moving the needle
TRANSCRIPT
Moving the Needle on Data-Informed Decisions: Reactive to Proactive
March 20, 2016
About West Shore• Small, rural public
community college in West Michigan
• About 1200 students a semester
• Serve primarily two counties – about 60,000 residents
• What we call “barely comprehensive” and “equally inconvenient”
Disclaimers• We are not the best at this, but hopefully not the
worst.
• We have been engaged in this work since 2011, and we are on the journey.
• I hope to learn from you as much as you may learn from me.
Change Management• Purposeful –what you want and why• Contextual – change has to be sited in the
organization you are trying to change – your culture, issues and values• Integrated – has to be part of your other initiatives and
not seen as something separate• Relationship oriented – • “To feel emotionally committed, we need to: learn, grow
and be challenged, feel appreciated, work for a higher purpose, and the first three don’t matter if we don’t trust our leaders.” Kevin Kruse
People matter mostMaking change is about changing people, one small step at a time…..so this is not about data as much as it is about people….
Data-Driven: The Why• We had been cited in our HLC quality check up for
having data but not using it• We made it a strategic plan as a goal• We were doing a lot of things and needed to know
why, or what or how…• It was admittedly a “top-down” sort of process to
begin.
What did we want to accomplish?• Have evidence of use of
data for decision-making by 2013 for our Systems Portfolio• Prove to the campus that
surveys were taken seriously• Make better decisions
when based on data, at least in part• Be a stronger college
Moving forward: ContextStarted small…•Bring in data they will want•Model using data•Seed new ideas•Support development
Moving forward: Adding (re)sources• ½ time institutional
researcher• CCSSE Survey, PACE
survey repeated• Joined NCCBP and VFA• Teams to student
success, assessment, CCSSE training
Moving forward: Initial Reporting Examples
Using data – two impactful examples - 2013
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CCSSE Benchmark Comparison
West ShoreSmall CollegesCCSSE Cohort
Benc
hmar
k Sc
ore
Audience
& Purp
ose
Conte
nt
Stru
cture
& O
rgan
izatio
n
Source
s & Ev
idence
Genre
& D
iscipl
inary C
onve
ntion
s
Contro
l of S
ynta
x & M
echan
ics0.00
1.00
2.00
3.00 2.14 2.29 2.32 2.25 2.23 2.092.68 2.76 2.63 2.58 2.68 2.53
Scores by Criterion and Credits Earned
(n = 47, Max Score = 4.0)
Less Than 30 (n=28)
Criterion
Aver
age
Scor
e
Tying data to existing initiatives
Budget priorities
Student Success
Assessment of
Student Learning
Institutional
Effectiveness
Student Success
Need dev course Attempted dev course Completed dev course Completed college course
18
74
50
28
4654
34 36
21
77
61
34
22
63
47
33
20
7868
48
Developmental English Achievement Main CohortWSCC English 2011 Peers English 2011 WSCC English 2012 Peers English 2012WSCC English 2013
Perc
ent
The ALP Conversation has changed…
Additional Efforts• Eliminating late registration• Eliminating application and graduation fees• Mandatory new student orientation• Revisions to developmental math delivery• First Year Seminar, an academic student success
course• Canvas gradebook for all courses, all sections• Supplemental Instruction
Adding Analytics to the Mix - 2014• Predictive Analytics: • Using data on current students to predict outcomes and
shape policy and practice AND to intervene for students at risk before we lose them.
• 2nd tier pioneer college with Civitas• Ilume Insights platform in use• Inspire for Advisors in process
Mission: Learn, Live, Work & Prosper
Looking at outcomes
GIS Data Visualization
Mindset research• Based on Carol Dweck’s
book, Mindset• Psycho-social factors • Success Navigator• Using “nudges” • Assessing impact• New video: • http://
www.westshore.edu/about/public_relations/2016/01/brand_anthem.html
Relationships• Take constant attention• The faculty “bank”•Make it about students• Keep it honest & transparent• Learn together• “The best choice may be out of your comfort zone” Adrianna Kezar
Thank you! Questions?Lisa Stich, Ph.D.Vice President of Academic and Student Services
West Shore Community College3000 N. Stiles Rd.Scottville, MI [email protected]