GS1 AUSTRALIA

Year In Review2009

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The content and layout of this report are protected by copyright in Australia and, under international treaty, other countries in the world. Neither the whole nor any part of this report (nor any adaptation of them) may be reproduced, published, performed, communicated to the public or adapted without the prior written consent of GS1 Australia Limited.

03 MESSAGE FROM THE CHAIRMAN AND CEO

04 LETTER FROM GS1 CHAIRMAN

05 OUR VALUE PROPOSITION

06 GS1 AUSTRALIA’S BOARD

08 CREATING A LEADING CULTURE

12 ADDING VALUE FOR MEMBERS

15 MEMBER PROFILE – Carl Uvesten

16 LEADERSHIP IN ACTION

19 MEMBER PROFILE – Patrice Yam Cham

20 UNCLOCKING POTENTIAL

24 STAYING FLEXIBLE AND RESPONSIVE

26 PROFILE OF OUR MEMBERSHIP

30 FOCUSED ON ESSENTIALS

32 MEETING THE BUSINESS NEEDS

34 CONNECTING WITH OUR MEMBERS

39 WORKING TOGETHER TO CREATE SOLUTIONS

41 PARTNERING FOR SUCCESS

41 MEMBER PROFILE – Terrence Tan

45 LOOKING FORWARD

GS1 AUSTRALIA

Year In Review2009

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MESSAGE FROM THE CHAIRMAN AND CEO

While Australia has been less affected by the global financial crisis than was anticipated, 2009 was a difficult year for many of our members and Alliance Partners. For the team at GS1 Australia it was certainly a challenging year, but in spite of this we achieved a great deal.

The economic downturn provided an opportunity to reassess all of our operations and to ensure that we remained a lean and responsive organisation through cost and operational efficiencies.

In 2009 we continued to provide value-added, relevant services to our members with some new initiatives as

well as improving our existing services. Our membership ranges from small-business owners who require a single bar code number, to global corporations with thousands of products, but we are careful to pay as much attention to the needs of our small-business members as to those of the corporations. This year our members told us they needed a quick and easy way to order bar code numbers online so we developed the Barcode Express website.

Similarly when our healthcare members identified that managing Global Location Number data was an issue for their industry sector we developed a service to address their needs. This year also saw the start of a project to establish a portal for prompt product recalls and with- drawals thanks to the work we have been doing with

GS1 Canada and the grocery, liquor and healthcare industries in Australia. These are just a few examples of how we are building a responsive and service-oriented organisation.

As Australia begins to emerge from the economic downturn, finding better and smarter ways to do business has never been more important. In the year ahead GS1 Australia will continue to research and develop new ways of building and delivering innovative products and services to our membership. Year 2010 will surely present hurdles but together we can overcome these challenges and emerge even stronger than before. We look forward eagerly to those opportunities.

Russell Stucki Maria Palazzolo Chairman CEO GS1 Australia Board GS1 Australia

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In the past year the environment in which we operate has become more volatile, unpredictable, chaotic, and ambiguous. GS1, like so many other companies and organisations around the world, is both directly and indirectly affected by this challenging environment. The Chinese language ideogram for “crisis” is composed of two symbols that, when viewed individually, mean “danger” and “opportunity”. At GS1, we have considered the current economic crisis as just that – a combination of danger and opportunity.

LETTER FROM GS1 CHAIRMAN

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SEIZING OPPORTUNITIESFor several years now, GS1 has been focused on leading change. During these past 12 months in particular, leading change has meant knowing how to seize opportunities in challenging times. We didn’t ignore the danger of the current economic crisis; we worked to find the opportunities in it, by being agile, by operating with discipline, by executing fundamentals with excellence, and by keeping in touch with our members, with each other, and with our external landscape. We delivered on our promises by choosing to focus on the few important things that we could control and driving them to completion.

THE IMPORTANCE OF INNOVATIONFurthermore, we have focused on innovation. We know that innovation matters in good times and tough times alike. It has never been more important to innovate, because by innovating, we create more value for more consumers, we stimulate growth, we prevent commoditisation, we reduce costs, and we increase productivity.

LONG-TERM RELATIONSHIPSPartnerships are increasingly important to our success, and at GS1 we’ve been working at creating long-term, collaborative relationships which “grow the pie” for all partners in the value chain. These types of partnerships are characterised by shared purpose, mutual goals, simple strategies, and complementary core strengths that build upon an enabling structure and an open-minded culture. We believe that collaborative business models and new ways of sharing ideas and technology will lead to joint value creation and long-term relationships.

TURNING CRISIS INTO OPPORTUNITYThis year, at our annual GS1 Forum and at our General Assembly, I called upon all GS1 Member Organisations to act with urgency and agility, to focus on fundamentals, to lead change and to stay in touch with the external landscape. Most importantly, I asked that we continue to pursue our efforts to become a truly interdependent federation: a diverse group of separate entities working together to achieve common goals. GS1 Australia has unsurpassed insight into the Australian market and a full understanding of the special needs of its members. Working with the global GS1 organisation, GS1 Australia can leverage global learning and scale to be stronger and more efficient in meeting both global and local needs and striving to create standards that enable global commerce.

Robert A. McDonaldPresident and Chief Executive OfficerThe Procter & Gamble Company

ChairmanGS1 Management Board

OUR MISSION

TO ENABLE AUSTRALIAN INDUSTRY TO IMPLEMENT THE GS1 SYSTEM BY BUILDING A QUALITY ORGANISATION THAT PROVIDES RELEVANT GLOBAL STANDARDS, SOLUTIONS AND SERVICES.

OUR MEMBERSHIP VALUE PROPOSITION

WE ENABLE ORGANISATIONS TO IMPROVE THEIR OPERATIONAL QUALITY AND EFFICIENCY BY PROVIDING EFFECTIVE SOLUTIONS AND SERVICES BASED ON THE GS1 standardS.

GS1 AUSTRALIA’SBOARDTOP ROW

Len AugustineCouncil Officer Director, Large Enterprise/Value Marketing, Asia Pacific Japan, SAP Australia Pty Limited Representing: Australian Information Industry Association

John LaVaccaCouncil Officer Vice President & Partner Growth Markets Distribution & General Business Sector Leader , IBM - Global Business Services Representing: Australian Information Industry Association

Gavin WilliamsCouncil Officer Chief Executive Officer, Packaging Council of Australia Inc Representing: Packaging Council of Australia Inc

Ian DunnSpecial Director Senior Business Manager, Woolworths Limited Representing: Australian National Retailers’ Association

Jeff MaguireDirector General Manager – Operations, Coca-Cola Amatil (Aust) Pty LitdRepresenting: Australian Food & Grocery Council

Richard ZimmermanCouncil Officer Executive Director, Australian Retailers’ Association Representing: Australian Retailers’ Association

Stephen Ray Special Director Oceania Supply Chain Director, Nestle Australia Ltd Representing: Australian Industry Group

GS1 Australia has a cross-section of members and leading industry associations represented on the GS1 Australia Board and Council to provide balance, insight and strong partnerships. As individuals, our Board and Council members bring a wealth of industry experience and skills to GS1 Australia. Thanks to their wonderfully collaborative spirit GS1 Australia continues to grow and work with Australian industry and business.

