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© 2010 IBM Corporation

IBM System Storage – Portfolio Overview

IBM System Storage Marketing - Luis Martinez Preciado

June 2010



� 2.5 billion RFID tags sold in 2009

� 900 million GPS devices sold annuallyby 2013

� 76 million smart electric meters in 2009. 200M by 2014

� Text messages generate 400TB of data daily in the U.S.

� MRIs will generate a Petabyte of data globally this year

The World is Becoming Smarter Every DayWhat’s Making it Smarter? More Information!



Smarter Systems are Creating an Information Explosion

2000 20052010

2015

Terabytes

Petabytes

Exabytes

Zettabytes

Gigabytes

� Storage requirements growing 20-40% per year

� Information doubling every 18-24 months

� Storage budgets up 1%-5% in 2010

The information explosionmeets budget reality



Clients are Struggling to Keep Up and Spending to Address Top IssuesTop issues and initiatives for storage managers

Source: TheInfoPro Storage Study (12/14/09), n=186.

Managing Complexity

Backup Administration

& Management

Managing Costs

Proper Capacity Forecasting &

Storage Reporting

Managing Storage Growth

Source: The InfoPro Storage Study (12/14/09): F1000 Sample. Wave 13, n=183.

0% 20%

Archiving

Improving Performance

Virtualization Adoption

Backup Redesign

Technology Refresh

Consolidation

Tiered Storage Buildout

*Note that due to multiple responses per interview, total exceeds 100%. This is a partial list of responses received, showing only the top issues and initiatives.

0% 20% 40% 60%



Data ProtectionMaintain access to information throughout its useful life

Service DeliveryUnderstand what you have, improve service, beat expectations

Storage EfficiencyReduce cost, improve performance, increase flexibility

Critical Success FactorsManaging Information Growth without Complexity



Virtualized Storage

Tiered Storage

ConsolidatedStorage

Storage Efficiency Getting the most from your Storage Resources

Efficiently use solid state disk to Increase performance up to 300% on critical apps.

Reduce costs by migrating less critical data to less expensive media.

Build out an automated tiered storage architecture to

maximize performance and

reduce operating expenses

Consolidate storage to

reduce administrative costs and improve cycle time

Increase utilization of existing storage by up to 30%.

Reduce TCO up to 66% by deploying automated, virtualized storage.

Quickly provision storage, support virtualized servers

and increase flexibility

Scale out storage to manage billions of files from a single, consolidated system.

Scale up storage with systems that can scale to store petabytes of structured data.



Data ProtectionMeeting Recovery Objectives Reliably & Efficiently

Retention and Compliance

Backup and Recovery

Continuous Operations

Significantly reduce the risk of extended downtime with

multi-site mirroring

Shift operations to alternate facilities in seconds with automated failover

Provide continuous access to information from any location

Reduce the risk of data lossby automating classification,

retention policy management,

and migration

Reduce compliance costs and mitigate risks by indexing information efficiently and securely.

Easily migrate data to new media to ensure long term accessibility

Improve backup performance and shrink backup windows.

Improve backup and restore performance and reduce the complexity of recovery procedures

Apply data deduplication and

virtual tape to lower backup storage costs by up to 70%



Flexible Delivery Options

Control and Automation

Visibility

Service DeliveryImproving Service levels, beating Expectations

Improve flexibility and standardize service by moving selected processes and workloads to a secure external cloud environment

Improve visibility of storage

usage and data demands to

enable better forecasting

Identify up to 15% of allocated storage for reclamation and immediate reuse

Accurately predict capacity and performance requirements

Increase control and automation of storage

processes to improve cycle

time and reduce errors

Increase administrator productivity up to 2X by simplifying disk provisioning

Respond more quickly to business changes

Support flexible delivery options, such as cloud and

managed services, to improve

services levels



� Improve utilization of existing disk systems by up to 30%

� Increase performance up to 300% �Reduce physical storage

requirements up to 50%

IBM Has Helped 1000s of Clients Solve Storage IssuesControl Costs, Improve Cycle Times, and Mitigate Risks

� XIV

� Solid State Disk

� DS8700 and Easy Tier

� Scale Out NAS

� SAN Volume Controller

� Storage Optimization Services

� ProtecTIER

� MetroMirror, Global Mirror

� Information Archive

� LTO-5 and Enterprise tape

� Tivoli Storage Manager

Data Protection Service DeliveryStorage Efficiency

�Maintain or improve performance levels while information grows

�Reduce backup windows� Failover to remote site in seconds �Reduce compliance audit risk�Protect data for decades

� Tivoli Storage Productivity Center

� IBM Cloud Solutions

� XIV self-managed storage

� Tivoli Storage Manager

� IBM Systems Director



Getting Started

� Assess your current storage system

– Assets on the floor and environmental considerations

– Device Utilization / Administrative costs

– Critical application data / lower priority data

– Compliance and Disaster Recovery policy implications

� Find opportunities for early success– Underutilized devices / Opportunities for consolidation

– Backup window challenges

– Solid State or other speed boosts

� Lay in a plan for the long term– Start now but continue to improve over time

– Virtualization for flexibility and increased utilization

– Enable new delivery models – Cloud, Managed Infrastructure Services

Whether you want to do it all yourself or have it all done for you, IBM can help.



Why IBM System Storage?

� Heritage of Distinction

– 50+ years in storage business

– Innovation leadership - Invented many of the storage technologies employed today

� Leadership in Storage Today

– Over $5 billion revenues

– Leading and growing market share

– Over 5,000 people

– In 170 countries

– Over 1,000 IBM Business Partners

� Research for a Bright Future

– 15 development labs worldwide

– Over $500 million in R&D annually

– More US patents than any other vendor

– Acquiring new technologies to boost in-house innovation



IBM System Storage – Offering Matrix

Storage Solutions� IBM Information Archive

� IBM Scale Out Network Attached Storage (SONAS)

� Grid Access Manager, GMAS

� Smart Business Storage Cloud (SBSC)

� Storage Encryption Solutions (TKLM)

� Comprehensive Data Protection Solution (CDPS)

� IBM Virtualized Disk Solution (VDS)

Storage Software� SAN Volume Controller

� Tivoli Storage Productivity Center

� IBM Tivoli Storage FlashCopy Manager

Disk Systems� XIV

� DS8000

� DS5000

� DS3000

Tape Systems� Tape Virtualization

� Tape Libraries

� LTO Tape Drives

� Enterprise Tape Drives

Network Attached Storage (NAS)� N series

Deduplication� ProtecTIER Deduplication Appliances

� ProtecTIER Deduplication Gateway



Thank you!

Questions?Bruce Patience, [email protected]



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