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DETAILED SYLLABUSSERVICE ECONOMY
1. Information about the study program
1.1 University Babes-Bolyai University1.2 Faculty Faculty of Economics and Business Administration1.3 Department Marketing1.4 Field of study ACCOUNTING1.5 Program level (bachelor or master) Bachelor1.6 Study program / Qualification ACCOUNTING AND MANAGEMENT INFORMATION SYSTEMS
2. Information about the subject
2.1 Subject title Service Economy2.2 Course activities professor PhD. Lecturer Radu Cocean
[email protected], 0745-598.8182.3 Seminar activities professor2.4 Year of study 2
nd2.5 Semester 3rd 2.6 Type of assessment EC 2.7 Subject regime OP
3. Total estimated time (teaching hours per semester)
3.1 Number of hours per week 3 out of which: 3.2 course 2 3.3 seminar/laboratory 13.4 Total number of hours in the curriculum 42 out of which: 3.5 course 28 3.6 seminar/laboratory 14Time distribution HoursStudy based on textbook, course support, references and notes 10Additional documentation in the library, through specialized databases and field activities 8Preparing seminars/laboratories, essays, portfolios and reports 7Tutoring 4Assessment (examinations) 4Others activities ................................... 03.7 Total hours for individual study 333.8 Total hours per semester 753.9 Number of credits 3
4. Preconditions (if necessary)
4.1 Curriculum N.a.4.2 Skills N.a.
5. Conditions (if necessary)
5.1. For course development
As the lecture is based on a PowerPoint presentation, a room fitted with the necessary equipment is required.
5.2. For seminar / laboratory development
Deadlines are to be met by all students who wish to turn in projects; therefore, they should turn up on the date chosen for their presentation and deliver the project as expected.
NOTE: This document represents an informal translation performed by the faculty member.
Facultatea de Științe Economice și Gestiunea AfacerilorStr. Teodor Mihali nr. 58-60
Cluj-Napoca, RO-400951Tel.: 0264-41.86.52-5
Fax: [email protected]
www.econ.ubbcluj.ro
Facultatea de Științe Economice și Gestiunea AfacerilorStr. Teodor Mihali nr. 58-60
Cluj-Napoca, RO-400951Tel.: 0264-41.86.52-5
Fax: [email protected]
www.econ.ubbcluj.ro
Facultatea de Științe Economice și Gestiunea AfacerilorStr. Teodor Mihali nr. 58-60
Cluj-Napoca, RO-400951Tel.: 0264-41.86.52-5
Fax: [email protected]
www.econ.ubbcluj.ro
Facultatea de Științe Economice și Gestiunea AfacerilorStr. Teodor Mihali nr. 58-60
Cluj-Napoca, RO-400951Tel.: 0264-41.86.52-5
Fax: [email protected]
www.econ.ubbcluj.ro
Facultatea de Științe Economice și Gestiunea AfacerilorStr. Teodor Mihali nr. 58-60
Cluj-Napoca, RO-400951Tel.: 0264-41.86.52-5
Fax: [email protected]
www.econ.ubbcluj.ro
6. Acquired specific competences
Professionalcompetences
Based on a thorough understanding of the lectures and on their own project work, students shall develop the following professional competencies: Analysis:
o analysis of the role of services within the product bundle and within an organization’s production flows;
o analysis of services provided to individuals and organizations within a given territory; Synthesis:
o the use of statistical data to create profiles of various service industries Strategic thinking
o optimization of the service offer for individuals and organizations within a given territory;o (self)regulation of services
Transversal competences
Team work Social interaction; Creativity and innovation; Critical thinking and problem solving; Self-reliance; Responsibility.
7. Subject objectives (arising from the acquired specific competences)
7.1 Subject’s general
objective
General conceptual framework laid out and ready to be build upon by more specialized approaches to services (such as service management and service marketing, or tourism economy)
7.2 Specific objectives
1. Thorough understanding of the notions of service and service delivery;2. Solid grasp of the main typologies of services (such as services provided to individuals vs.
services provided to organizations);3. In-depth reflection on the best ways to optimize the provision of services within a given territory,
so as to ensure its sustainable development;4. Overview of the service sector and of the international trade in services.