BOTTOM ROW

David Doherty Council Officer Executive Director, Supply Chain & Logistics Assocation of Australia Ltd Representing: Supply Chain & Logistics Association of Australia Ltd

Maria PalazzoloChief Executive Officer GS1 Australia

Kate CarnellDirector Chief Executive Officer, Australian Food & Grocery Council Representing: Australian Food & Grocery Council

Tim PiperDirector Victorian Director, Aust Industry Group Representing: Australian Industry Group

Bruce van TwestDirector Director Operations AU/NZ, Kraft Foods Representing: Australian Industry Group

Russell StuckiChairman/Director

Michael HaireDirector General Manager – E Data Administration, Metcash Trading Ltd Representing: National Associated Retail Grocers’ Australia

Ian KingCouncil Officer Chief Executive Officer, Aus-Meat Ltd Representing: Australian Meat and Livestock Industry

Sandra Przibilla Council Officer Managing Director, Liquor Merchants Association of Australia Representing: Liquor Merchants Association of Australia

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Creating a Leading Culture

U nder Maria’s stewardship GS1 Australia has moved from a standards organisation to one providing both

standards development and a range of value-added services to its growing membership. In 2009 Maria’s steady leadership kept GS1 Australia on course by ensuring the organisation operated as efficiently and cost-effectively as possible while continuing to meet its objectives and members’ needs.

In 2009 Maria put programs in place to build a strong organi- sation whose employees are guided by a strong set of values. It was also a year in which she had to focus on the Australian business perspective, while being involved in many global initiatives including:

• GS1 Management Board

• GS1 Advisory Council

• GDSN Management Board

• GDSN Finance Committee

• GSMP Board Committee of Standards (Chair)

• GS1 US Board of Governors

“GS1 Australia’s core role is to develop standards which provide a foundation for companies to build their strategies for sustainability, traceability and robust supply chains.

“However, we are now operating in an economy where consumers are more aware and demanding and have an expectation that businesses will provide additional information about their products. Consumers want to know where the food they put on their table comes from, whether it is safe and whether it contains anything their child might be allergic to. Manufacturers need to know where their raw materials come from, whether they are produced in a sustainable way and whether they comply with food safety regulations.

“With supply chains now extending around the world, there is less and less visibility of where things are made and the consumer has less trust in products. It is up to the manufacturer to instill trust back in the consumer. When a business’s supply chain extends beyond its premises, they have to have a way of delivering that visibility. “Our focus is to understand more and more what companies need to do to meet this new wave of customers’ demands. We need to look at what sort of services we can provide through the use of the GS1 standards and we need to continue to build value-added services that meet the needs of our members as they work towards meeting the expectations of consumers and regulatory requirements.

“In 2010 GS1 Australia will continue to work with key industry sectors as well as looking at how we can assist and work with new industry sectors to implement best-practice supply chain management.

“We are committed to ongoing enhancements of our existing services and are taking advantage of new technologies to provide the best-of-class products and services to our members. To this end we are building a solid ICT infrastructure to allow us to continue to deliver our objectives. We are also developing a culture of excellent customer service based on a better understanding of our members’ needs and continuous improvement in service levels.

“As part of this commitment we have an ongoing program to ensure our employees are trained to be able to provide the level of expertise expected by our members.”

MARIAPALAZZOLOChief Executive Officer

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M ark is responsible for the management and delivery of GS1 Australia’s many products and services.

Leading GS1 Australia’s marketing function, Mark also plays a key role in the continued development of strategic relationships with ICT solution providers through the Alliance Partner program. With a background in the steel and ICT sectors Mark has extensive industry experience and works closely with trade and industry associations and with government to develop services for our members.

In 2009 Mark represented Australia at a global level through his work with the GS1 Global Growth team and other GS1 Member Organisations, the GDSN Data Pool Sub-Committee, Healthcare User Group, the GSMP Data Accuracy Workgroup, the Global Solution Provider Program Development Team and various GS1 industry workgroups.

“In 2009 we reorganised GS1 Australia to provide more support to our members through an industry management team having more focus on implementation within industry verticals and key account management. We also introduced a new membership fee structure to make it more affordable for smaller companies.

“This year GS1 harnessed technology to improve our education and training support to be more flexible through the use of webinars and online training and to offer a quick and easy online service for businesses to apply for membership and bar code numbers. Both these services have proved very popular with our members.

“The GS1net data synchronisation service has continued to be a focus in 2009 and in response to feedback from our members we have made changes to make the service simpler to use and have expanded the GS1net customer support teams.

“In 2009 the GS1net-hosted National Product Catalogue (NPC) for healthcare products gained critical mass with public and private healthcare suppliers and health jurisdictions in all states and territories using it as a single source of price and item data.

“A key GS1 strategy is the development of demand- driven value-added services and in 2009 we completed GS1Locatenet, a central repository for GLN data, and initiated GS1Recallnet, a portal for all product recalls and withdrawals focusing on food/liquor and healthcare. Evaluation of potential business-to-consumer mobile commerce services and GS1 standards-based sustainability services also kicked off in 2009.

“When developing new services GS1 Australia works in close collaboration with industry associations, government and regulatory authorities and is aligned with GS1 Global objectives and strategies.”

MARK FULLERChief Operating Officer & Deputy Chief Executive Officer

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As GS1 Australia grows, we work closely with all of our members to help them develop the tools they need to build robust, sustainable and efficient supply chains. As a result we are refining our existing services and creating new services to add value to our membership.

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Adding Value for Members

H eading the GS1 Australia Services Group since October 2008, John is tasked with making services more

responsive to members’ needs. Having worked in many roles during his 12 years with GS1 Australia, John is ideally placed to manage this group.

In 2009 John attended the Global Standards Management Process (GSMP), the worldwide collaborative forum where GS1 standards are built and maintained, for the Global Data Synchronisation Network (GDSN) stream.

Globally he represents GS1 Australia on the GDSN Advisory Group, the GDSN User Group and in Australia he is on the GS1net Advisory Group.

Highlights of 2009

Bar Code Testing

› The GS1 Bar Code Testing Service reports on the scanning performance of bar codes and whether they conform to the ISO 15416 specifications for bar code scanning, authenticates the use of the company prefix and checks the integrity of the bar code number.

› GS1 Australia has a dedicated team of more than 15 professional experts in Melbourne and Sydney who have tested more than 1.5 million bar codes over the last 20+ years.

› In 2009 some 94,000 products were tested by GS1 Australia’s Bar Code Testing team to ensure they would scan correctly at Point-Of-Sale, non-retail or logistics environments.

› To save themselves from the costly handling errors, time and money wasted when products don’t scan, many retailers require GS1 Bar Code Verification Reports before they will accept a product for sale.

› The GS1 Imaging service, which provides images for shelf space management to our customers, has captured images of more than 1,100 products.

JOHN HEARNGeneral Manager –GS1 Australia Services Group

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GS1net

› GS1 Australia’s data synchronisation service delivered major usability enhancements with a new release of GS1net in October. The enhancements stem from feedback from the GS1net user community and relate to the GS1net Graphical User Interface (GUI).

› The GS1net “Cookbook” was completed and launched in November. This comprehensive GS1net User Guide is an invaluable guide for users of the data synchronisation service.

› GS1net initiated a communication program with users of GS1net and the National Product Catalogue (NPC). Six editions of GS1net Essential Update and two of NPC Community Update were distributed via email to keep GS1net users informed about changes and improvements to the service.

› A total of 250 members attended GS1net User Group sessions held in May and November in Sydney and Melbourne. The groups keep members abreast of developments in the GS1net service and give suppliers the opportunity to hear from retailers and meet solution partners. More importantly, though, these sessions give users an opportunity to share with GS1 Australia what challenges they are facing and what else would help them make GS1net easier.

› GS1 Australia held five classroom training sessions on GS1net and data synchronisation with 42 GS1net users attending and trained 174 GS1net users through online webinars.

› GS1net membership has continued to grow with 1,442 companies currently participating, 1,368 of whom are suppliers and/or manufacturers.

› The use of the National Product Catalogue (NPC) continued to grow with a number of private sector data recipients including Ramsay Healthcare, Clifford Hallam Healthcare and Symbion Pharmacy Services signing up as data recipients. Health Purchasing Victoria (HPV) piloted the use of the NPC and NPC browser template, for provision of data for their A–Z Pharmaceutical tender.

