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Introducing Captain Amjad H. Faizi C.E.O Institute of Safety & Human Factors 1998- Consultant Civil Defense of Pakistan 2003- Advisor to Sultanate of Oman

on matter pertaining to Gulf Air 2005

Consultant to Mongolian Airlines 2002-2004 Federal Secretary Road Safety & Traffic Education 1997-1998 Conceived, wrote, produced & directed the entire educational

campaign before ISB-LHE Motorway was inaugurated in Nov 97 Special Assistant Technical M.D. PIA 1996-1997 Chief Pilot Corporate Safety 1990-1996 Pioneered Introduction of Human Factors to

Flight Operations PIA & CAA Pakistan 1992-1995 Member Environment Committee Boeing 1992-1995 Listed amongst the top ten Human Factors & Corporate

Safety experts by SAFAC, IATA 1993-1997 The only NASA Trained Human Factors Facilitator in Pakistan Has authored twelve (12) professional books/manuals

Has read twenty five (25) Research Papers at national & international forums.

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Let us begin in the name of ALLAH

the most merciful & benevolent beyond any reckoning!

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Diagnostically, the current slide towards apparent destabilization and possible total destruction can be halted only by infusing National Discipline or Quami Nazm-o-Zabt

As such, may I request the pleasure of your As such, may I request the pleasure of your involved attention for the next involved attention for the next twentytwenty (20) minutes (20) minutes

Working together, Working together, we may herald we may herald beginning of new erabeginning of new era

Working together,Working together, we may give new lease of hope to our children, the generations to come!

Please do ask all the questions you want to but Please do ask all the questions you want to but

only after the completion of this Presentationonly after the completion of this Presentation

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Project Project TarbiTarbiyyyyatatGGahah

Nation Building of the First Kind

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In all probability the train you

saw in the preceding slide

is going nowhere; God forbid, just like

our motherland, Pakistan Obvious

question is:

Why

Why

Why

Why

Why

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This Why is very important and needs your constructive and involved attention

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First thing first, let us recognize the importance of Prioritization.

In Urdu word ‘Prioritization’ can best be translated as Tarjeehaat

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Priorities are the Tracks on which plan for personal life, corporate functioning and Nation Building must always be based.

Else, one is bound to be ‘Derailed’

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Let us identify Teen-Lafzi Qomi Tarjeehaat our national priorities as declared in the Lahore Resolution of 1940

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National Priorities Qomi

Tarjeehaat1. Faith or

Yaqeen-e-mohkam (Not Eimaan)

2. Unity or Ittehad

3. Discipline or Nazm-o-zabt (Not Tanzeem)

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True Happiness as well as meaningful Success can be experienced only by rational, selfless, noble and objective Prioritization

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Importance of Prioritization

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Importance of Prioritization

Central idea in Time ManagementPrioritization

Core issue in personal Decision MakingPrioritization

Most important for Corporate Planners Prioritization

Absolute essential for Harmony at HomePrioritization

First step towards meaningful Success Prioritization

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Today, if Pakistan is to be safeguarded and rebuilt

We need to assign top most priority to Nation Building

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It is time to be diagnostic!

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Safety Culture Safety Culture

Safety Culture Safety Culture

Safety Culture Safety Culture

Safety Culture Safety Culture

Safety Culture Safety Culture

Safety Culture Safety Culture

Safety Safety

Culture Culture

Safety Culture Safety Culture

Safety Culture Safety Culture Safety Culture Safety Culture

Safety Culture Safety Culture Safety Safety Culture Culture Safety Safety Culture Culture Safety Safety Culture Culture Safety Safety Culture Culture Safety Safety

CultureCulture

What is the main difference in between the North & South, the Developed

and Developing, the First and Third world?

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What all constitutes Safety Culture?Safety Culture is the sum-total of two applications on nationwide basis:

Conscious & continuous display of Civic Sense by each member of society in every walk of life

Strict adherence to prescribed Standard Operating Procedures (SOP) when at work

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Whereas it is quite possible to enforce reasonable adherence to SOP by strict implementation on organizational basis; it is quite another story to practice Civic Sense as legalized way of national life

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Civic SenseCivic Sense

Civic senseCivic sense

Civic senseCivic sense

Civic SenseCivic Sense

Civic SenseCivic Sense

Civic Sense Civic Sense

Civic Sense Civic Sense

Civic Sense Civic Sense Civic Civic Sense Sense Civic Civic

Sense Sense Civic Civic Sense Sense Civic Civic

Sense Sense Civic Civic

SenseSense

As such, what is

the most significant

and notable difference in

between them

and us?

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What does Civic Sense embody?

Civic Sense comprises of: Law-abiding, hygienic, tolerant

community livingPLUS + Road Sense for Road Safety PLUS + Conserving the national

resources like water, gas, fuel & electricity

PLUS + Preserving the natural habitat

like animal life and forestry

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What is Civic

Sense?

