everyday accessibility confabedu 2014
DESCRIPTION
Higher education institutions have not only legal but also ethical obligations to make our websites accessible. As content strategists, we can ensure that any content we publish meets accessibility standards, and we must educate other content creators on our campuses. With an emphasis on practical advice and examples from higher ed institutions, this session will provide you with the tools you need to build a better web for all of your users and to empower your site editors to join you in this mission. Learning objectives: --Learn what accessibility means and how it improves the online experience for all users. --Join us as we move through the content development process from start to finish to address accessibility every step of the way. --Discover how to mobilize your site editors as partners in building an accessible website.TRANSCRIPT
EVERYDAY
ACCESSIBILITY
Sarah
Maxell Crosby
@choiceofpies
Matt
Richardson
ACCESSIBILITY?
What is
Accessibility is
essential to the Web.
Accessibility is
a human right.
Accessibility is
required.
Accessibility is
our responsibility.
Who is accessibility for?
Screen Reader Demosource: http://vimeo.com/cameronmoll
Accessibility is for all of us.
Breaking
down
barriers
W3C’s
Web Content Accessibility
Guidelines
AAAAA
A? AA? AAA?
Color
NAVIGATION
IMAGES
Stupid flag
ALT TEXT
CAPTION
Alt text: Students sitting at tables on Collis Porch.
Caption: The Collis Center is a hub of campus social activity.
Caption: The Collis Café is a popular campus dining option.
Video
(insert FinAid text example here)
CAPTIONS?
When should we use
VIDEO CAPTIONING SERVICES
~$2.50 a minute for captioning + transcribing
~$1 a minute for captioning + transcribing
~
AUDIO
TRANSCRIPTION SERVICES
$1-2.50 a minute depending on speed
~$1 a minute
MEASURING READABILITY
Text
TABLES
Source: http://www.w3.org/wiki/HTML_tables
Source: http://www.w3.org/wiki/HTML_tables
Accessible
content
Accessible
content strategy
LANDSCAPE SURVEY
CONTENT INVENTORY
PERSONAS
Testing
QUALITY ASSURANCE
QA TOOLS
Color Contrast Analyser
WAVE Accessibility Evaluation
Site Improve
Getting site editors
on board
No color codingAcceptable color contrast levelsClear menu labelsClear and accurate page titlesDescriptive linksAlt text and captions (not the same!)Avoid text in imagesClear, non-visual directions in how-to videosVideo captioningTranscripts for audio filesWriting for the web (clear, simple, concise)Clear and correctly formatted headersProperly formatted tables (for tabular data)
TOOLS AND SERVICES
Color Contrast Analyzers• WebAIM (online)
• Paciello Group (download)
Full-Site Testing• WAVE Accessibility Evaluation
• Site Improve
Readability Analyzers• Writing Sample Analyzer
• http://read-able.com
Video Captioning• Automatic Sync
• Zen Captions
Audio Captioning• Casting Words
• Rev Transcription
Screen Readers• JAWS (free 30 min. trial)
• NVDA (free)
FURTHER READING
• WCAG guidelines
• Access by Design
• WebAIM articles
• Training the CMS
• Gov.UK Style Guide
• PlainLanguage.gov Tips & Tools
• Why Higher Ed Needs Plain Language
Blogs
Karl Groves
Paciello Group
Digital Echidna