› The Liquor Merchants Association of Australia (LMAA) became a registered Data Recipient on GS1net for the purposes of the Industry Market Read (IMR) tool, an exciting initiative that involves a comprehensive data collection and reporting service designed around channel and category sales for the Australian Liquor Industry. The IMR has been created as a result of the LMAA working closely with its members and industry in conjunction with GS1 Australia. Information and data from the IMR will be supplied to LMAA members and may be available on a commercial basis to non-members, government and associated industries.

› GS1net implemented Maintenance Release 3 (MR3) of the Global Data Synchronisation Network (GDSN) in March 2009. This release contained changes to the Trade Item and Price Synchronisation messages.

› Following this Maintenance Release GS1 Australia Alliance Partners were recertified for GS1net v2.

Education and Training

› In 2009 GS1 Australia was committed to making GS1 Australia training and education more comprehensive and more readily accessible to members, employees and students.

› GS1 Australia offers a range of education options and training sessions direct to members and potential members, from classroom sessions to webinars and online training available 24 hours a day, seven days a week.

› Traditional face-to-face classroom training sessions run in all states and territories to give new and existing members a better understanding of the GS1 System. In 2009 GS1 Australia had more than 570 people attend classroom sessions.

› Online courses are available for those members who find it difficult to travel to a classroom. An online training tool, GS1 LEARN, allows members to take a series of courses on essential supply chain concepts and to study anywhere and at their own pace.

› Webinars, GS1 Australia’s web-interactive training, are also available with a multimedia presentation connecting participants with a GS1 expert live via a telephone conference call, while they follow a presentation on the web page.

› Knowledge Series 101 offers a classroom-based format to deliver a deeper understanding on some of the specific GS1 standards supporting electronic messaging, radio-frequency identification and other technologies.

› More than 1,000 students at universities and tertiary education institutions in Australia attended lectures by GS1 Australia staff on the GS1 System.

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We use the GS1 Australia Testing Service both for our own QA and to receive Bar

Code Verification Reports that most of the big retailers require for a product to be accepted. The turn-around is quick and we often email through digital artwork to get an initial interim report to make sure everything is ok before going to print.

We also request pre-production samples from our overseas suppliers we send for testing before the production starts in case there are any issues.

At the end of the day, the most important aspect of a product is its bar code. If we deliver a product whose bar code doesn’t scan it will be sent back.

Supply Chain Knowledge Centre

› Some 3,000 people visited the GS1 Australia Supply Chain Knowledge centres in Melbourne and Sydney in 2009.

› The centres were created as a showcase for the demonstration of the latest in supply chain theory and practice and to be able to demonstrate the full system of GS1 standards in the context of the entire supply chain.

› While industry groups, members and Alliance Partners visited the centres, about 52 per cent of visitors were tertiary or secondary students.

› This year the number of international visitors to the centre increased with visitors from the United States, Canada, France, Germany, Norway, the United Kingdom, Singapore, India, South Africa and Taiwan. International students who paid the centre a visit included students from the University of St Thomas, Minnesota (US), the Grenoble Management School (France), Arizona State University (US) and the Indian Institute of Management of Calcutta.

Professional Services

› GS1 Professional Services is the supply chain solution implementation arm of GS1 Australia and, as part of a not-for-profit industry organisation, it works on a cost-recovery basis.

› The team of nine advisors has practical first-hand industry implementation experience in more than 18 industry sectors and can offer expert guidance and advice to ensure supply chain goals are achieved without costly mistakes along the way.

› In 2009 the team completed 116 projects in the following areas:

• Automatic data capture (20%)

• Data synchronisation (60%)

• eMessaging (10%)

• Other (10%)

› Because GS1 Australia is neutral and independent, the team can offer impartial strategy and implementation advice to ensure members implement solutions that work for all trading partners.

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Ca rl Uves ten On l ine Ma rket ing & Graphic Design ManagerDa lton Packag ing

Dalton Office Products is a specialist sales and marketing organisation supplying premium brands to the Australian stationery market. Dalton Office Products is the trading arm of Dalton Packaging which has been operating in Australia for over 100 years.

GS1 Australia’s Industry Engagement Program aims to help Australian industries successfully adopt best-practice supply chain management strategies. The program, which has been running for six years, is working for the adoption of GS1 standards to provide compatibility, optimise supply chain operations and maximise return on investment.

Industry leaders are active on the GS1 Australia Board of Directors, as Council members and as participants in working groups and steering committees. GS1 Australia also works in close consultation with Australia’s peak industry bodies to ensure the program remains relevant and focused.

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Leadership in Action

Richard oversees a team working with industry to improve supply chain efficiency through the use of the

GS1 standards in eMessaging, data synchronisation and automatic data capture. He is also responsible for managing GS1 Australia’s corporate members, working with Australia’s largest companies on developing best-practice supply chains.

Richard sees GS1 Australia’s Industry Management role as constantly evolving. As GS1 Australia works with a more diverse group of industry sectors we are constantly fine-tuning our model to be more responsive to our members’ needs.

In 2009 he represented GS1 Australia at the Global Healthcare Conference in Hong Kong and delivered a paper on EPC/RFID tracking of assets at Smart Conference 2009 in Sydney.

Highlights of 2009 Automotive Aftermarket

› In 2009 GS1 Australia worked with the automotive aftermarket to leverage numbering and bar coding work done with the hardware sector. As many businesses in this sector also deal with the hardware sector there is potential for the GS1 System to be harnessed by both.

› GS1 Australia sponsored the Australian Automotive Awards at the Australian Automotive Expo held in Sydney.

Consumer Electronics

› Major players in Australia’s Consumer Electronics sector and GS1 Australia have formed an industry working group, the Consumer Electronics Working Action Group (CEWAG).

› Participants in CEWAG include BSR Group (Betta Electrical and Chandlers), Dick Smith, Fisher & Paykel, Panasonic, Retravision, Sony, Sunbeam and Whirlpool.

› The group’s key objective is to work with all interested industry trading partners to develop, promote and implement aspects of the GS1 System including product identification, automatic data capture, electronic messaging, data synchronisation and product classifications to enable effective and efficient business processes.

› The group will initially focus on the three areas listed below and is calling for interested parties to participate in three action groups:

• The creation of an Item Master data model

• Electronic messaging standards

• Reverse logistics

Fresh Produce

› GS1 Australia has been working with the Fresh Produce sector to help it prepare for the introduction of GS1 DataBar. GS1 DataBar enables GTIN identification for hard-to-mark products such as loose produce. Additionally, GS1 DataBar can carry additional information, such as serial numbers, batch/lot numbers and expiration dates, creating solutions supporting product authentication and traceability for fresh food products.

› The Fresh Foods Global Working Group is finalising the GTIN Allocation Rules to be written into the GS1 General Specifications.

RICHARDJONESGeneral Manager – Industry Management

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Grocery and Foodservice

› GS1 Australia was represented at the ECRA 2009 Conference – Working Together for the Shopper.

› GS1 Australia is working with Efficient Consumer Response Australasia (ECRA) – supported by the Australian Food and Grocery Council (AFGC) to establish a portal for all product recalls and withdrawals. Participants in this project include the Liquor Merchants Association of Australia, the Food Service Suppliers Association of Australia, key government agencies and departments and key suppliers and retailers from the grocery, liquor and healthcare sectors. The portal will use the GS1 Numbering and Bar Coding standards as the foundation for effective product recall.

Hardware

› The Hardware GS1 Action Group (HGAG) continued with strength in 2009. New members were welcomed to the Steering Committee while the working groups also saw increased participation from suppliers.

