going “live” on facebookmthoodterritory.objects.liquidweb.services/files/facebook_live.pdf ·...
TRANSCRIPT
Going “LIVE” on FacebookJarrod Lyman @JarrodLyman
Back in the day…
…Now all you need is one of these
…Well, and a whole lot of these
Meerkat was the big thing
Until it wasn’t
Periscope
There are so many more…
Facebook is once again the400 pound gorilla
In the beginning
Then it came to the rest of us
April is going to give birth any second!
So why go live?
Facebook still has the largest audience
8 billion videos watchedEVERY DAY
Users watch live videos for3 times as long
Videos get more organic reach than any other content
Live video gets even more than “regular” video
Facebook page manager app
What if I never have signal?
What should you talk about?
How to videos
Demo new products
Demo new products
Go live at events
After the broadcast
A few final notes
Go live regularly
Remind your viewers to follow
Answer questions
Broadcast longer
Watch your audio