creative corridor presentation for amana

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Iowa’s Creative Corridor Building regional pride, collaboration and our shared Building regional pride, collaboration and our shared future future

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Amanda and Andy presented this presentation to a group of community leaders in Main Amana, IA on Jan 11, 2013.

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Page 1: Creative Corridor Presentation for Amana

Iowa’s Creative CorridorBuilding regional pride, collaboration and our shared futureBuilding regional pride, collaboration and our shared future

Page 2: Creative Corridor Presentation for Amana

Our Mission

Build pride and buzz about our region through a Build pride and buzz about our region through a shared identity and collaborative effortsshared identity and collaborative efforts

Attract and retain the best talentAttract and retain the best talent

Grow more successful companiesGrow more successful companies

Raise awareness of each city’s successRaise awareness of each city’s success

Grow a strong national reputation for our Grow a strong national reputation for our collective regioncollective region

Page 3: Creative Corridor Presentation for Amana

Experts Agree

Like Austin, Boulder and Portland our area has Like Austin, Boulder and Portland our area has everything we need to become one of everything we need to become one of

the nation’s most thriving regions.the nation’s most thriving regions.

Page 4: Creative Corridor Presentation for Amana

…but they also say

to capitalize on our assetsto capitalize on our assetswe need towe need to

work more collaborativelywork more collaborativelyand and

highlight our successeshighlight our successes

Page 5: Creative Corridor Presentation for Amana

A Proven Road Map

……and committed to focus on Michael Langley’sand committed to focus on Michael Langley’s5 Key Elements of a Thriving Region5 Key Elements of a Thriving Region::

A Strong Regional IdentityA Strong Regional Identity

Skilled Workforce/EducationSkilled Workforce/Education

InfrastructureInfrastructure

Culture of Innovation/EntrepreneurshipCulture of Innovation/Entrepreneurship

Culture of Inclusiveness + DiversityCulture of Inclusiveness + Diversity

Starting Here

Page 6: Creative Corridor Presentation for Amana

A Shared Identity

a symbol to help us rally together as a region a symbol to help us rally together as a region and highlight our success stories. and highlight our success stories.

Page 7: Creative Corridor Presentation for Amana

Iowa’s Creative Corridor

InnovationInnovation

CollaborationCollaboration

CreativityCreativity

ImaginationImagination

Building original workBuilding original work

Making new ideas happenMaking new ideas happen

Page 8: Creative Corridor Presentation for Amana

Why Creative?

Pays homage to the region’s historic Pays homage to the region’s historic strengthsstrengths in innovative manufacturing, in innovative manufacturing, technology and contributions in writing, technology and contributions in writing, culture and the artsculture and the arts

Highlights our creative class and related Highlights our creative class and related assets assets that attract and retain the talent we that attract and retain the talent we need for today’s innovation economyneed for today’s innovation economy

Page 9: Creative Corridor Presentation for Amana

Why Corridor?

The common service area and labor shed The common service area and labor shed of our major employers and institutions.of our major employers and institutions.

Page 10: Creative Corridor Presentation for Amana

Junior Achievement

Page 11: Creative Corridor Presentation for Amana

Junior AchievementECICOG RPA

Page 12: Creative Corridor Presentation for Amana

Junior AchievementECICOG RPAIWD Region 10

Page 13: Creative Corridor Presentation for Amana

Junior AchievementECICOG RPAIWD Region 10ECICOG

Page 14: Creative Corridor Presentation for Amana

Junior AchievementECICOG RPAIWD Region 10ECICOGKirkwood

Page 15: Creative Corridor Presentation for Amana

Junior AchievementECICOG RPAIWD Region 10ECICOGKirkwoodGrant Wood AEA

Page 16: Creative Corridor Presentation for Amana

Junior AchievementECICOG RPAIWD Region 10ECICOGKirkwoodGrant Wood AEAUnited Way ECI

Page 17: Creative Corridor Presentation for Amana

Junior AchievementECICOG RPAIWD Region 10ECICOGKirkwoodGrant Wood AEAUnited Way ECI6th Judicial Dist

Page 18: Creative Corridor Presentation for Amana

Junior AchievementECICOG RPAIWD Region 10ECICOGKirkwoodGrant Wood AEAUnited Way ECI6th Judicial DistCR MSA