› A data synchronisation pilot project using GS1net was successfully completed this year and the Hardware Data Set has been finalised.

› The Hardware GS1 Action Group (HGAG) held road shows in Sydney and Melbourne in November to mark the launch of GS1net in the sector.

› The HGAG numbering and bar coding working group continued its drive to have all levels of packaging bar coded. From a base of 50 percent of cartons bar coded at the start of 2009, this has now risen to over 80percent of items managed through hardware distribution centres.

› A special solution provider training session was held detailing the Hardware sector’s numbering and bar coding requirements.

› Andrew Price, Strategy & Architecture Manager, Mitre 10, was awarded the GS1 Supply Chain Excellence Award. This award recognises the contributions made by an individual in championing the promotion and implementation of the GS1 global best-practice standards, within a company, sector or industry.

› The HGAG set up a special task group to look at difficult-to-manage products such as kits, variable measure and cut-to-measure products.

› The HGAG eCommerce working group completed four data-mapping documents that have brought together definitions for GS1 XML and GS1 EANCOM standards. This has resulted in several GS1 XML change requests submitted to the global standards group.

Healthcare

› The GS1 Healthcare User Group Australasia continued to provide a strong focus for the effective use and development of global standards within the healthcare industry with the primary focuses being to improve patient safety and supply chain efficiency.

› GS1 Australia was represented at the global GS1 Healthcare Conferences in both Vienna and Hong Kong. In Hong Kong, Stephen Johnston and Ken Nobbs, of the Nation eHealth Transition Authority (NeHTA), and Ged Halstead, of CH2, were plenary speakers.

› Five seminars for suppliers in the healthcare industry were held to provide information on developments relating to the use of the GS1 System in healthcare as well as the National Product Catalogue (NPC) and data synchronisation.

› Training and information sessions for users of the NPC were held in all major cities this year covering key NPC concepts and terminologies and steps to becoming NPC Ready and NPC Live.

› The use of the NPC continued to grow with a number of private sector data recipients including Ramsay Healthcare, Clifford Hallam Healthcare and Symbion Pharmacy Services signing up as data recipients.

› Health Purchasing Victoria (HPV) piloted the use of the NPC and NPC browser template, for provision of data for their A–Z Pharmaceutical tender. This organisation is looking to use the same mechanism to receive product data for future tenders.

› In 2009 NeHTA’s eProcurement Strategy (based on GS1 XML) was implemented by Western Australia Health and piloted by New South Wales Health.

› Ken Nobbs, Program Manager – Medical Products, National E-Health Transition Authority, won the GS1 Australia 2009 Leadership in Standards Award. This award recognises the contributions made by an individual in championing the promotion and implementation of the GS1 standards, within a company, sector or industry.

› GS1 Australia developed a case study with Resmed, a manufacturer of respiratory medical devices, on the use of the GS1 standards to deliver supply chain improvements and savings to their business.

› GS1 Australia had two articles published in the 2009 GS1 Global Healthcare Reference Book: Building Traceability in Australian Healthcare and eCommerce within the hospital pharmaceutical supply chain lays foundation for improved patient safety.

› GS1 Australia was a gold sponsor of the Medical Technology Association of Australia (MTAA) Annual Conference and presented to the PharmaMed Logistics Conference, both in Sydney.

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Liquor

› Regional Training and Information Sessions on numbering and bar coding were held in Margaret River, WA, and the Barossa Valley, SA. Both sessions were well attended with 25–30 participants.

› GS1 Australia continued to work with the Liquor Merchants Association of Australia (LMAA) and liquor suppliers on the Industry Market Read (IMR) tool.

› The IMR has been designed to enable the provision of Wholesale Sales Market in the Liquor Market to participating liquor suppliers. This unique solution will provide detailed volume and value data across detailed product and channel categories, key for planning and management activities.

› Members of the GS1 Australia Industry Management team attended the LMAA Nielsen Global Liquor Symposium in October in Sydney.

› GS1 Australia is working with Yalumba, one of Australia’s leading wineries, on Numbering and Bar coding Guidelines to be used by their European suppliers.

Meat

› Australian Quarantine and Inspection Service (AQIS) has approved the electronic Meat Transfer Certificate (eMTC). The eMTC has been developed by industry to provide a non-proprietary system based on international standards for the creation, printing and electronic sending and receiving of Meat Transfer Certificates.

› The eMTC has been developed by Meat and Livestock Australia (MLA) with the assistance of AQIS, GS1 Australia, industry participants and export customers.

Office Supplies

› Key players in Australia’s office supplies sector are now working with GS1 Australia to make their merchandising and supply chain processes more efficient.

› Retailers OfficeMax, Corporate Express, Officeworks, Kmart, Woolworths and Australia Post have come together with suppliers Avery Dennison, Pelikan Artline, Australian Office and ACCO Australia to implement a better way of doing business.

› They have set up the Office Supplies GS1 Action Group (OSGAG) and plan to endorse the GS1net service as the preferred mechanism to synchronise item master data between buyers and sellers.

› The group is now developing an Item Master data set for the sector to be piloted in 2010.

Rural

› Support from within the sector to form an industry group focused on implementing the GS1 standards continued to grow throughout the year.

Transport and Logistics

› GS1 Australia was a sub-committee member contributing to an Australian Logistics Council White Paper entitled “A Smarter Supply Chain – Using Information and Communications Technology to Increase Productivity in the Australian Transport and Logistics Industry”. The paper’s aim is to assist transport and logistics businesses to better understand how they can adopt Information & Communications Technologies (ICT) to improve their own productivity and by doing so, contribute to enhancing the capability of the nation as a whole.

Pat r ice Yam Cham Supply Cha in Development ManagerDu lu xGroup

DuluxGroup is a marketer and manufacturer of premium-branded products that enhance, protect and maintain the places and spaces in which people work. Products include paints and stains, texture coatings, powder coatings, paint preparation products, car care and garden care products.

While DuluxGroup is a leader in best-practice supply chain management we are constantly

benchmarking and improving our systems and operations. Adopting the GS1 standards and working with our trading partners through the Hardware GS1 Action group (HGAG) give us the foundation to build better supply chains.

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GS1 Australia’s Sales and Business Development team is tasked with growing the uptake of GS1 Australia services, identifying, evaluating and launching new, value-added services for GS1 Australia members as well as assisting members with the implementation of supply chain solutions. The team works in collaboration with the Industry Management team in many industry sectors, assisting in the implementation of GS1 standards and services.

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Unlocking Potential

Marcel is responsible for growing the adoption of all GS1 Australia Services by Australian industry through

individual client engagements and cross-industry projects. Marcel joined the Senior Executive team in 2008 after holding a managerial position in GS1 Australia for four years looking after GS1 Australia Services sales and managing GS1 Australia’s Professional Services area. In his current role Marcel is a key driver of the GS1 Australia Innovation Strategy proactively evaluating value-added service opportunities and leading-edge supply chain solutions.

Marcel participates in a number of global forums including GS1 Healthcare, Global Upstream Supply chain Integration, Traceability and Global Product Recall amongst others.

In 2009 Marcel was one of three independent industry judges of the Logistics Magazine Mercury Awards which recognise significant achievements in supply chain management.

Highlights of 2009

› In 2009, GS1 Australia, Efficient Consumer Response Australasia (ECRA) and an industry working group began work to establish a portal to better manage all product recalls and withdrawal notifications. The portal will leverage GS1 Identification Keys as the foundation for effective product recall management. This project is supported by the Australian Food and Grocery Council (AFGC), the Liquor Merchants Association of Australia, the Food Service Suppliers Association of Australia, key government agencies and departments and key suppliers and retailers from the grocery, liquor and healthcare sectors.

