October 1–2, 2015Darmstadt, Germany

International SAP Conference on Product Lifecycle Management

In cooperation with

WELCOME

Accelerating Engineering Innovation Through the Enterprise

The importance of customer centricity, personalized products, and speed in today’s consumer economy is well understood. Consumers increasingly expect products to be individualized to their unique specifications and to be delivered on demand. The extended supply chain – from design and manufacturing to logistics and operations – is similarly affected. With a wealth of variants to products and their delivery being introduced, the entire extended supply chain must be reworked to accommodate the demands of customer centricity, personalized solutions, and speed of response.

This year’s International SAP Conference on Product Lifecycle Management focuses on enabling business leaders to leverage innovation and technology to enable real-time decision making and end-to-end visibility. Explore how SAP can help you manage your products and portfolios more efficiently and affordably than ever before.

With shared keynotes and thought leadership, SAP solution updates, customer case studies, dedicated PLM and portfolio and project management (PPM) tracks, preconference workshops and live demonstrations, this is the go-to PLM event for SAP in Europe. You will also have the opportunity to hear about the newly released Connected Products strategy from SAP and learn how you can deliver connected products faster with PLM and R&D software.

We are also very excited to announce that this year’s event is co-located with the International SAP Conference on Supply Chain and the International SAP Conference on Manufacturing as part of the SAP Conference Series on Extended Supply Chain, creating world-class networking and learning opportunities. Registering for one event will give you access to all three.

Join us in Darmstadt and discover how you can connect your product strategy with your company policies, build compliance and Internet of Things specifications into your products, enhance project and portfolio management – and ultimately increase your revenues.

We look forward to seeing you there.

Thomas OhnemusVice President Industry CloudExtended Supply Chain Management, Service IndustriesSAP

Garrett MillerVice President - Solution Management SAP Solutionsfor R&D and EngineeringSAP

PRECONFERENCE WORKSHOPSTHURSDAY, OCTOBER 1, 2015

Our half-day preconference workshops are an opportunity for you to explore our solutions, have your questions answered by the experts, and share experiences with peers. For comprehensive details relating to these workshops, please visit www.tacook.com/plmworkshops.

The workshops run in parallel throughout the morning, with refreshments and lunch included. Please note that you cannot switch between workshops.

The following workshops will take place between 09:00 and 12:30

Workshop 1: How to Manage, Translate, and Integrate Engineering Innovations Throughout Your Enterprise with SAP

Building on a multitude of recent innovations, the SAP strategy for connected products enables manufacturers to adapt to the new business dynamics and to design products for the Internet of Things. The new and enhanced SAP solution portfolio delivers a product innovation platform that effectively manages, translates, and integrates customer-driven engineering innovations throughout the enterprise and into the market by orchestrating all business functions and bill of materials requirements.

During this workshop you will hear and see how SAP supports the end-to-end business process across all product engineering phases. This includes the core capabilities in SAP PLM (including portfolio and project management) and recently delivered enhancements, as well as completely new functionality that helps manufacturing companies quickly adapt to changes in customer demand.

Workshop highlights will include: • Get the most up-to-date information on solutions for PLM (including portfolio and project management) from SAP • Learn how to leverage SAP software across all engineering phases and tasks including project preparation, concept, detailed design, validation, handover to production, change management, product data management, product and project collabora-tion, and portfolio and project management.

• Experience the new authoring tool integration with SAP Engineering Control Center • See how you can leverage proven capabilities and new enhancements for product structure, engineering change manage-ment, and product structure synchronization

• See all solutions in action and discover how the model company for SAP PLM can help you to secure and accelerate your PLM initiatives

• Network with industry peers and SAP experts

Workshop Leaders: Kai Siegmund, Principal Consultant, SAPEudes Canuto, SAP PLM - Business Processes Senior Consultant, SAP

Workshop 2: Best Practice Workshop: Idea, Portfolio, Project, and Resource Management with SAP

Countless studies have proven that successful innovators combine best practices with the right level of tool and skills, embedded into a corporate culture that fosters ideas. Join this workshop to hear and see how you can successfully implement best practices for better results from ideas and innovations.

We will showcase and discuss how people with different roles involved in idea, portfolio, project, and resource management can efficiently collaborate together and leverage the SAP Innovation Management solution as well as the SAP Portfolio and Project Management application for their tasks.