Learning to give give others’ their RightsRights before expecting

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What is

Road Sense??

It is the applied It is the applied Civic Sense by by everyevery road userroad user

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Ironic is the fact that in most Developing Countries Road Safety is often talked about, but without ever mentioning Road Sense.

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Roads of a given country are the national schools where young, old, rich and poor learn to ‘Yield’ or ‘Give’ others’ their Rights, willingly and graciously

Roads are where one begins to learn the true spirit of tolerance, which assigns no discrimination, harbors no hatred and carries no malice

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Roads are where first seeds of Civic Sense are implanted by learning to continuously display exacting Road Sense, which is entirely based on ‘Yielding’ Right of Way

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In learning to ‘YIELD’

Right of Way what is

primarily changed at

national level

Attitude

Attitude Attitude Attitude Attitude Attitude Attitude Attitude Attitude Attitude Attitude

Attitude

•

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In other words, Roads are where nations are made!

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Additionally

Pakistanis, by and large, are considered rather crude. What is worst, most of us are not inclined to be courteous enough or willing to display correct mannerism or etiquette

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Above it all, Despite the fact that English is also our official

Language, we are too shy to converse in English or simply, are not proficient enough

Lest we forget that English has emerged as Global

Language and there is no turning back.

It has gained such an acceptance that today in China alone 500,000 foreigners are employed as English Language instructors. South Korea employs more than 45,000 foreigners as English teachers

It is only because of proficiency in English Language, that Philippines, despite being 20% of our population, earns 300% more revenue as remittances by their human resource employed world over (18 b Vs 6 b $)

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Over the past three decades, our globe has shrunk in such a manner that all people have begun looking into each others way of life Considering that 75% of global business is part of Service Industry and the fact that one of our biggest national asset is export of Human Resource , we need to take serious stock of our national planning

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Facts:

Out of our 175 million population, almost 60% Pakistanis are below the age of 30 years. This figure translates in to 105 million persons

With our literacy rate hovering around 35%, it would not be difficult to conclude that an overwhelming majority of our populace has never been exposed to words like Civic Sense, Road Sense, Courtesy, Telephone Courtesy, Road Courtesy, Office Decorum, Etiquette & Manners, Dress Sense, Body Hygiene, Deportment etc

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Crucial: We as a nation have thus far failed to differentiate in between words; literacy rate and education

Fact is that large number of new schools, institutes and universities are sprouting all over Pakistan but without any effort assigned to develop Soft Skills like etiquettes & manners, courtesy, community living, road sense, community & personal hygiene, communication skills etc

Unfortunately, instead of politeness and decorum, we have adopted Jugat Baazi and Sab Chalta Hai as our national behavior

Presently, with the entire world keeping Pakistan in every-day-focus, it is of crucial importance that we took remedial steps ASAP

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Emerging scenario on the national horizon is so compelling and vivid that it literally dictates the script

If we were to plan, nay, even dream for any meaningful and lasting progress, the following national targets must be achieved on NOW or NEVER basis: Infusion of Safety Culture, including Civic Sense, Road Sense and mandatory application of S.O.Ps Inculcation of courtesy, manners, personal hygiene and grooming Elementary proficiency in spoken English

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If we fail to achieve ‘Infusion of Safety Culture’ OR ‘Inculcation of courtesy, manners and personal grooming’ OR ‘Proficiency in spoken English’ on priority basis, we may not survive in the emerging world order

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Hence this plan!

However, mine are not the last words.

Please feel free to rethink, reconstruct or rearrange!

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Establishing nation-wide network of

TarbiTarbiyyyyatatGGahah

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Prayers & Hope:Prayers & Hope:At this decisive juncture of our history, every Pakistani, disgruntled and disappointed with our leadership, past and present, is praying for the well-being of PakistanWe all are praying for a savior from heavens but there is no munno-salva to be had. If we truly want to save Pakistan and give hope to our children, we will have to shoulder this responsibility in person Establishing a chain of TarbiyyatGah all over Pakistan would be like building a bigger dam than Tarbela, Warsak & Mangla put together. Only then we may start spelling ‘Hope’ as TarbiyyatGah

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As such, establishing TarbiyyatGah, at every possible nook and corner of Pakistan should become our top national priority However, considering that our national leadership, including media, written or electronic, has thus far failed to prioritize nation building as top-most priority, it becomes the vowed duty of entrepreneurs and individuals alike, to embark upon ‘Jihad’ in the form of establishing TarbiyyatGah all over Pakistan

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Can one embark upon a journey without first determining the destination or the Manzil one wishes to reach?

