nearu presentation
TRANSCRIPT
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Who are we ?
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FOOD & BEVERAGE
Hakkasan India
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FOOD & BEVERAGE
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FOOD & BEVERAGE
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APPARELS & FOOTWEAR
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AUTOMOBILES
ELECTRONICS
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SPA & SALON
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HEALTH & WELLNESS
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HOME DECOR
ENTERTAINMENT
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What is NearU ?
We are a Mobile Advertising Platform backed by,
High-end Location Intelligence &
Identification of Qualified Target Audience
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WHAT IS O2O ?
O2O is a utility model that brings an Online App User to the Offline Retail Market
WELCOME TO THE FUTURE
WHY O2O IN MOBILE ADVERTISING PLATFORM ?
The merger of location intelligence & O2O is the future of mobile advertising.
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Welcome to
NearU The O2O App
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WHAT IS ‘DISCOVERY & DEALS’ ? DISCOVERY let’s you explore all the retail brands of
your choice NearU &
DEALS helps you access & avail all the on-going Deals, Offers & Discounts at all those retail outlets.
Deals On : The Best Deals, Offers, Discounts & Sale information
in nearby retail outlets.
Deals Off : List of Brands/Vendors who might not be pushing
an Offer, but are near the User.
Easy Push Button Search
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From User’s Standpoint
A “One Palm - One Click” Awareness Platform ! Its a location based mobile app featuring the best brands, information, discounts and offers near them. Helping the User to be Aware, Everywhere!
Transforming User into a Consumer Its a location based mobile app advertising platform to List their Retail outlets for potential customers, providing LIVE promotional Activities , deals, discounts and offers for customers who are already near their outlet.
From Brand Outlet / Vendor’s Standpoint
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HOW CAN WE HELP YOU?
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Identifying Qualified Customers for
• Target Audience ( preferring , Individualistic & Decision Makers by Nature)
• Location: Target Audience who are already
near your outlet area • Target Audience who have made a conscious
decision of clicking on the NearU app and checking the amazing brands near them. In the mindset of Leisure time.
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Qualified Customers in Real Time
NearU app puts your business in your own hands - You would have the power to launch marketing campaigns or simple saver plans in real time minutes. For Example: Marketing Managers who are saying, "I need customers now," will be able to execute real time promotions and offers based on their exact needs. So, if they are experiencing a slow day in sales they can immediately launch a deal to their targeted customer base, increasing their flow of customers immediately.
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Control, Visibility & Savings
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SMS Ads Print Ads TV Ads Video Ads Digital Ads
Reach to End User Maximum Low Low Medium Medium Maximum
Speed Maximum Low Low Medium Maximum Maximum
Target Audience Low low Low Medium Medium Maximum
Visibility Low Medium Low Maximum Medium Maximum
Real time solution Day Specific
Time Specific NA NA NA Time Specific
Day Specific Location Specific
Outlet Specific Time Specific
Offers Exclusivity Standard Standard Standard Standard Exclusive Exclusive
Cost Low Medium High High Medium Low
Marketing Media Comparison
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You as the vendor, have complete control to activate or deactivate selling strategies for your company with a few simple steps.
NearU takes no share of the profits from completed deals. The deal itself is transacted at the merchant's establishment.
Accurate tracking is key to any marketing campaign. NearU provides merchants with just the right tools to see what works and what doesn't. The app tracks views, lock-ins and redemptions via a unique code.
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You can try NearU for up to 100 days for NO COST
To determine the profit potential of the platform.
Cost of Platform for Mobile Advertising = 0 Cost of Location Intelligence = 0 Cost for real time Qualified Customers = 0
Total Cost to Vendor = 0