Workshop highlights will include: • Getting the most up-to-date information on SAP Innovation Management and SAP Portfolio and Project Management • Learning how best to leverage SAP software for your needs and actively address the critical success factors • Experiencing the new way of driving ideation with SAP Innovation Management • Leveraging proven capabilities and new enhancements that come with SAP Portfolio and Project Management, version 6.1 • Seeing all solutions in action and discovering how a model company for SAP Portfolio and Project Management can help you to secure and accelerate your implementation

• Networking with industry peers and SAP experts

Workshop Leader:Bernd Schmidt, Senior Consultant, SAP

CONFERENCE AGENDATHURSDAY, OCTOBER 1, 2015

12:30 Registration, Visit the Exhibition Area, and Time for Networking

13:30 Chairman’s Opening Remarks Thomas Ohnemus, SAP

13:45 Connecting Your Company Strategy with Your Customer and Product Strategy • The modern consumer and the importance of customer centricity, product personalization, and speed in today’s consumer economy

• How is the extended supply chain affected? • Road map on how to use technologies such as the Internet of Things, cloud, and advanced analytics to transform supply chains into demand networks, and connect products, assets, and manufacturing to prod-uct networks

Hans Thalbauer, SAP

14:30 Leveraging Business Processes with SAP Software to Improve Along the Value Chain Based on the First Swiss Helicopter Project • Business challenges from the point of view of a helicopter company • Why a startup company chose SAP software to help grow the business • Using augmented reality, 3D visualization, and business analytics with 3D products • Ensuring consistent product data in engineering, manufacturing, maintenance, and service • Current situation and business outlook • Demonstration of innovative software applications

Andreas Renker, Marenco Group

15:15 Refreshments, Visit the Exhibition Area, SAP and Partner Demos

16:00 Reduce Project Cost and Risk Leveraging a Model Company Approach • Learn about Unilever’s advance collaboration model with SAP to use best in industry IT implementation practices

• SAP Extended Warehouse Management as a business growth enabler • How can applying Unilever’s real life experiences to your business allow you to:

• Implement proven technologies, methodologies, and tools •Reduce total cost of implementation, including project cycles •Reduce total cost of ownership

• Road map and next stepsJose-Luis Gonzalez, UnileverChristian Boos, SAP

16:45 Thought Leader’s Perspective: The Internet of Things for Business in 2020 • Towards the next industrial revolution: agility and responsiveness • Lack of supply chain visibility is the key barrier to performance improvement • Two sides of the same coin: big data analytics and the internet of things • Becoming a smarter organisation with the internet of things: critical use cases and examples • Making the business case of the internet of things: what is the expected business outcome?

Pierfrancesco Maneti, SCM World

17:30 Wrap-Up and End of Day One

18:15 Depart for Evening Event

To keep up-to-date on this years agenda, speakers, sponsors and event announcements follow us on twitter:

@TACookEvents and @SCMatSAP #SAPplm2015

CONFERENCE AGENDAFRIDAY, OCTOBER 2, 2015

08:30 Welcome Back and Chairperson’s Opening RemarksNadine Huelsen, SAP

08:45 Product Design in the Internet of Things (IoT) Era: Adapting to Change • Product data assimilation: Capturing information from within external product networks to make the right design decision

• Product individualization: Accessing a product innovation platform to tailor solutions according to customer requirements

• People, process, and technology orchestration: Managing the multiple resources necessary to ensure the success of new products

Thomas Ohnemus, SAP

09:15 (F)IT for Ideas – Innovation Management at Beiersdorf

• Motivation and co-innovation project in detail • Innovation initiative • SAP Innovation Management implementation project:

• Fostering ideas and developing innovations with unprecedented efficiency • From project implementation through to first business results

Francesco Goertz, Beiersdorf Shared ServicesDr. Norbert Enge, SAP

10:00 Refreshments, Visit the Exhibition Area, SAP and Partner Demos

10:45 Achieving a Holistic Product Overview: Integrating Diverse Engineering Authoring Tools • Manage product complexity with a holistic view on product data • Integrate mCAD and eCAD software and simulation data into the SAP PLM application • Enable systems engineering • Learn from customer examples how a single consistent version of product data makes life easier for engineers

Vinay V, SAP

11:30 Management of Product Development Projects at MAHLE Behr • Meeting the challenge of new business requirements • Integrated product development and processes • Software implementations:

• Requirements within SAP Portfolio and Project Management • Integration of project system functionality from SAP

• Challenges and lessons learnedAchim Günter, MAHLE Behr

12:15 Lunch, Visit the Exhibition Area, SAP and Partner Demos

PLM in Focus PPM in Focus

13:30 British American Tobacco Drives More Value Out of Recipe Development (PLM) • Program overview: Solution road map and rollout • Exploring the business case and benefits • Key challenges and success factors • Collaboration with SAP

Joe Hodge, British American Tobacco

SAP Portfolio and Project Management Reporting with SAP Lumira® and SAP HANA® at Biotest • Data drives decisions: Self-service analytics needs in the pharmaceutical industry

• Demonstration of reports from SAP Lumira® soft-ware

• Realization with SAP Lumira and the SAP HANA® platform

• Success factors and conclusionsLisa Mayer, Biotest AG

PLM in Focus PPM in Focus

14:15 Product Lifecycle Costing from SAP on SAP HANA: True Design Thinking Customer Co-innovation • Learn about the planned product lifecycle costing solution from SAP to cost new products in the early design phase and engineered products in the quo-tation phase