It is only after one has firmly decided on a Manzil, that appropriate route or Raasta is planned

Only then one may decide on the Stopovers

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Destination = Vision = Manzil

Route = Mission = Raasta

Vision is also a khuli aankhon say dekha huoa Khawaab

Creation of Pakistan is a vivid example of such a Vision, khuli aankhon say dekha huoa Khawaab

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It is time enough to have another Vision, one more ‘khuli aankhon ka khawaab’

We must dream a new dream, vow for a new destination as our Qomi Manzil

With Qomi Manzil in mind, let us also decide upon a Mission as our Qomi Raasta

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Hamaari ManzilBa’Tarteeb, Taraqqi-yafta Pakistan

Hamaara RaastaSafety Culture ka Nifaaz, Tehzeeb Kay Saath

Hamaaray Pehlay Qadm Rehnay Sehnay ki Tarbiyyat (Civic Sense) Road Sense ki Tarbiyyat HSE ki Tarbiyyat (Industrial Safety)

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TarbiyyatGah kay Training Modules: Industrial Safety Management Training Industrial Safety Indoctrination Human Factors as the Deciding Factor Training for OHSAS 18001 (HSE) Road Sense for Road Safety Civic Sense for community living Courtesy, Etiquettes & Manners Dress Sense & Personal Grooming Elementary Spoken English Proficiency Corporate Team Building Establishing SOP via Check Lists Emergency Response Planning & Execution Safety Surveys & Safety Audits Accident Investigation Training & Training of Master Trainer for all subjects above

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Initial Launch:

Set up a Pilot Project, which initially offers training only for selected few subjects like: Road Sense for Road Safety Importance of SOP & PPE in HSE Training Courtesy & Manners, Personal hygiene & grooming Ethics & mechanics for Civic Sense Overseas Orientation Training Elementary Proficiency in spoken English

Ultimate Goal:

To establish a country-wide chain of Tarbiyyat-Gah as located in every mentionable mohallah in every city.

For the sake of standardization all-to-be-employed-trainers must be trained at the Pilot Project

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Extra Ordinary Good Omen:Mr. Behram Rafi, Managing Director, Engineering Kinetics Limited has truly become a pillar of strength by offering to establish the 1st TarbiyyatGah at Plot # 50, Quaid-e-Azam Industrial Area, Kot Lakhpat, Lahore. More importantly, he along with his colleagues, Chief Operating Officer Mr. Ghulam Mustafa, Executive Director Mr. Ali Behram & Mr. Ghulam Muhuyy-ud-Din have also resolved to take active part in promoting the concept of TarbiyyatGah for every PakistaniRenovation and uplifting of existing structure is to begin immediately. We are beyond words to express ourselves

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Plan-in-brief: Set up Head Quarters of TarbiyyatGah on plot # 50,

Quaid-e-Azam Industrial Area, Kot Lakhpat Lahore Develop this TarbiyyatGah as model institute,

protected by registering it as ‘Trade Mark’ Plan to build this TarbiyyatGah in such a manner

that in foreseeable future, it can be converted as Standardization TarbiyyatGah for Master Trainers

Plot # 50 TarbiyyatGah should become self-sustaining within first six (06) months of its existence

Plot # 50 TarbiyyatGah be retained as Model TarbiyyatGah as well as the Head Office

Other TarbiyyatGahz, in order to maintain the standardization, be allowed to carry the name only if a qualified institute or certified group of persons were to operate it as franchise

TarbiyyatGah may or may not be registered as NGO

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Strategic Planning:

We should offer our training facilities to the following in the descending order: Industrial production & manufacturing unitsService providing organizationsPrivate & Governmental agencies engaged in activities concerning overseas employmentLaw enforcement agencies, especially Traffic Police and all Drivers’ Training SchoolsTraining of teachers, lecturers and instructors of schools, colleges, institutes & universitiesTraining of radio and TV anchors, play writers, directors & producersTraining of populace at large

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Already in pipeline: EKL is planning to invite Chief Operating Officers and senior executives of all their clients, past & present, for a three-hour seminar titled Human Factors & Safety Culture at LUMS. This event be planned before 15th November, 2009 During this seminar, proposal for the launching of first TarbiyyatGah be presented in order to solicit their support

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What do we expect from the receiver of this Presentation?

Understanding of the prevalent situation and deciding on Bunyaadi Tarbiyyat as # 1 priority Networking to make this conviction transform in a nationwide campaign Working on feasibility for establishing one TarbiyyatGah in a given specific vicinity Offering services to function as salaried trainer/facilitator of TarbiyyatGah (CV Required) Providing feedback

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Thank you! It will be a privilege to receive your

comments, suggestions and questions

In case you feel like calling, my cell # are 0321-3000-786 & 0321-2000-786

You can email me on either of the two below:amjad@safetyfactors.org.pk

amjad.faizi@ddfcgroup.com