copyright for creative collaboration

Copyright for Collaboration

Jessica CoatesProject Manager

Creative Commons Clinic

AUSTRALIApart of the Creative Commons international initiative

CRICOS No. 00213J

http://www.qut.edu.au/

AUSTRALIA

part of the Creative Commons international initiativeCRICOS No. 00213J


Sharing makes commercial sense

CRICOS No. 00213J

AUSTRALIA


Who owns copyright in collaborative works?


everyone


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David C

hief, http://ww

w.flickr.com

/photos/davidchief/405506361/, Creative C

omm

ons Attribution

http://www.flickr.com/photos/davidchief/405506361/


everyone


CRICOS No. 00213J

this makes it hard to share

David C

hief, http://ww

w.flickr.com

/photos/davidchief/405506361/, Creative C

omm

ons Attribution

http://www.flickr.com/photos/davidchief/405506361/


AUSTRALIA


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AUSTRALIA


You need a licence


Approaches

Assign all copyright to one entity good for ‘closed’ works, being run by one

entity – but no one else can use the material

Write a specific licence for your work good for ‘closed’ group works – but only when

identified collaborators and probably need a lawyer

Use open content licence most common approach for public projects


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Open content licences?

Exact definition controversial, but in general:

• retain copyright

• provide permission in advance for certain uses

• standardised terms

• non-discriminatory

• at a minimum provide the right to reproduce, copy and communicate - under prescribed terms


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Why OCL?

• Increase reach and reputation

• Facilitate collaboration

• Innovation

• Access new business models

• Give new value to ‘back catalogue’ / junk

• Community engagement

• Reduce costs for users

• Provide legal clarity / reduce admin

• Increase sum of human knowledge


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By fhoo http://www.flickr.com/photos/99929543@N00/401764510/in/pool-pa_ourtown/


Creative Commons

A set of licences designed to:

– facilitate sharing;

– be flexible;

– be easy to use and understand; and

– apply in the same way anywhere in the world.


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Benefits of using CC

• designed for collaboration

• ready to use and free – no lawyers needed

• established system – easy to use

• worldwide application and recognition

• Searchable metadata

• compatible with other CC material – approx 100 million web objects


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Licences

4 licence elements:

Attribution – attribute the author

Noncommercial – no commercial use

No Derivative Works – no remixing

ShareAlike – remix only if you let others remix


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Licences

creators mix and match these elements to make a licence eg:

Attribution-Noncommercial-ShareAlike – can remix, tweak, and build upon the work, as long as:

• you credit the author;

• it is for non-commercial purposes; and

• you license your new creations under the same licence


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Attribution-ShareAlikeAttribution


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Attribution-Noncommercial

Attribution-NoDerivatives

Attribution-Noncommercial-ShareAlike

Attribution-Noncommercial-NoDerivatives

Each licence has


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deedbutton

legal codemetadata

Licensing Tools

• Licence generator – simple questions choose right licence

• Also available:– ccPublisher – downloadable

desktop wizard– Microsoft plug-in –allows

you to CC license straight from Office programs

– Individual site generators eg Flickr


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Licence Use

• Mid-2006 about 140 million

• Now – over 60 million on Flickr alone

• Most have Noncommercial limitation

• Moving towards more liberal licences


Use of licence elements – June 2006

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Finding CC material


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Things to think about

Who do you want to use the material, and when? CC is global & perpetual

Are you choosing the right licence? commercial use?

Do you have the rights to license?

3rd party permissions


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CC case studies


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International (Brazil/United States) by dailyinvention CC BYhttp://www.flickr.com/photos/dailyinvention/18258145/in/set-431681/

Flickr‘found objects’ collaboration

ccMixtercollaboration communities

Nine Inch NailsAs part of a broader

business model

http://www.flickr.com/photos/dailyinvention/


And more


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By Ford Motor company http://www.flickr.com/photos/fordmotorcompany/2267225172/

By Leland McInnes http://openclipart.org/media/files/leland_mcinnes/1898

For more detailed case studies, including interviews and statistics see http://wiki.creativecommons.org/casestudies

http://craphound.com/down/download.php

http://secondlife.com/

http://aswarmofangels.com/

http://www.outfoxed.org/


Thanks

http://www.creativecommons.org

http://wiki.creativecommons.org/casestudies

http://www.creativecommons.org.au

[email protected]


CRICOS No. 00213J

This slide show is licensed under a Creative Commons Australia Attribution licence. For more information see http://creativecommons.org/licenses/by/2.5/au/.

http://www.creativecommons.org.au/

http://www.creativecommons.org.au/

mailto:[email protected]

http://creativecommons.org/licenses/by/2.5/au/


http://creativecommons.org/licenses/by/2.5/au/

copyright for creative collaboration

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