• Get details on the full scope of this planned solution based on SAP HANA and its road map

• Discover how customers are influencing the devel-opment of a new SAP solution to make sure it really meets their needs

• Hear what two key co-innovation customers think about this development approach and solution

Markus Heublein, Brose FahrzeugteileStephan Franke, MAHLE InternationalPetra Koepfer-Behncke, SAP

Empowering R&D with the Latest Capabilities from SAP Portfolio and Project Management • Manage various types of projects across the enterprise on one single platform using the architecture available with SAP Portfolio and Project Management

• Simplify access to project information for business users and decision makers using the new SAP Fiori® user experience

• Use in-memory technology to track portfolio and project performance in real time

• Learn from real-life customer examples how you can avoid project management disasters

Renato Zadro, SAP

15:00 Comfort Break

15:15 Roadmap Towards Industry 4.0 for Shipbuilding • Analysis of the current processes and systems from engineering to manufacturing • Business process and system reengineering • Goals and strategic positioning of product lifecycle management • Roadmap for the implementation of SAP PLM, SCM and MES • Project results to date

Johannes Döldissen, Blohm & Voss ShipyardsThomas Vorhauer, ATOS Information Technology

16:00 Demo Jam: Visualization – Collaboration – InnovationSAP experts will share live demonstrations of the latest innovations for R&D, engineering, and project and portfolio management.

This interactive session will cover: • Visualization of project and portfolio data with SAP Lumira • 3D visualization of products and processes with SAP 3D Visual Enterprise applications • Collaboration in the ideation process with SAP Innovation Management

Presented by SAP Experts

16:30 Chairperson’s Closing Remarks and Close of ConferenceNadine Huelsen, SAP

CONFERENCE AGENDAFRIDAY, OCTOBER 2, 2015

PREMIUM SPONSOR

Atos

Atos SE is a leader in digital services with 2014 pro forma annual revenue of circa €11 billion and 93,000 employees in 72 countries. Serving a global client base, the group provides consulting and systems integration services, managed services and business process outsourcing, cloud operations, Big Data, and cybersecurity solutions, as well as transactional services through Worldline, a European leader in the payments and transactional services industry. With its deep technology expertise and industry knowledge, the group works with clients across different business sectors: defense, financial services, health, manufacturing, media, utilities, public sector, retail, telecommunications, and transportation.

Atos is focused on business technology that powers progress and helps organizations to create their firm of the future.

The group is the worldwide information technology partner for the Olympic and Paralympic Games and is listed on the Euronext Paris market.

Atos operates under the brands Atos, Atos Consulting, Atos Worldgrid, Bull, Canopy, and Worldline.

For more information, please visit: www.atos.net

Run Simple with SAP Service and Support for PLM and eSCM

Complexity is the single greatest challenge facing organizations today. Businesses struggle to manage rapidly changing demands of their markets, employees, and customers. SAP Service and Support helps you reimagine your business in order to run simple. We provide a road map to accelerate innovation, so you can maximize return on your SAP software investment, achieve faster time to market, and meet your customers’ expectations. We bring a new level of accountability and a framework that supports collaboration, flexibility, and vision across all partners.

SAP Service and Support will help you navigate complex supply chain and product lifecycle challenges by establishing an innovation network that continuously assesses and socializes your specific business needs and we partner with you to build and deliver a complete set of features and functions for adaptive supply chain networks as well as provide complete support for all your product related processes. Under one contract, you benefit from the full domain of SAP experts to deliver creative and unique solutions for all your supply chain, extended supply chain and product lifecycle management consulting needs. Central to this simplified engagement is the activation of an innovation framework to build and run simple solutions for continuous optimization, innovation delivery and value realization along your journey to SAP Cloud powered by HANA.

For more information, visit us at www.sap.com/services

STANDARD SPONSORS

Connected Products, Connected Partners

In the context of its connected products strategy SAP provides a modern and flexible user interface for various authoring tools. The SAP Engineering Control Center integration tool increases engineering and production efficiency by establishing a single consistent version of product data in SAP PLM.

In close cooperation with its partners CENIT, CIDEON Software, DSC Software, and .riess engineering, SAP provides standard interfaces that link SAP Engineering Control Center to leading CAD software solutions such as Autodesk AutoCAD/Inventor, Dassault Systèmes CATIA V5/ SOLIDWORKS, EPLAN, Siemens NX/Solid Edge, and PTC Creo.

All partners offer additional products and services that ideally complement and support SAP PLM.

