

Assured Availability

Business Continuity

Managed Availability

Active Governance

Information Governance

Risk Management & Governance


SECURITY MEETS

BIG DATA


BIG DATA TRANSFORMS BUSINESS


IN 2000 THE WORLD GENERATED

TWO EXABYTES OF NEW INFORMATION

Sources: “How Much Information?” Peter Lyman and Hal Varian, UC Berkeley,. 2011 IDC Digital Universe Study.


Sources: “How Much Information?” Peter Lyman and Hal Varian, UC Berkeley,. 2011 IDC Digital Universe Study.


TWO EXABYTES OF NEW INFORMATION

EVERY DAY


Functional Areas Where Companies Are Using Big Data

How Companies Are Using Big Data

McKinsey Global Survey of 1,469 C-level executive respondents at a range of industries and company sizes, “Minding Your Digital Business,” 2012.

Customer Intimacy

Budgeting & Planning

Operations & Supply Chain

Customer Service

Performance Management

New Product Strategy

Pricing

0 10 20 30 40 50

49%

39%

37%

33%

30%

28%

21%


big•data \ datasets so large

they break traditional IT

infrastructures.


Big Data And EMC

4 New Analytic Applications

Unified Analytics Platform 2 Petabyte Scale Data Storage 1

Data Science 3


Data Scientists Drive More Of The Data Lifecycle

Data Science Is Not The Same As BI

Acquiring New Data Sets

Finding Patterns

Building Advanced Algorithms

Creating Visualizations

Interacting With Data

DS BI Source: EMC Data Science Survey, 2012.


Strategy

Identify The Opportunity

EMC Big Data Services

Capitalizing On Big Data

Architecture

Integrate New Technologies

Analytics Engines

Cloud Infrastructure

Analytic Engines

Operations

Manage & Maintain


JANUARY 2011 EMC LAUNCHED 41 NEW PRODUCTS


NEW PRODUCTS FOR YOUR DATA

JUNE 2012 EMC INTRODUCED


EMC VMAX POWERFUL. TRUSTED. SMART.


VMAX 40K POWER CAPACITY 2X


40K 20K

10K

VM

AX


SIMPLICITY AT SCALE

EMC ISILON


Best-of-Breed Capabilities For Scale-Out NAS & Enterprise IT

Introducing OneFS Mavericks

Performance

Massive Scale

Rapid Growth

Operational Simplicity

Performance

Interoperability

Data Protection

Security

OneFS “Mavericks”


AFFORDABLE. SIMPLE. EFFICIENT. POWERFUL.

EMC VNX


VNXe3150

50% MORE PERFORMANCE AND CAPACITY PER RACK U


DATA DOMAIN THE WORLDS FASTEST DEDUPLICATION STORAGE SYSTEM


SPEED

CAPACITY 2X DD 990


Avamar 6.1 VM Recovery Number Of Minutes To Recover A Virtual Machine

2m 60m

30X FASTER

Source: EMC Internal Testing


50X Higher Cost

75X Higher Cost

Finally, The Future Of Storage

Transaction Performance

Capacity C

ost

FLASH SSD

HIGH CAPACITY HDD

PCIe FLASH

5000X Better Performance

300X Better Performance

15K RPM HDD


If Flash Is The Future, Why Not Store

Everything On Flash?


In 2011 The Digital Universe Grew


1.8 ZETTABYTES OF NEW INFORMATION

Source : IDC Digital Universe Study, 2011


Estimated At 21 Exabytes (0.021 Zettabytes) For 2012

Worldwide Fab Production Capacity

2 EXABYTES

Solid State Drives

19 EXABYTES

Consumer Flash

Source : www.storagesearch.com/seagate-flash-view-jan2011.pdf


COST OF A 3.75 EXABYTE FAB IS

$10 BILLION Source : www.storagesearch.com/seagate-flash-view-jan2011.pdf


COST OF ALL FLASH STORAGE

$5 TRILLION


THE BOTTOM LINE

ONE SIZE DOES NOT FIT ALL


In The Storage Network

In The Server Network

In The Server

Fully A

uto

mate

d

Sto

rage T

iering

FAST

All Flash Hybrid

VFCache

Project Thunder

VMAX VNX Isilon Project “X”


INFORMATION

NEW & EXISTING BUSINESS APPLICATIONS

VMWARE CLOUD OS VMWARE CLOUD OS

NEW DEVICES

INFORMATION STORAGE INFORMATION PROTECTION

NEW ANALYTIC APPLICATIONS


Serial Innovator, Market Consolidator 9-Year $26.8B Investment In Market Leading Technology 2003-2011

M&A $14.5B

R&D $12.3B

2003 AND BEFORE

2005

2007

2009

ENTERPRISE

STORAGE

INFORMATION

LIFECYCLE

MANAGEMENT

INFORMATION

& VIRTUAL

INFRASTRUCTURE

JOURNEY

TO THE

CLOUD

CLOUD &

BIG DATA


What You Can Expect From EMC

Best Of Breed Product Family

Organic And Acquired Innovation

Tight Knit Partner Ecosystem

Reputation For Quality And Service

And, Most Importantly, A Focus On You!


TRANSFORM YOURSELF

© copyright 2012 emc corporation. all rights reserved. 1 · pdf filetitle: title 44 point...

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