live tweeting highlights from #sbss12 event, london, may 2012

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May 30thPERMALINK

elsua And that concludes and excellent day at #sbss12 withplenty of food for thought for a while! Thanks everyone fortuning in & for convos!4:39 PM May 31st from Tweetbot for iOS

elsua @ggheorghiu @deb_lavoy @bhc3 @GrahamHill Exactly!It’s same behaviors, same habits, different tools, but stillsame! :-/ #sbss124:36 PM May 31st from Tweetbot for iOS

elsua @deb_lavoy Yes!! And learn along the way making“safe” failures you can recover & become better at what youdo #sbss124:33 PM May 31st from Tweetbot for iOS

elsua @deb_lavoy Yes! But because something, typically a bizprocess just doesn’t work as it should! Address & fix it fromthe start! #sbss124:30 PM May 31st from Tweetbot for iOS

elsua @deb_lavoy @tdebaillon @joningham @krcraft@ValdisKrebs Ahhh, @sig coming along nicely! Took a fewhours, but there he is … hehe #sbss124:29 PM May 31st from Tweetbot for iOS

elsua @FlemChrist @alanlepo And where is that value rightnow for most Orgs? #sbss124:28 PM May 31st from Tweetbot for iOS

elsua @deb_lavoy @bhc3 @GrahamHill Or as few of them aspossible! They will be there, but make them minimal, please :)#sbss124:28 PM May 31st from Tweetbot for iOS

elsua @mjayliebs @bhc3 @GrahamHill Exactly! Part of thepoint I was trying to bring up! :) hehe #sbss124:27 PM May 31st from Tweetbot for iOS

elsua @bhc3 @GrahamHill Right, which was part of thediscussion as well, should internal marketing exist as well &blend along? #sbss124:26 PM May 31st from Tweetbot for iOS

elsua @joningham Yes, me, too, Jon! I can’t wait to dive intolearning more about HR is shifting gears & see how we can allhelp #sbss124:24 PM May 31st from Tweetbot for iOS

elsua @bhc3 @GrahamHill Then you introduce knowledgeflows, learning while at work, eventually: getting your workdone in a smarter way #sbss124:23 PM May 31st from Tweetbot for iOS

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71 tweetsout of


May 30thPERMALINK

elsua @bhc3 @GrahamHill I am not either, I see the benefit ofit as well, but it is just the front door of the mansion, step in,please #sbss124:21 PM May 31st from Tweetbot for iOS

elsua @deb_lavoy Yes, but far too often we end up handlingexceptions of exceptions & friction comes about,nothelpful,generates distrust #sbss124:20 PM May 31st from Tweetbot for iOS

elsua @tdebaillon @joningham @deb_lavoy @krcraft@ValdisKrebs Ohh, & exception handling! Don’t forget toinclude that one, too, please ;) #sbss124:18 PM May 31st from Tweetbot for iOS

elsua @ddmcd @GrahamHill And you force me, even onestep further… people more important than processes! Back tosquare one w/ #km #sbss124:16 PM May 31st from Tweetbot for iOS

elsua @GrahamHill Agree to a point, but if we look into howmarketing “abuses” socbiz as another comms & marketingchannel… not so sure #sbss124:16 PM May 31st from Tweetbot for iOS

elsua @joningham Amen! And why i’m very interested infinding out about HR related events to learn more about theirchange #sbss124:13 PM May 31st from Tweetbot for iOS

elsua @socbizstrategy No worries! It happens some times :)#sbss124:12 PM May 31st from Tweetbot for iOS

elsua @theotherhef Exactly, that eventually will help buildingand nurturing your digital footprint / reputation #sbss124:12 PM May 31st from Tweetbot for iOS

elsua @joningham @ValdisKrebs @tdebaillon @deb_lavoy@krcraft I agree fully, Jon! I’m sure you may’ve the info… gota lot of HR confs? #sbss124:11 PM May 31st from Tweetbot for iOS

elsua @alanlepo @FlemChrist But that’s something you’dagree,Alan, we’ve been doing for decades! Shiny techtrumping biz time & time again #sbss124:09 PM May 31st from Tweetbot for iOS

elsua RT @deb_lavoy: @krcraft here's my old stuff on thatimpt topic. enterprises aren't human http://t.co/iqcjFuBe#sbss12 / +1! :)4:01 PM May 31st from Tweetbot for iOS

prem_k I don't hear discussions @ #SBSS12 around some ofthe things I blogged abt just now (standards, biz thinking,value) http://t.co/rUuv4LLx3:46 PM May 31st from web retweeted by elsua

elsua RT @ValdisKrebs: @elsua @tdebaillon @deb_lavoy@krcraft Yes! Why Social Capital is the Killer App for "HR"http://t.co/FjnM77Uq #sbss12 /+12:57 PM May 31st from Tweetbot for iOS

elsua @elearningtweet Yes! Which is when it becomes scaryfor some on how close it is getting to good old #km #sbss122:57 PM May 31st from Tweetbot for iOS

elsua @tdebaillon @deb_lavoy Probably not,but if that getsthem to question what they r doing to think deeper I’m happyw/ it;it’s a start #sbss122:56 PM May 31st from Tweetbot for iOS


