Creating Happy Customers By

Managing ExpectationPhill Claxton, Co-Founder

DeskDirector

?Why is Managing Customer Expectation

So Important?

Our Journey Of Discovery

Chasing Faster Response Is Hard To Scale

Why Customers Leave

Indif -fer-ence68%

Other32%

Issues With Response

= Not Managing

Customer Expectation

Customer Satisfaction Starts With Knowing Customer Expectation

5 Ways To Manage

Customer Expectation

1. Know your limits

2. Set the expectation

3. Explain Obstacles Deliver On Problems

4. Constantly Communicate

5. Market based on your delivery

“ The key is to set realistic customer expectations, and then not just meet them, but exceed them – preferably in unexpected and helpful ways”

Sir Richard Branson