About Us

Webtraffic.Agency offers a wide

range of Digital Marketing & Web

Development Services. It provides

effective solutions for all aspects of

digital marketing that includes

Social Media Optimization, Search

Engine Optimization, Pay Per

Click, Email Marketing, etc.

How important it is to advertise on

Snapchat

Social media has become an

integral part of digital marketing.

while there are many social media

platforms that have come into

existence and been a huge

success, while there are much

more who have not made up a

mark in this social media world.

Facebook, Instagram, LinkedIn,

Twitter are some of the top social

media platforms that businesses

do marketing on.

Well, one more social media tool

has been in trend since its launch.

Snapchat is a social media tool

that was launched in 2011. It is an

image messaging and multimedia

messaging app. At first, it was

used for sending images person to

person, but later on, a feature of

‘story’ came in where you upload a

story and it disappears in 24 hours.

Later on new face filters, geo

filters, map features, Bitmoji, etc.

have got Snapchat to be very

famous.

Currently, Snapchat has 178

million daily active users

worldwide.

Through Snapchat Ads, Sponsored

Lenses, and Geofilters, advertisers

can connect with buyers

straightforwardly on their cell

phones. What's more, many as of

now are considering Snapchat's

advertisement income to reach $1

billion by 2018.

Let us look at how important it is

to advertise on Snapchat.

• Reach a massive audience

With Snapchat ads, you can reach

a massive audience and it has

great targeting features as well.

We are not discussing recently any

clients. We are discussing twenty

to thirty-year-olds and individuals

matured 18-34, an age of

influencers, with those seasoned

and more youthful seeking them

for the music, culture, and tech.

Snapchat has the sixth most

elevated grouping of millennial

users among portable applications

at 76%. That means Snapchat and

its copy has their consideration.

• Chat function

The chat function on Snapchat

allows a business to start a

conversation with the potential

audience. Brands can go to a

customer’s primary channel and

create a conversation.

• Soon going to be used by adult

population

A recent research shows that

Snapchat that was meant mostly

for teens and used by teens is

spreading its reach to the adult

population too. Many people aged

between 35-55 have already

started using Snapchat. Therefore,

in the future it is going just going

to be used to target the younger

audience, but for an adult

population too.

• New way of showcasing a

brand

Snapchat was meant for fun. The

featured it has and the post that

other brand upload is very funny,

casual and gives a sense of

personalization. One can

showcase their brand in a

different, casual and funny way to

attract and engage customers.

Brands and companies like

DailyMail.com, MTV, People, etc.

post new and engaging content

every day that is viewed by more

than 1 million people worldwide.

• Break a news

Many use Twitter to break a news

or announce something official. It

is said that Snapchat is going to

the next platform soon where there

will be new breaking. No doubt,

Twitter is still a great platform for

breaking news but Snapchat is

going to break the barrier soon.

Next time try uploading a video,

image, or something great and see

the response to it.

• Video interactions

The feature of video interaction in

Snapchat helps to communicate

with the audience directly. It can

be a great way to communicate

with a customer, announce

giveaways, offers, and discount on

a video. Even helping a customer

deal with some problem via a

video can be very influential.

Therefore, this platform is also the

best for customer service and to

advertise a product.

The above points are some of the

great benefits of Snapchat. If you

haven’t yet started advertising on

Snapchat, you must probably start

it now.

Webtraffic offers the best social

media marketing services in

Mumbai. It has proven results for

many clients and can optimize

your social media platforms

completely.