new businesses the bdba welcomes the following winter … · 2020-04-13 · how to prevent...
TRANSCRIPT
BURLINGTONDOWNTOWN.CA BURLINGTONDOWNTOWN.CAADVANCING & PROGRESSING TO ENRICH THE DOWNTOWN EXPERIENCE ADVANCING & PROGRESSING TO ENRICH THE DOWNTOWN EXPERIENCE
WINTER 2014QUARTERLY MEMBERSHIP NEWSLETTER
2014More culture,new faces, fresh ideas —more to explore!
FreeP! is back Downtown for the entire month of December! Circle Monday, December 1st on your calendar and let your employees, customers, and clients know — ‘tis the season for free parking!
For the entire month of December, there
will be no charge for parking at all municipal
surface lots, on-street parking spaces
and the 414 parking garage. The changes
are aimed at making our business community
even more competitive during the holiday
shopping and dining season.
The BDBA launched the program in
December 2013 and quickly sought
feedback on its success. We heard
from a broad array of businesses
about what worked and what did not.
Everything you need to know about this
year’s programme can be found on the
#FreePForAll insert.
This year, all business owners & employees
are encouraged to park off street — at
the 414 garage or long-term parking lots.
READY TO FreeP! IN ALL CORNERS OF THE DOWNTOWN THIS WINTER?
FALL DISPLAYS
TREATS IN THE STREETS
FACE PAINTING
CORNED BEEF HUT
Where: 476 Brant Street
905-966-5955
cornedbeefhut.com
MARRINARO STUDIO
Where: 2011 James Street
MOLLY CAKE
Where: 361 Brant Street
905-631-9647
mollycakeonline.com
FALL/WINTER DIRECTORY READY FOR PICKUP!
To request copies of the Fall 2014/Winter 2015
business directory, contact Suzy Godefroy
The Spring 2015 business directory is
now in the works, so please review your
business listing at burlingtondowntown.ca
to ensure that the category you are
listed under best refl ects the products
and services that your business offers.
This is a free member service.
STEPS TO REVIEW YOUR LISTING:
1. Visit the For Members section at
burlingtondowntown.ca
2. Open the Members Directory
Listing Template
3. Fill out the template including
details as provided
4. Email the completed template to
HALTON REGIONAL POLICE SUBSTATION
HOW TO PREVENT SHOPLIFTING DURING THE HOLIDAY SEASON
With the holiday season quickly
approaching, the art of shoplifting tends
to be on the rise. There is a wide variety
of techniques used, so we will touch on
a few of the more common tactics in an
effort to increase your store security.
A common technique used by two or
more shoplifters is to distract the clerk.
While one individual keeps the clerk busy,
the other is busy stealing items. It is best
to have two or more employees on hand
at all times.
Customers carrying large open bags,
wearing baggy clothing, and having large
purses with them can easily pick up an
item and simply drop it right into the open
container or pocket. You may want to
consider having these persons check
their bags upon entering your store.
Some thieves are more brazen, they will
quickly walk into a store, grab as much as
they can off a rack, and run right back out.
A good practice is to keep the more
expensive items at the rear of the store
where they can’t be easily reached.
Always be careful of umbrellas, newspapers,
baby strollers, and anything else the
customer may have with them that can
be used to conceal merchandise.
Greet customers as they enter the store,
shop-lifters don’t like attention and keep
watch over the customer carefully as they
shop throughout. Continue to periodically
offer them assistance so they know that
you are always watching.
Merry Christmas and have a great
shopping season!
Your Village Constable,
Lad Butkovic #3895
BURLINGTON DOWNTOWN MARKETING OVERVIEW
The BDBA Marketing Committee is
gearing up for the busiest season of the
year and has put together an integrated
marketing campaign for the businesses
of Downtown Burlington. It will include a
24-page Christmas feature on Burlington
Downtown in Look Local, newsprint ads in
The Burlington Post, Hamilton Spectator
& the Bay Observer, and a six-week co-op
radio campaign with 102.9 K-Lite FM.
The BDBA will also be unveiling a very
aggressive social media campaign on
Facebook, Twitter, Instagram and LinkedIn.
To complement the holiday marketing
programme, a number of special events
will be taking place in the downtown
core, including: The Candlelit Stroll, Shop
the Neighbourhood, Christmas Windows
of Downtown Burlington, the Santa
Claus Parade, Festival of Lights and the
Sugarplum: Pop-up Holiday Art Market in
Village Square.
Lastly, to ease all of the hustle and bustle
during this busy season, the City of Burlington
& BDBA have partnered once again to offer
FREE parking for the month of December.