8. Contents
8.1 Course Teaching methods Comments
Theme 1 - Services and their delivery process1.1 Definition and main characteristics of services1.2 Basic components of the service delivery process1.3 Services and the production flow
Lecture and debate None
Theme 2 - Purpose of services2.1 Services and the quality of life2.2 Services and the business environment
Lecture and debate None
Theme 3 - Optimization of the provision of services in a given territory3.1 Optimization of the provision of services for individuals3.2 Optimization of the provision of services for organizations3.3 Services as tools for sustainable development
Lecture and debate None
Theme 4 - Services in a globalized economy4.1 Growth of the service sector within the national economy4.2 Growth of international trade in services4.3 Services in Romania – statistics and policies
Lecture and debate None
NOTE: This document represents an informal translation performed by the faculty member.
Bibliography:1. Boden, M. - Services and the Knowledge-based Economy - Continuum, 20002. Buera, F., Kaboski, J. – The Rise of the Service Economy - Working Paper 14822,
http://www.nber.org/papers/w148223. Cool, F., Stokkink, D. - Services de proximite & nouvelles technologies: une union prometteuse pour l’economie
plurielle - 2012 - http://www.ess-europe.eu/sites/default/files/publications/files/final_fr_web.pdf4. Ionaşcu, V., Pavel, C. - Economia serviciilor - Ed. ProUniversitaria, 20095. Ioncica, M. - Economia serviciilor. Abordări teoretice şi implicaţii practice – Ed. Uranus, 20066. Maniu, L. C. - Economia serviciilor în epoca contemporană - Ed. Universitară, 20107. Plaisier, N., Linders, G.-J., Canton, E. - Study on business-related services. Main report - Client: European
Commission, DG Enterprise and Industry, 2012 - http://www.confindustriasi.it/files/FN97638%20Business%20services%20main%20report%20FINAL%20%28REVISED%29.pdf
8. Sissons, A. - More than making things. A new future for manufacturing in a service economy– The Work Foundation, 2011 - http://www.theworkfoundation.com/assets/docs/publications/284_more%20than%20making%20things.pdf
9. Wölfl, A. - The Service Economy in OECD Countries - OECD/Centre d'études prospectives et d'informations internationales (CEPII) - OECD Science, Technology and Industry Working Papers, 2005/03, OECDPublishinghttp://dx.doi.org/10.1787/212257000720
10. *** U.S. Department of Commerce, Economics and Statistics Administration - Service Industries and Economic Performance –1996 - http://www.esa.doc.gov/sites/default/files/serviceindustries_0.pdf
8. 2 Seminar/laboratory Teaching methods CommentsDelivery of projects on the topic of „Optimization of the provision of services for individuals in a territory of choice”
Case study to serve as model + debate NonePresentation of projects + debate None
Delivery of projects on the topic of „Optimization of the provision of services for organizations in a territory of choice”
Case study to serve as model + debate None
Presentation of projects + debate None
Bibliography: Depending on the service and territory of choice, students shall search for information on the internet and in the school library.
9. Corroboration / validation of the subject’s content in relation to the expectations coming from representatives of the epistemic community, of the professional associations and of the representative employers in the program’s field.
The course content will be sent to all relevant stakeholders for review.
10. Assessment (examination)
Type of activity 10.1 Assessment criteria 10.2 Assessment methods 10.3 Weight in
the final grade10.4
CourseThe knowledge of concepts, tools and methodologies taught in class
Multiple choice type of written examination 70%
10.5 Seminar
The use of theoretical knowledge in a particular case; originality and bibliography for the project
Team presentation using PowerPoint +
a 5 page-long project in word30%
10.6 Minimum performance standardIt is necessary to score a minimum of 5 points (out of 10) in order to pass this subject (regardless of whether they come from the exam alone or exam + project)
Date of filling Signature of the course professor Signature of the seminar professor04.03.2016 Lect. univ. dr. Radu Cocean Lect. univ. dr. Radu Cocean
Head of department’s signature: Conf. univ. dr. Moisescu Ovidiu Ioan
NOTE: This document represents an informal translation performed by the faculty member.
Date of approval by the department 10.03.2016
NOTE: This document represents an informal translation performed by the faculty member.