For more information please visit:

• CENIT: www.cenit.com• CIDEON Software: www.cideon-software.com/site/d/en/software/• DSC Software: www.dscsag.com• .riess engineering: www.riess.de/en

EY

EY is a global leader in assurance, tax, transaction and advisory services. For EY Advisory, a better working world means solving big, complex industry issues and capitalizing on opportunities to help deliver outcomes that grow, optimize and protect our clients’ businesses. We have more than 3000 supply chain consultants in over 100 countries, with a unique set of deep analytical, operational, change management and financial skills. We work with you to co-create more innovative answers that help you effect fundamental change in your operations performance to support sales growth, become more cost competitive, reduce risk and enhance operational resilience.

We work hard to understand our clients’ issues and are driven to ask better questions to enable them to design better outcomes and deliver long-lasting results.

The better the question. The better the answer. The better the world works.

For more information, please visit:www.de.ey.com

SI PRO

SI PRO Consulting specializes in conceptual groundwork for and implementation of the SAP Product Lifecycle Management application, the SAP EHS Management application, and compliance and sustainability solutions. Consulting services cover the entire project lifecycle including documentation of functional requirements, design phase, implementation, rollout, and hypercare. SI PRO is mainly active in chemical, petrochemical, and utilities industries. The company is an SAP service partner and has expertise in SAP for Chemicals and SAP for Oil & Gas solutions.

For more information, please visit: www.si-pro.com

HOW TO REGISTER

Contact for InquiriesAlice KenningT: +44 (0) 121 200 3810F: +44 (0) 121 212 1623E: a.kenning@tacook.com

The registration fee includes participation in the conference and/or workshop, lunch on both days, refreshments, an evening event for conference attendees, and documentation material for download.

Please note that costs for accommodation and travel are not included in the registration fee.

Event VenueDarmstadtium Congress CentreSchlossgraben 164283 DarmstadtPhone: + 49 (6151) 7806-0Email: info@darmstadtium.de

This event is organized by: T.A. Cook Conferences in cooperation with SAP

To register online for this event, please visit www.tacook.com/sapplm

Conference (1 and 2 October)

Evening Event (1 October)

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REGISTRATION FORMINTERNATIONAL SAP CONFERENCE ON PRODUCT LIFECYCLE MANAGEMENTOCTOBER 1–2, 2015DARMSTADT, GERMANY

Copy and Fax to +44 (0) 121 212 1623Register online at www.tacook.com/sapplmYou can register for the International SAP Conference on Product Lifecycle Management online at www.tacook.com/sapplm or by faxing this form to the number below.

Please copy the form, complete it, and sendit to the following address (one form for eachparticipant):

Registration and Contact OfficeT.A. Cook Conferences.4th Floor, Mclaren Building46 The Priory QueenswayBirmingham, B4 7LR, UKT: +44 (0) 121 200 3810F: +44 (0) 121 212 1623E: info@tacook.com

Registered in England and WalesCompany Registration Number: 4263656

Event Fees

Type Early Bird Standard

Conference € 1090 € 1250

Workshops € 350 € 425

All fees are subject to 19% German VATEarly Bird Fee valid until Friday August 7, 2015NOTE: Payment should also be received by the deadline for the early bird discount to apply.

Terms and Conditions of RegistrationCancellations must be made in writing at least two weeksbefore the beginning of the event. In this case we will charge a processing fee of €250. Cancellations received less than two weeks before the event will be liable for the full registration fee. This also applies to registrants who do not attend the event. If a participant cannot attend for whatever reason, it is of course possible to nominate a substitution. Substitutions must be received in writing, must be addressed to the registration office, and must include the names of both the original and the substitute registrants. Participation in anevent is only possible if payment has already been received, or if it is submitted at the event in cash or with a collection-only cheque. Please note that non- attendance for any reason is subject to the cancellation terms laid out in point above.

Organizer’s ChangesWe reserve the right to cancel your registration or refuseaccess to the event. We reserve the right to make changesto the event program. In the unfortunate event that an eventis cancelled, we are not liable for any costs incurred bydelegates in connection with their attendance.

Data PolicyBy registering for this event, you grant T.A. Cook permissionto keep you informed of future events and content within your field of interest. We will only send you relevant information (by email, post or telephone) and you can unsubscribe at any time. Your details will only be held on the T.A. Cook internal data base and will not be supplied to 3rd parties without your knowledge and permission. If you wish to unsubscribe immediately, please send an email to info@ tacook.com with “Unsubscribe” in the subject line. Privacy Policy

Video and PhotographyWe plan to take photographs and video material at the eventand reproduce them in educational, news, or promotionalmaterial, whether in print, electronic, or other media,including event Websites. By participating in this event, yougrant us the right to use the photographs and video footagefor such purposes. All photos and videos become the propertyof T.A. Cook. These may be displayed, distributed, or used byT.A. Cook for any purpose. Should you wish to opt out of this,please contact us at info@tacook.com.

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Preconference workshop (1 October):

W1 W2

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