cottle taylor- expanding the oral care group in india
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Expanding the Oral Care Group in India
By A.Arputha Selvaraj
APMP IIM Calcutta
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Case Overview
Haier Strategy in Chinese Market
Haier’s International Expansion Approaches
6 Frameworks / Tools (Porter, Yip, Dunning,
BCG, PLC, Integration/Responsiveness Grids)
Discussion
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Thanks for your
Attention