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May 30thPERMALINK

elsua RT @ValdisKrebs: @elsua @GrahamHill #sbss12 Mapsof Social Business — before it was cool — http://t.co/YnBxEueb // Ahhh, there you are! Thx!2:54 PM May 31st from Tweetbot for iOS

elsua @pgreenbe hehe That is just fine! No rush; need to havea good primer from the morning sessions ;) heh #sbss122:54 PM May 31st from Tweetbot for iOS

elsua @hyounpark And funny enough I would include HR inthat lot, too! Interestingly enough hehe #sbss12 we had itright at the heart!2:43 PM May 31st from Tweetbot for iOS

elsua @deb_lavoy @tdebaillon Well, apparently a bunch of bizhave been focusing on making money / profit at whatever thecosts (greed) #sbss122:42 PM May 31st from Tweetbot for iOS

elsua @pgreenbe I know! I was teasing you! I know thosethoughts will come out on another must-read blog post whencoming back :) #sbss122:41 PM May 31st from Tweetbot for iOS

elsua @tdebaillon @deb_lavoy @krcraft And why we probablyneed to go from Human Resources to Human Relationships :)#sbss122:40 PM May 31st from Tweetbot for iOS

elsua @FlemChrist @alanlepo And reduces friction across theboard, which is always good for trust & transparency :)#sbss122:39 PM May 31st from Tweetbot for iOS

elsua @tdebaillon probably, but it’s never been about the bizbut the customer’s problems that need solving #sbss122:35 PM May 31st from Tweetbot for iOS

elsua @nate__kelly Absolutely! That is where it all starts andthe conclusion from the prep of our very own panel next ;)#sbss122:33 PM May 31st from Tweetbot for iOS

elsua @alanlepo Yes, but you & I know that they are off to amassively rude wake-up call! We need to help them to avoidthat hard crash #sbss122:25 PM May 31st from Tweetbot for iOS

elsua @deb_lavoy @krcraft It’s got to be internally focused,just as much! Happy employees = happy customers; always!:) #sbss122:23 PM May 31st from Tweetbot for iOS

elsua @alanlepo Actually we already are, Alan! We alreadyare! Sad way for us to move forward; biz in circles! Round andaround!! #sbss122:16 PM May 31st from Tweetbot for iOS

elsua I still think customer service, overall & for everything, isbiggest use case for #socbiz even for B2B #servantleadership#sbss122:13 PM May 31st from Tweetbot for iOS

elsua @GrahamHill Oh yes!! But then again that is what wehave been doing all along, but w/ a different name ;) #SBSS122:09 PM May 31st from Tweetbot for iOS

elsua @alanlepo @absolutesubzero Yes, Alan! Which is what Ihave been trying to prove all along; move beyond tech as anenabler! #SBSS122:09 PM May 31st from Tweetbot for iOS


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May 30thPERMALINK

elsua @GrahamHill Including the ability to embrace failure,learn from it,iterate / relearn again, move on, vs. punishingthose behaviours #SBSS122:07 PM May 31st from Tweetbot for iOS

elsua @GrahamHill Yes! Which eventually confirms our innateability to keep learning while at work; work is learning,learning is work #SBSS122:06 PM May 31st from Tweetbot for iOS

elsua @GrahamHill Yes, I can imagine! But that is the beautyof it! Our responsibility to educate & enable versus ignore &neglect #SBSS122:04 PM May 31st from Tweetbot for iOS

elsua @GrahamHill Yes!! Which is nothing new! As@ValdisKrebs would state of the work he’s been doing foryears! Along w/ ONA, too! #SBSS122:03 PM May 31st from Tweetbot for iOS

elsua @PaulSweeney @Benjamin_Kay I know! And that is theissue when external parties do your transparency exercise &we find what they are #sbss122:02 PM May 31st from Tweetbot for iOS

elsua @GrahamHill @deb_lavoy oh gosh!! I do!! Blast from thepast right there and blowing us away! Again! #SBSS122:01 PM May 31st from Tweetbot for iOS