› Partnering with the National eHealth Transition Authority (NeHTA) and GS1 Netherlands, GS1 Australia developed GS1Locatenet – a low-cost, single source of Global Location Number (GLN) data. GS1Locatenet was developed to

address the business need identified by HUG Australasia (Healthcare User Group). GS1Locatenet will be promoted to other sectors in future.

› This year also saw the launch of the Global Upstream Supply Initiative (GUSI) – a global effort to improve integration between manufacturers and their raw materials and packaging suppliers. This follows a project by the Australian Food and Grocery Council (AFGC), GS1 Australia and FMCG manufacturers and suppliers, to assess the application of the GUSI model in the Australian FMCG supply chain. In March 2009, Australian industry endorsed the GUSI Upstream Integration Model (UIM) which uses GS1 standards and a standard process model, to deliver upstream visibility in the supply chain.

› The Sales and Business Development team launched the GS1net Data Management Service, a fully outsourced, subscription-based service to assist GS1net users to upload their data in a timely and accurate manner.

› The Community Management Tool (CMT) user base was expanded significantly in 2009. The CMT is a web-based service that allows trading partners to conduct testing and validation of Electronic Messages.

› GS1 Australia began to collaborate with the Australian Food and Grocery Council (AFGC) on the use of GS1 standards and services to improve the quality and depth of nutritional information provided to consumers. Using GS1net as a central data source for food composition information, and leveraging GS1 Extended Packaging standards, accessing nutritional information and health warnings by simply scanning bar codes on products using mobile phones will be possible.

› In 2009 the Sales and Business Development team worked with a large number of high-profile manufacturing companies and retailer organisations on their supply chain projects, especially in implementing GS1 EANCOM and GS1 XML standards for electronic trading.

MARCELSIEIRAGeneral Manager – Sales & Business Development

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As Chief Financial Officer and Company Secretary Colin was charged with steering a steady course through

the global financial crisis. A certified CPA, Colin manages GS1 Australia’s financial systems and as Company Secretary he is responsible for compliance and legal issues, finance and risk and asset management. Colin brings more than 18 years of solid financial management knowledge to his role and his team provides essential customer services to GS1 Australia’s members. In 2009 Colin continued to drive more flexible payment options for members.

“In 2009 the global financial crisis and the consequent economic downturn in Australia had an impact on our members and Alliance Partners with many businesses closing their doors. This had an impact on some of the services we offer and we knew we had to have a careful look at expenditure and reassess our operations.

“By reviewing all discretionary expenditure to implement cost savings, not rehiring when employees left and having some employees opting to work a shorter week we managed to avoid staff redundancies during the year.

“We were fortunate that the systems were in place to issue 2009 annual renewal notices to 16,000 members on time in July. This made a significant, positive difference to our cash-flow situation and meant we were able to meet our financial and regulatory obligations. We continue to work with a leading credit reporting and debt collecting agency to ensure all members contribute equally.

“This year saw a significant take-up of the direct debit option for membership payments with more than 2,000 members receiving a discount for using this service. In 2010 we will continue to encourage our members to make further use of direct debit.

“We will also have improved financial reporting and business management tools when our enterprise management platform is upgraded in 2010, which means we can then implement electronic invoicing and improved customer service.”

Colin Barnes Chief Financial Officer & Company Secretary

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As GS1 Australia’s membership base has grown, so has the range of services we offer our members including expert advice on implementing the GS1 standards, assistance in applying bar codes and numbers and Help Desk support. The Customer Service team is also involved in tracking businesses who are using unauthorised numbers or who do not have current licences to use GS1 Numbers.

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Staying Flexible and Responsive

Peter is tasked with helping members meet the demands of their daily business and heads the Customer Service

teams in Melbourne and Sydney. In 2009 GS1 Australia focused on building a best-practice customer service offering to ensure the organisation stays flexible and responsive to members’ needs. Peter’s team provides a national customer service help desk, membership adminis-tration and the management of all membership functions.

With a restructured team and a growing membership, Peter has worked to make GS1 Australia membership more accessible to small and medium businesses. The team also implemented streamlined invoicing and payment processes to improve levels of flexibility and customer service.

Highlights of 2009

› In 2009 GS1 Australia’s membership continued to grow with more than 16,000 members.

› Implementation of the new fee structure has made membership more affordable for small to medium enterprises:

• 30 per cent of new members in 2009 required only one bar code number

• 74 per cent of all new members have a turnover of less than $1 million and 90 per cent have a turnover of less than $10 million

› More than 2,000 members have opted for direct debit payment of membership fees receiving a discount for doing so.

› This year the Customer Service team has had an increased focus on data cleansing to ensure membership records are accurate and up to date.

› The Customer Service team worked successfully with a leading credit reporting and debt collecting agency to improve collection performance. Good collection ensures funds are available to resource members’ needs.

› GS1 Barcode Express website was launched in July 2009 and has been very successful in attracting small-to-medium- enterprise (SME) membership as well as a number of larger companies. The Customer Service team has ensured a rapid turn-around time of all membership enquiries through the website. Forty eight per cent of new members joined GS1 Australia through the site.

› The merger of EPCglobal membership and GS1 membership at a global level have impacted on some GS1 Australia members and the Customer Service team has been proactive in working through issues with these members.

PETER CHAMBERSGeneral Manager – Customer Service

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Members & Customers by ANZSIC Description

Description Total

A Manufacturing 8,742

B Wholesale Trade 4,530

C Personal & Other Services 1,712

D Retail Trade 1,151

E Agriculture/Forestry & Fishing 1,031

F Health & Community Services 281

G Cultural & Recreational Services 83

H Property & Business Services 70

I Communication Services 68

J Transport & Storage 63

K Construction 55

L Education 36

M Accommodation/Cafes & Restaurants 27

N Government Administration & Defence 21

O Mining 15

P Electricity/Gas & Water Supply 13

Q Finance & Insurance 5

Grand Total 17,903

› GS1 Australia’s 16,000-plus membership represents the enormous diversity of Australian industry and business. Our members range from small family-owned businesses who require a single bar code number to Australia’s largest corporations with billion-dollar turnovers and thousands of bar code numbers.

› We value each and every member no matter how small their business and our Customer Service team is always on hand to answer their queries and to refer them to the appropriate service teams when necessary.

› Here is a snapshot of our membership as at 1 December 2009.

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Members by Industry Sector

Aggregated Industries Total

A Auto Aftermarket 258

B Electrical Appliances 228

C Food & Grocery 2,438

D Fresh Produce 486

E General Merchandise 1,607

F Hardware 1,374

G Healthcare 964

H Liquor 1,638

I Meat/Seafood 237

J Metal/Steel 111

K Miscellaneous 1,067

L Music 204

M Not Specified 6,327

N Office Products 144

O Printing Packaging 118

P Publishing 356

Q Rural 284

R Transport and Logistics 62

Grand Total 17,903

Australian Members by State

State Total

ACT 87

NSW 5,156

NT 54

QLD 2,286

SA 1,493

TAS 272

VIC 5,133

WA 1,579

Grand Total AU 16,060

Membership Help Desk Accounts

Call Total

A Accounts Query 51,843

B Help Desk Support 18,619

C Membership Support 23,196

D New Member Call 3,192

E Prospects 2,660

F Other 2,660

Grand Total 102,170

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S teven is responsible for a diverse portfolio from GS1 Australia’s business solutions, technical services, research

and development, to standards development and GS1 Australia’s education program. In addition he is responsible for reducing our carbon footprint in both our Melbourne and Sydney offices as well as raising awareness among our members about achieving carbon-neutral supply chains.

In 2009 Steven established GS1 Australia’s Project Management Office to provide a framework for all internal and external projects.

Steven has also continued his international involvement in the development of standards.