MOLLY CAKE
NEW BUSINESSES The BDBA welcomes the following new businesses to our community:
For more information about events and membership opportunities visit: burlingtondowntown.ca
BURLINGTONDOWNTOWN.CA BURLINGTONDOWNTOWN.CAADVANCING & PROGRESSING TO ENRICH THE DOWNTOWN EXPERIENCE ADVANCING & PROGRESSING TO ENRICH THE DOWNTOWN EXPERIENCE
Deck the halls, doors...and windows! It’s time to polish the silver bells, refresh the wreath, and sparkle this holiday season.
Each business will receive the registration
package for our 9th Annual Christmas
Windows of Downtown Competition.
Don’t let the name fool you, whether
you decorate your interior space or
your windows, either professionally or
by yourself, there is a category for your
business. This friendly competition is
open to every member of our business
community. We encourage all new
businesses to sign up, along with our
reigning winners of the years past.
Are you on the list yet?
Let’s show Burlington shoppers and
diners that we welcome their business
throughout the downtown this season,
with our mesmerizing holiday décor.
New this year:
We are launching a social media
campaign aimed at letting the public
cast their ballot too! A first time People’s
Choice Award will be issued to one lucky
business at our December ceremony at
The Waterfront Hotel.
2014
Events, happenings and so much more.
CHRISTMAS WINDOWS OF DOWNTOWN BURLINGTON
BEAUTIFICATION FOR ALL SEASONS
WINTER EVENTS
DOWNTOWN RUNWAY
CANDLELIT STROLL
TASTE OF BURLINGTON
CHRISTMAS CAROLLERS
CANDLELIT STROLL
SWEET TREATS
WATERFRONT VIEWS
SUGARPLUM: POP-UP HOLIDAY ART MARKET NOVEMBER 22ND – DECEMBER 19TH, 2014
Hosted and curated by the good folks
at No Vacancy Art, Sugarplum will offer
handcrafted goods, original art, prints,
jewelry, and other handmade items.
Everything in the shop has been curated
and handpicked by Selina & Kelly. Follow
@novacancyart on Twitter to stay up to
date and win an exclusive VIP invitation
to the pre-opening.
DOWNTOWN RUNWAY TUESDAY, NOVEMBER 18TH | 7PM
It’s Girls Night Out! Get your girlfriends
together and enjoy food and drink
sampling at our marche stations, a
stunning fashion show, lots of door prizes
and a special grand prize provided by
our presenting sponsor Mercedes Benz
Burlington. All this, plus, you will assist
the Burlington Breast Cancer Support
Services, supporting women and families
living with breast and gynecologic cancer.
CANDLELIT STROLL FRIDAY, NOVEMBER 28TH | 6PM — 8PM
Join us for a traditional evening of carolling
as we launch the holidays downtown and
open the Annual Lakeside Festival of Lights.
The evening begins with the lighting of
the Tree of Hope in Civic Square, visits
with Santa and great music. Carollers are
then led through the streets on a candlelit
procession singing holiday favourites.
FESTIVAL OF LIGHTS NOVEMBER 28TH, 2014 — JANUARY 6TH, 2015
Over 60 festive displays light up Burlington’s
Spencer Smith Park through the holiday
season. Wander through the park with
family and friends, or get a full view of
the themed displays while driving along
Lakeshore Road at the City’s waterfront.
It’s a magical sight for the whole family,
especially the young at heart.
SHOP THE NEIGHBOURHOODSATURDAY, NOVEMBER 29TH
Show your support for small businesses
and local shopping! Come downtown
to enjoy special promotions and
exclusive sales throughout the core
from retailers, restaurants, spas and
salons, health & wellness professionals
and more! See insert to learn more.
shoptheneighbourhood.ca
TASTE OF BURLINGTON FEBRUARY 22ND, 2015 — MARCH 15TH, 2015
Your chance to savour a bite of everything
and discover the many eateries located
in beautiful Burlington. Experience the
eclectic styles and flavours of the world,
as 30 of Burlington’s finest restaurants
will be offering prix-fixe lunch and/or
dinner options. Lunch and dinner menus
include an appetizer, entrée, and dessert.
Reservations are highly recommended.
tasteofburlington.ca
One sure sign that the winter season is coming — the glow of holiday displays on our Downtown Burlington street poles.
Look up! By mid-November our
Beautification Committee will have
installed lighted winter holiday displays
called Twinkling Starbursts.
Over 200 will bring a festive glow to the
downtown streets this holiday season
until mid-January.
For more information on becoming a sponsor for a BDBA event, contact:
Suzy Godefroy 905-333-9868 [email protected]