elsua @deb_lavoy @GrahamHill indeed! People both insideAND outside > customers, business partners, competitors allpart of one ecosystem #SBSS122:00 PM May 31st from Tweetbot for iOS

elsua @PaulSweeney @Benjamin_Kay in sharing where thoseroaming charges come from, so we know what to expect;informed decisions #SBSS121:59 PM May 31st from Tweetbot for iOS

elsua @PaulSweeney Yes! But picking up on@Benjamin_Kay’s thoughts I’d love telcos to exercisetransparency in… #SBSS121:59 PM May 31st from Tweetbot for iOS

elsua @GrahamHill brilliant!! And I am right there, but you stillneed to plant the seed initially for it to grow into that new bizmodel #SBSS121:57 PM May 31st from Tweetbot for iOS

elsua @GrahamHill @deb_lavoy 100% in agreement! Whichproves we have been neglecting our social side in biz for afew decades! #SBSS121:55 PM May 31st from Tweetbot for iOS

elsua @deb_lavoy Absolutely!! And love how in your tweetyou brought the purpose forward vs. just the means! I.e. tech;looking beyond! #SBSS121:54 PM May 31st from Tweetbot for iOS

elsua Here is an interesting question worth ponderingabout… can you become a #socbiz w/o a SNS? I bet youcould! Tech is only an enabler #SBSS121:46 PM May 31st from Tweetbot for iOS

elsua Yes! But listening actively to evaluate and decidewhether you need to engage or not; listen only not goodenough! #sbss121:41 PM May 31st from Tweetbot for iOS


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71 tweetsout of


May 30thPERMALINK

elsua Liking what I am hearing so far; evaluate your socialdigital presence based on the current challenges you face; =biz purpose #sbss121:39 PM May 31st from Tweetbot for iOS

elsua Listening to customers, that is where it all starts! Yes!But apparently for some biz it hasn’t even started :-P #sbss121:37 PM May 31st from Tweetbot for iOS

elsua After yesterday’s blog post I put together,@Benjamin_Kay from Everything Everywhere has got my fullattention :) #sbss121:34 PM May 31st from Tweetbot for iOS

leebryant CRM consultants got it wrong for 15 years. SCRMshould start elsewhere, with the customers, not just putlipstick on the CRM pig #sbss121:26 PM May 31st from Twitter for iPhone retweeted by elsua

elsua Going back to basics … bring back the mutual benefitof the biz relationship with customers! Yes! There you have it!:) #sbss121:25 PM May 31st from Tweetbot for iOS

elsua @GrahamHill @Benjamin_Kay @ekolsky I actually thinkit is the other way around; it’s corporate culture thatinfluences social ;) #SBSS121:23 PM May 31st from Tweetbot for iOS

elsua Another unexpected surprise on this panel, so farhaven’t seen that shift to customer centric experiences beingcommented;not there? #sbss121:22 PM May 31st from Tweetbot for iOS

elsua @theotherhef Yes, sir! I’ve seen it & loved it! Very muchappreciated! Although if you are around need to sharesomething on it ;) #SBSS121:20 PM May 31st from Tweetbot for iOS

elsua @theotherhef LOL I actually think he is building up forthat nasty question he was going to ask next… #SBSS121:14 PM May 31st from Tweetbot for iOS

elsua On a panel on #scrm and a bit surprised to see@pgreenbe so quiet & reflective; a penny for his thoughts rightnow :) #sbss121:07 PM May 31st from Tweetbot for iOS

socbizstrategy Our first panel this afternoon is made up of@pgreenbe, @buchanla, @MarkTamis, @ekolsky &@MarkW_H, discussing Social CRM trends #sbss1212:41 PM May 31st from Twitter for iPad retweeted by elsua

elsua Going now through the #sbss12 stream to see what Imay have missed over the course of the morning; looks like itrocked so far! Rats!12:49 PM May 31st from Tweetbot for iOS

elsua knock, knock, finally hooking up w/ the #sbss12 stream& event after quite an inspiring enablement session & offlinelunch w/ friends!12:48 PM May 31st from Tweetbot for iOS

elsua Good morning, London! Up & running, starting the dayw/ enablement session on #socbiz for IBM managers, then offto #sbss12 by midday; later6:41 AM May 31st from Janetter for Mac

elsua @faiM Tomorrow or even Friday should be all right! I willbe around till Sunday noon :) hehe #SBSS129:24 PM May 30th from Tweetbot for iOS


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May 30thPERMALINK

elsua @David_Peacock Hi David! Fantastic! Look forward toit! And appreciate the reminder on hash tag to use #sbss12:-D hehe @sandy_carter9:18 PM May 30th from Tweetbot for iOS

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