“In the business solutions arena we have been preparing the groundwork for the upgrading of our customer relationship management solution to a new capability. Now that GS1 Australia is growing in services and membership we want to give our members access to their data for increased self-service. This year we have worked in preparing our enterprise solution to move to a new and improved platform in 2010.

“Likewise, in technical services GS1 Australia is looking at a raft of new options to increase the mobility of employees in terms of telecommuting, the use of voice conferencing and voice-over-IP applications. We have a project, dubbed Project Horizon, looking at the organisation’s IT infrastructure over the next three years and this will provide a roadmap that will sustain GS1 Australia into the future.

“Our education strategy is to develop new initiatives with tertiary and higher education institutions and we will continue programs such as internships and industry seminars and will be using the Supply Chain Management Futures Forum to drive further into academia. In 2009 we had Associate Professor Dr Caroline Chan, the Associate Head of School, School of Information Systems, Deakin University, working on our education strategy at GS1 Australia.

“Year 2009 has seen the bringing together of the EPCglobal and the Global Standards Management Process (GSMP). This has been an initiative of the GS1 Global Office and has led to a lot of hard and behind-the-scenes work for the Standards Development team at GS1 Australia.

“We will also continue to develop new services that grow out of our research and development. The mobile commerce projects we have completed with Victoria University and are commencing with Deakin University will lead to some exciting services for the consumer, something new for GS1 Australia.

“In 2010 the sustainability of GS1 Australia and the reduction of our carbon footprint will become even more important to us. In 2009 we ran a successful climate-change eLearning program to raise our employees’ awareness of the issues and we will continue to build on this to develop a more sustainable organisation.”

STEVEN PEREIRAChief Information Officer

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GS1 Australia’s Standards Development team is the backbone of the organisation, working away in the background to ensure the voice of Australian industry and business is heard in the Global Standards Management Process (GSMP), the worldwide collaborative forum where GS1 standards are built and maintained.

Our Standards Development team works actively with industry to facilitate any changes to the global standards while liaising with colleagues around the globe.

In Australia all of the team supports and educates GS1 Australia staff to ensure the GS1 standards are correctly applied. Team members are always on hand to assist members with issues and implementation of the GS1 standards.

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Focused on Essentials

SUE SCHMIDGeneral Manager – Standards Development

S ue has a wealth of hands-on experience with the GS1 standards having started 17 years ago with the Bar Code

Testing Service. Sue has worked across many facets of GS1 Australia and managed both the Bar Code Testing Service and GS1 Australia’s Member and Industry Services before taking up her current role.

She is actively involved in global standards development through the GSMP and the GS1 Architecture Group as well as participating in a project to combine the GSMP and the Electronic Product Code (EPC) standards development processes.

In Australia she manages the Local Community Network (LCN), the domestic group overseeing the development of standards in Australian industry and business, and within GS1 Australia she and her team have a lively and entertaining in-house training program for all staff.

2009 Highlights

› GS1 Australia takes a leading role in standards development and is regarded as a leader globally. Our team is a conduit for change requests from Australian business to the global body and provides feedback and information from the GSMP to local business and industry through the LCN.

› In 2009 the team continued to help GS1 Australia staff in supporting our members with the implementation of the GS1 standards.

› This year the team has been an integral part in the amal- gamation of EPCglobal and the GSMP, a project which is happening under the auspices of the GS1 Global Office.

› Standards Development has also played a strategic global role in the GS1 Architecture Group, the group which ensures the GS1 standards are scalable, integrate seamlessly and are interoperable in their design, development and implementation.

› GS1 Australia is also working with Australian industry on the development of standards such as GS1 XML, GS1 DataBar and GS1 DataMatrix to ensure these standards are consistent with the GS1 Architecture and interoperable with the existing GS1 standards.

› In 2009 the Standards Development team developed an innovative and engaging education program on the GS1 standards for GS1 Australia staff and for members.

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GS1 Australia’s Business Solution group serves as a resource to meet the demands of our members in business and industry as well as an internal resource to address GS1 Australia’s information technology needs. Our team of IT professionals is dedicated to delivering a wide range of services and applications.

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Meeting the Business Needs

N eale oversees and manages the design, development and implementation of business solutions through new

and existing applications. Neale has overall responsibility for two teams – one working on enterprise solutions and the other on data pool systems and Global Data Synchroni- sation Network (GDSN) solutions.

His role is to meet business and operational challenges through managing multiple concurrent projects. Neale must ensure projects are completed to the defined scope, schedule and budget as well as managing third-party consulting and technical relationships to support GS1 Australia members.

At a global level Neale is involved in global solutions planning through

• GSMP GDSN Business Requirements Group

• GSMP Enhanced Party Synchronisation Work Group

• GDSN Advisory Group

• GDSN Architecture Committee

• GDSN Data Pool Sub-Committee

• GDSN Global User Group

NEALEAUSTENGeneral Manager – Business Solutions

Highlights of 2009

› A significant achievement in 2009 for the Business Solutions team was the development of GS1Locatenet, a central repository for Global Location Numbers (GLNs) data. The GS1Locatenet service was developed initially for the healthcare sector and is the Business Solutions team’s first significant .NET development using the .NET framework 3.5. This now means the team has .NET development skills for use in future application development.

› The Business Solutions team had the opportunity in 2009 to make a major impact on GS1 Australia’s financial operations by ensuring systems were in place to issue 2009 annual renewal notices to 16,000 members on time in July. This made a significant positive difference to the organisation’s cash-flow situation.

› GS1 Australia implemented the GS1 Barcode Express website and the Business Solutions team was responsible for the testing and implementation of the secure systems behind the site.

› In 2009 GS1 Australia completed a transition of its website (www.gs1au.org) to a new web server with the ability to host different IP addresses.

› The first half of 2009 saw a major project undertaken to rebuild the Global Trade Item Number (GTIN) Table in GS1 Australia’s ERP solution which had 850,000 records. The end result is that GS1 Australia was able to transition the management of Global Location Numbers into the numbers management process.

› The Business Solutions Data Pool team manages four products in their solution set – Data Pool Network (global), Data Pool Network Local (GS1net), the GS1net Validator and the GS1net Browser template. In 2009 the team oversaw the design, testing and implementation of two major releases in the data synchronisation area.

› GS1net implemented Maintenance Release 3 (MR3) of the Global Data Synchronisation Network (GDSN) in March 2009. This release contained changes to the Trade Item and Price Synchronisation messages.

› In October GS1net v2.0 was implemented to deliver usability improvements.

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GS1 Australia’s Marketing team operates across the spectrum of marketing initiatives including online and print communications and media campaigns, building awareness of the GS1 Australia brand and event management. Our priority is keeping members informed, serving their needs and increasing the value of their membership.

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Connecting with Our Members

Highlights of 2009

Online

› In 2009 the GS1 Marketing team worked with Customer Service to develop the GS1 Barcode Express website. This site has been very successful in attracting small-to- medium-enterprise (SME) membership as well as a number of larger companies.

› GS1 Australia’s website and GS1 Barcode Express moved up significantly into the top Google search rankings thanks to a consistent program of optimising the sites for search engines.

› The Marketing team created a number of regular eNews- letter communications to keep users of both GS1net and the National Product Catalogue (NPC) informed about changes and improvements to these services.

› To ensure our communications remained relevant to members who have small businesses, GS1 Australia launched a small business eNewsletter which is sent to members quarterly.

› In 2009 GS1 Australia also produced a quarterly eNewsletter to keep Alliance Partners up to date with the latest news.

› In 2009 online news media continued to profile GS1 Australia thanks to an ongoing program of media releases and editorial articles. This coverage helps drive visitors to the GS1 Australia website and increase awareness about the work we are doing with our members.