Page 19: Creative Corridor Presentation for Amana

Junior AchievementECICOG RPAIWD Region 10ECICOGKirkwoodGrant Wood AEAUnited Way ECI6th Judicial DistCR MSAIC MSA

Page 20: Creative Corridor Presentation for Amana

Junior AchievementECICOG RPAIWD Region 10ECICOGKirkwoodGrant Wood AEAUnited Way ECI6th Judicial DistCR MSAIC MSAPriority 1

Page 21: Creative Corridor Presentation for Amana

Junior AchievementECICOG RPAIWD Region 10ECICOGKirkwoodGrant Wood AEAUnited Way ECI6th Judicial DistCR MSAIC MSAPriority 1ICAD

Page 22: Creative Corridor Presentation for Amana

Junior AchievementECICOG RPAIWD Region 10ECICOGKirkwoodGrant Wood AEAUnited Way ECI6th Judicial DistCR MSAIC MSAPriority 1ICADUnited Way Johnson Co

Page 23: Creative Corridor Presentation for Amana

Junior AchievementECICOG RPAIWD Region 10ECICOGKirkwoodGrant Wood AEAUnited Way ECI6th Judicial DistCR MSAIC MSAPriority 1ICADUnited Way Johnson CoMetro Planning Orgs

Page 24: Creative Corridor Presentation for Amana

Together We Are

a geographic regional economy a geographic regional economy

Benton, Cedar, Iowa, Johnson, Jones, Linn, Benton, Cedar, Iowa, Johnson, Jones, Linn, and Washington Countyand Washington County

(4,400 square miles)(4,400 square miles)

home to over home to over 445,000 creative residents445,000 creative residents

Page 25: Creative Corridor Presentation for Amana

The Creative Corridor Initiative

Celebrating the... Celebrating the...

Innovations, Collaborations, Innovations, Collaborations, Creative Companies and Imaginative PeopleCreative Companies and Imaginative People

Building original work andBuilding original work and

Making new ideas happenMaking new ideas happen

in every corner of our region. in every corner of our region.

Page 26: Creative Corridor Presentation for Amana

Raise Awareness

Partner with us to shine a light on your top Partner with us to shine a light on your top innovators and creatives regionally and innovators and creatives regionally and

beyond.beyond.

Page 27: Creative Corridor Presentation for Amana

Take Us on a Tour

Show us the places and tell us the stories that Show us the places and tell us the stories that exemplify innovation and creativity in exemplify innovation and creativity in

The Amana Colonies. The Amana Colonies.

Page 28: Creative Corridor Presentation for Amana

Promote Your Events

Use our calendar to promote your Use our calendar to promote your innovation-related events to the entire region. innovation-related events to the entire region.

Page 29: Creative Corridor Presentation for Amana

Be Part of Creative Week

Showcase The Amana Colonies’ creativity and Showcase The Amana Colonies’ creativity and innovation the week of October 21.innovation the week of October 21.

Page 30: Creative Corridor Presentation for Amana

Join the Creative Collaborative

Join other marketing, media and event Join other marketing, media and event professionals around the region for special professionals around the region for special events and planning for Creative Week. events and planning for Creative Week.

Page 31: Creative Corridor Presentation for Amana

Show Your Pride

Use the regional logo to show your pride in our Use the regional logo to show your pride in our region and build our collective strengthregion and build our collective strength

proud to be part of

Page 32: Creative Corridor Presentation for Amana

Wherever You See Fit

water towerwater tower

window signwindow sign

websitewebsite

eventseventsnewsletternewsletter

Page 33: Creative Corridor Presentation for Amana

CreativeCorridor.co

Join other marketing and event professionals Join other marketing and event professionals from around the region for special events and from around the region for special events and

planning for Creative Week. planning for Creative Week.

Page 34: Creative Corridor Presentation for Amana

We hope you’ll join us!Let’s grow our region together, work more collaboratively and Let’s grow our region together, work more collaboratively and let the world know about our amazing place.let the world know about our amazing place.

Amanda Styron, (319) 400-7782, [email protected] Amanda Styron, (319) 400-7782, [email protected]