› GS1 Australia was prominent on two main online industry directories: Ferret and Industry Search which generated media interest as well as traffic to the GS1 Australia website.

In print

› In 2009 the LiNK Magazine – the Supply Chain kept members informed about the latest developments in supply chain management and industry and technology news. The magazine profiled GS1 Australia projects and services and the customer service staff our members deal with every day.

› Copies are distributed to members, industry associations, Alliance Partners and media and are available online as well.

› We continue to monitor our member feedback on LiNK Magazine through email.

› In 2009 GS1 Australia produced many brochures and publications including an information pack for new members, a brochure on our Bar Code Testing Service and a brochure on the Global Upstream Supply Initiative (GUSI).

› Working with members the Marketing team produced case studies that highlight the way they are using the GS1 System to make their businesses more efficient and effective. Many of these were reproduced by supply chain and industry publications.

› We also worked with the media, issuing media releases on key developments at GS1 Australia and supplying editorial copy on the work we do, helping to keep GS1 Australia “top of mind” with their readership.

› Details about GS1 Australia and the work we do with industry and business are included in a number of annual industry and association directories.

Events

› In 2009 GS1 Australia hosted a wide range of events in Melbourne and Sydney and participated in conferences in Australia and around the world.

› GS1net User Groups were held to inform businesses using GS1net about changes to the service and to gather their feedback. These groups covered the grocery, healthcare and liquor sectors.

› GS1 Australia was represented at CeBIT 2009 and SMART Conference 2009, both in Sydney.

› At Retail 2020 – Concept Store of the Future, GS1 Australia demonstrated the EPCmagic Mirror and the EPC/RFID Smart Shelf concept.

› In 2009 GS1 Australia sponsored a number of events including the Medical Technology Association of Australia (MTAA) conference, the Efficient Consumer Response Australasia (ECRA) conference, the Australian Logistics Council Annual Forum and the Automotive Aftermarket Association conference.

› The annual GS1 Excellence Awards, were presented at the Supply Chain & Logistics Association of Australia (SCLAA) Awards which GS1 Australia sponsored.

› GS1 Australia hosted a successful Industry Open Day at its Melbourne office with representatives from more than 70 companies attending.

› In association with our Alliance Partners, GS1 Australia also hosted a number of breakfast seminars and meetings.

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Marketing

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Highlights of 2009

› Year 2009 saw tragedy strike close to home with the Victorian bushfires in February. It was also the year when a tsunami struck Samoa, one of our neighbours in the Asia Pacific region, wiping out thousands of homes and killing nearly 200 people. GS1 Australia responded to the tragedies by raising a total of $20,000 for the Australian Red Cross Victorian Bushfire Appeal and for the Pacific Tsunami (Samoa and Tonga) 2009 Appeal.

› Visual Independence is a non-profit organisation working to provide visually impaired Australians with talking bar code scanners to enable them to lead a more independent life. GS1 Australia has provided the organisation with data from GS1net, free of charge, to assist with the project. This year GS1 Australia employees raised $750 towards the purchase of one of these scanners and GS1 Australia matched their contribution to buy a scanner, which was donated to a visually impaired person.

› The Cancer Council Victoria has been active in cancer research and cancer support, prevention and advocacy for more than 70 years. In GS1 Australia employees volunteered to help with the Council’s campaigns such as Pink Ribbon and Daffodil Day, which raise funds and highlight awareness about cancer.

› Some of GS1 Australia’s male employees participated in Movember, an annual, month-long celebration of the moustache, highlighting men’s health issues, specifically prostate cancer and depression in men. Movember in Australia is supported by the Prostate Cancer Foundation of Australia and the national depression initiative beyondblue.

› GS1 Australia employees participated in Cupcake Day RSPCA 2009, the biggest bake-off in the Southern Hemisphere, which raised $1,100,000.

› The Bar Code Testing team donated items for a charity auction, raising $475 for CANTEEN, an Australian organi- sation for young people living with cancer as well as donating goods to the CPEC (Cerebral Palsy Education Centre) annual fund raising Dinner Auction, which raised over $500 in donations.

› Instead of giving festive season gifts to our Alliance Partners GS1 Australia purchased goats through Oxfam Unwrapped, a program to help overcome poverty and unnecessary suffering. The distribution of goats through a revolving fund to orphans and other vulnerable children provides a source of income to allow them greater economic independence.

GS1 Australia employees believe in the importance of giving back to the community and in 2009 our employees, in Sydney and in Melbourne, raised money and volunteered their time for a range of causes and charities.

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Giving Back to Our Community

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GS1 Australia works with 40 industry and trade associations to understand our members’ needs and to help them develop best-practice supply chains. By working cooperatively with these organisations we can ensure their members use the GS1 standards to make their businesses more efficient.

Across more than 18 industry sectors GS1 Australia is working with the following associations and government organisations:

• ACT Health

• Australian Automotive Aftermarket Association

• Australian Booksellers Association

• Australian Electrical and Electronics Manufacturing Association

• Australian Food and Grocery Council

• Australian Gift and Homewares Association

• Australian Industry Group

• Australian Information Industry Association

• Australian ISBN Agency

• Australian Logistics Council

• AUS-MEAT Ltd

• Australian Meat Industry Council

• Australian Publishers Association

• Australian Pork Ltd

• Australian National Retailers Association

• Australian Retailers Association

• Australian Sporting Goods Association

• Australian Toy Association

• Australian Vegetable and Potato Growers Federation

• Australian Wine and Brandy Corporation

• Consumer Electronics Service Association

• Copyright Agency Limited

• Commonwealth Department of Health and Ageing

• Department of Health (South Australia)

• Department of Health and Human Services (Tasmania)

• Department of Human Services (Victoria)

• Efficient Consumer Response Australasia

• Food Standards Australia New Zealand

• Health Corporate Network (Western Australia)

• Health Support (NSW)

• Horticulture Australia Ltd

• Liquor Merchants Association of Australia

• Logistics Association of Australia

• Meat and Livestock Australia

• Medical Technology Association of Australia

• Medicines Australia

• National Association of Retail Grocers Australia

• National Blood Authority

• National eHealth Transition Authority (NeHTA)

• National Retail Association

• Northern Territory Government

• Packaging Council of Australia

• Queensland Health

• RFID Action Australia Ltd

• Supply Chain and Logistics Association of Australia

• Tradegate ECA

• Victorian Government Department of Innovation, Industry and Regional Development

• Victorian Freight and Logistics Council

• Victorian Transport Association

• Winemakers’ Federation of Australia

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Working Together to Create Solutions

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• GS1 Australia works with more than 80 international and Australian businesses that supply information, communication and technology (ICT) solutions and supply chain services. These businesses support the GS1 standards.

• The GS1 Australia Alliances and Partnership Program offers our members access to the world’s best supply chain solution providers, all with solid reputations for the quality of their services and products.

• Our Alliance Partners are able to provide GS1 Australia members with early notification of new technologies and innovation initiatives to improve supply chain efficiency as well as support and assistance in implementing bar coding, eMessaging, EPC/RFID and data synchronisation.

GS1 Australia would like to acknowledge the following organisations for their ongoing contribution to the development and implementation of the GS1 System to build successful supply chains and profitable trading partnerships for Australian businesses.

Ter rence Tan Ba rcode W hispererBa rcodes4u

With more than 20 years experience in the consumer bar code industry, Barcodes4u provides high-quality electronic bar code images which can be ordered online or via email with quick turnaround times. Electronic bar code masters from Barcodes4u are backed up with a wealth of printing experience and product packaging knowledge to ensure that all printed bar codes meet the strict scanning criteria and related parameters as required by GS1 Australia’s Bar Code Verification Report.

In the bar code business, there is no other avenue more direct than the exposure we get by being an Alliance Partner of GS1

Australia. Being an Alliance Partner of GS1 Australia was the best business decision we have ever made.“

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“Alliance Partner Program

Partnering for Success

STRATEGIC ALLIANCE PARTNERS• Australian Industry Innovation Xchange• Bizcaps• Datanet• GXS• IBM• IBS• Innovit• insignia• Intel• IPT• Leadtec• Markem - Imaje• Matthews• Microsoft• Oracle• Peacock Bros• Pronto Software• SAP• Telstra

BUSINESS ALLIANCE PARTNERS• Avery Dennison• Bar Code Data Systems (BCDS)• Cedar Creek Company• Cobra Systems• Dy-Mark• Intermec• Madison Cross• Mincom• NEC• Nortech• Pacific Commerce• PULSE Logistics Systems• SATO• Sterling Commerce• Supply-Linq• TIBCO

ASSOCIATE ALLIANCE PARTNERS• ABML• Alien Technology Corporation• Barcodes4u• Bas-X Business Management Services• B2BE• B&DCS (Barcoding & Data

Collections Systems)• Business Driven Systems• Compass Labels• Datalogic• Datamax• Denso• Dexion• Eclipse Computing• Electro-com• Existco• Extend Technologies• Gamma Solutions• GBD Technology Solutions• Goodson Imports• Harcour Security Seals• HighJump Software• HTRAK• Ingram Micro• Intermax• iSOFT• Label Power• Lawson• Logica • Magellan Technology• Manhattan Associates• Mid-Comp International• Motorola• MYOB Australia• Neller Connect• NICHOL Industries• OMRON Electronics• Platon Australia• POS POS• PSION Teklogix• Secura Shield• SMS Management & Technology• Supply Chain Consulting• TechnoSource Australia• Toshiba Tec Australia• Transacta• Unique Micro Design• Uniware• VISY Technology• Worldsmart Retail• Zebra Technologies

EPCglobal SOLUTION PARTNERS• Alien Technology• Avery Dennison• BCDS (Bar Code Data Systems Pty Ltd)• Cedar Creek Company• Datanet• Denso• Dy-Mark• Electro-Com• Gamma Solutions• GXS• Harcour Security Seals• IBM• Innovit• insignia• Intel• Intermec• Leadtec• LogicaCMG • Magellan Technology• Matthews• Microsoft• Motorola• NEC• Omron Electronics• Oracle• Peacock Bros• PSION Teklogix• PULSE Logistics Systems• SAP• SATO• Secura Shield• SMS Management & Technology• Telstra• TIBCO• Toshiba Tec Australia• Unique Micro Design• Zebra Technologies

GS1net V2 CERTIFIED PRODUCT PARTNERS• Bizcaps • Innovit • Leadtec • Pacific Commerce• Pronto

GS1 AUSTRALIA ACCREDITED COMPANY • insignia

Alliance Partners

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The Barcode Express website is a fast, easy and secure way for businesses to join GS1 Australia and order bar code numbers online. The site has been a key in combating unauthorised bar code number resellers online as well as successfully attracting small-to-medium-enterprise (SME) membership and a number of larger companies.

The Barcodes Express website was launched in July 2009 and is based on three easy steps to order bar code numbers with three channels tailored to the size of the business ordering:

› small turnover (less than A$1 million)

› medium turnover (more than A$1 million but less than A$50 million)

› large turnover (more than A$50 million)

Businesses can pay securely online using a third-party payment solution provider, and once payment is confirmed the GS1 Australia Customer Service team receives the details.

THE NUMBERS SPEAK FOR THEMSELVES!

› Average turn-around time of all membership enquiries is 24 hours.

› Since launch 48 per cent of new members joined GS1 Australia through the site.

› An average of 110 businesses a month uses the site to join GS1 Australia.

› Of the total number of new members 37 per cent ordered a single GTIN, 38 per cent had a business turnover less than A$1 million.

› This meant two-thirds of new members who signed up through the site were SME businesses, the intended target market.

› 25 per cent of those who signed up through the site were businesses of more than A$1 million – an indicator of how many large companies now prefer to do business online.

TECHNICAL CONSIDERATIONS

› Search Engine Optimisation (SEO): To ensure the site would rank high in internet search engines (such as Google) both the text and the HTML (web page code) were carefully constructed to increase its relevance to specific keywords and to ensure it would be easily found by search engines.

› This is an ongoing process to maintain the site’s ranking within the top 10 on a Google search for bar codes from an Australia user.

› Graphics and text were kept to a minimum to ensure fast-loading pages and that the site was easy to use.

› Navigation is via text links rather than graphics to keep page sizes small.

› Pages were coded to ensure the site is accessible to visually or physically impaired users.

www.gs1express.com.au

CONNECTS WITH NEW MEMBERS

Fast , Easy and Secure

Barcode Express has proved to be a valuable

channel for our members to join, order and pay for bar code numbers. In fact, it has been so successful we are looking to expand our offering through this channel. Peter Chambers, Genera l Manager – Cus tomer Ser v ice GS1 Aus t ra l ia

“ “

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• In 2010 GS1 Australia will continue to make customer service a prime focus, through improved existing services and a range of new services.

• A pilot of GS1Recallnet will be rolled out in the grocery, liquor and food service sectors in the first quarter of 2010.

• GS1 Australia will work with the Australian Food and Grocery Council (AFGC) to develop a service to allow consumers to access nutritional information on GS1net and/or supplier websites.

• Mobile commerce will be a focus for GS1 Australia with an ongoing dialogue with the food and health sectors and regulators to develop other business-to-consumer (B2C) applications.

• GS1 Australia’s Industry Management team will work proactively with the print industry on print and labelling quality issues as well as on how to improve their supply chains.

• The steel and metal sector will be a renewed focus in 2010 with a workgroup being set up to redraft the GS1 bar coding guidelines in this industry.

• The Industry Management team will also address the issue of bar code quality at the logistics unit level in the liquor and grocery sectors.

• The hardware sector will implement data synchronisation through GS1net with a continued focus on bar code quality at all levels of packaging.

• In the automotive aftermarket there will be a renewed drive to implement bar coding and numbering at all levels of packaging and to implement data synchronisation through GS1net.

• GS1 Australia will set up a workgroup in the rural sector in consultation with key players in this industry to implement bar coding and numbering and to drive traceability and recall in the area of stock feed.

• Year 2010 will see the uptake of the National Product Catalogue (NPC) reach a critical mass.

• All health jurisdictions will pilot/implement NeHTA’s eProcurement strategy using GS1 XML.

• The office supplies sector will pilot GS1net in the first half of 2010 to improve data exchange in their supply chain.

• GS1 Australia will engage with the apparel, sports and leisure sectors to promote the implementation of numbering and bar coding, eMessaging and data synchronisation.

• The Consumer Electronics Working Action Group (CEWAG) will continue its focus on reverse logistics, the implementation of eMessaging and the master data management process.

• In 2010 GS1 Australia will offer GS1net users a data quality reporting service using the GS1net Validator which will enable businesses to benchmark their data quality performance against their industry average.

• Further usability enhancements to GS1net will be made in 2010 including Maintenance Releases of the Global Data Synchronisation Network.

• GS1 Australia will work with the grocery sector to review its product data and estimate the savings the sector could realise by improving data practices in its supply chain.

• We will continue to work with industries to identify how GS1 Australia can help them achieve their sustainability and traceability objectives.

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Looking Forward

National Number: 1300 366 033ABN: 67 005 529 920

www.gs1au.org

Head OfficeAxxess Corporate ParkUnit 100/45 Gilby RdMt Waverley VIC 3149Locked Bag 2Mt Waverley VIC 3149T +61 3 9558 9559F +61 3 9558 9551

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