poshpacker: hotelier's presentation
TRANSCRIPT
OUR STORY
BOOKING SITE
MEMBERS
BENEFITS
PHILOSOPHY
TABLE OF CONTENTS Let us introduce you to the new wave in hospitality and travel. !!
POSHPACKER !!Poshpacker is a curated booking site designed for a new generation of travelers. !We provide the leading directory of creative and design-driven hoteliers that are affordable, and the renown industry guide covering contemporary travel trends for the millennial lifestyle. !Poshpacker, poshpacking and poshpackers encompass a new travel attitude and movement that is both aspirational yet affordable.
CONCEPT
POSHPACKER
CONCEPT
Poshpacking is for the discerning traveler looking to submerse themselves in unique and authentic environments. !It is about being social, meeting new people and being inspired when you are away on your travels; leaving away with a great experience and story to share. !Poshpacker, poshpacking and poshpackers encompass a new travel attitude and movement that is both aspirational yet affordable.
The term Poshpacker is derived from the concept of an “upscale-backpacker”, where “posh” refers to style and sophistication; and “packer” a backpacker mentality. Or as Wikipedia defines it, “Poshpacking: a portmanteau of posh and backpacking, refers to backpacking with more style and money.”
Pena Place, Sintra, Portugal
Travelers in Freehand Miami Hostel
P’S PHILOSOPHYWe developed Poshpacker’s signature P’s Philosophy based on the most important factors today’s contemporary traveler takes into consideration before booking their accommodation. !When selecting a hotelier to be featured on Poshpacker, our team looks into their presence, perks, privacy, people, and finally price. There are many great hoteliers, but the price is an important factor for today travelers. They are traveling more often and for a longer periods of time, making price a decisive aspect for them. We look into what is the most affordable in each destination. Most of our Poshpacker Picks are priced at less than USD $100 per person, per night. !Today’s hospitality leaders should cater to these elements in a holistic way. At Poshpacker we hand select hoteliers who make an effort to embody each of the P’s characteristics.
PRESENCE: !Cool factors, architecture, design materials, interior decor, atmosphere & vibe
PRIVACY: !At least one private room, dorms pod style, suites, capsules, tubo hotels
PERKS !Out of the ordinary amenities like: free wifi, breakfast, tours, DJ’s, swimming pool
PEOPLE !Social atmosphere, on-site staff, local insights, communal areas, like-minded people
OUR STORY
Barcelona, Spain
Founders, Tania Cruz Morales (Chief Operations Officer) and Anna Maria Kojzar (Chief Executive Officer), were inspired to start Poshpacker while traveling to Europe in 2010. While planning travels to a few cities, and looking for a place to stay, there where frustrated with the large amount of inventory presented on the OTA’s (online travel agents), the horrible design, and the lack of reliable information about the properties. Since they were traveling on a budget (Anna was an MBA student, and Tania worked at a restaurant) finding the right place to stay was a hit or miss, always having to guess if the place was going to be nice and safe. !The magic happened when planning their trip to Gran Canary Island. After researching for a while, Tania and Anna found a lovely and affordable apart-hotel online, just one block from Playa del Ingles and the sand dunes. They booked Judoca Colors hopping for the best. Once they arrived to the place, they couldn't believe the beautiful interior decor, the cleanness, and the price (50 euros for two people). It also had a swimming pool. They started thinking that there had to be more places like Judoca Colors, but they wished it could be easier to find. Anna came out with the idea of Poshpacker and made it her Master Thesis, presenting the concept in Barcelona, Taiwan, and San Francisco. !On November 2012, the founders were living in San Francisco, California. Tania was doing an MBA in Design and together they decided to bring Anna’s master plan into a reality. In July 2013, founders moved to Washington, DC and incorporated as Poshpacker Inc.
http://www.theposhpacker.com/pick/judoca-colors
Judoca Colors
Sand Dunes, Playa del Ingles, Gran Canary
MEDIA PRESS
Poshpacker has been featured in important media sites like The Guardian UK, Los Angeles Times, Washington Post, TechCrunch, Skift Travel News, Tnooz, TechCocktail, TrendHunter, and many more. !We have been covered in publications in many languages worldwide: English, Spanish, Portuguese, Thai, Chinese, Norwegian, German, and Hebrew.
http://skift.com/2014/05/20/the-booking-site-capitalizing-on-upscale-hybrid-hostels/#2http://techcrunch.com/2014/07/12/looking-for-a-niche-cheap-hotel-try-the-poshpacker/http://www.theguardian.com/travel/2013/sep/25/top-travel-websites-generator-theposhpacker
POSHPACKER
CURATED BOOKING-SITE
Poshpacker features the world’s most creative and affordable hoteliers. Travelers can DISCOVER unique properties worldwide, BOOK them and get instant confirmation, and nominate and SHARE hoteliers they have experienced and recommend them to become a Member of the Poshpacker. Hoteliers are also welcome to apply to be featured on Poshpacker.
We help you select the best photos for your Poshpacker Hotelier’s page. Hoteliers can have up to 15 photos on their page. !On the right, we show a brief description on each of our P’s Philosophy about your property. !Travelers can check availability and instantly book your property in three clicks.
Poshpacker is the pioneer for using Instagram geo-location photo feeds. Everytime a guest at your property upload a photo into Instagram and check-in with the name of your property location, the photo will stream directly into your Poshpacker Page. We invented this system for travelers to see what’s happening at your property at any moment, giving an unbiased look into your place. !On the right side, you can see a video of the property, and on the bottom an interactive map to see where’s your property exactly located.
HOTELIER’S PAGE
RESERVATIONS
With Poshpacker travelers know their reservation is secure and protected. Instant confirmation and availability is always shown. There is no waiting for a response or messaging back and forth. Our reservation system is backed by Booking.com. Our users never have to show up and wait around for a key or someone to let them in. There is always a reception desk or staff to welcome the guest. !As soon as travelers completed their booking process, a confirmation page will appear. This page shows all of their reservation details, including the booking number and PIN code, so they can access their confirmation online at my booking.com. We’ll also send guest a confirmation email with all of their booking information.
XPoshpacker reservation is free to guests and hoteliers members. We do not charge booking fees or a percentage per sale to hoteliers.
Poshpacker reservation reservation system is secure and the credit card information is encrypted. We work with high standards to guaranteed the privacy of our users.
Poshpacker does not charge extra commission per sales to the hoteliers. We only charge a small yearly membership free of $12 usd to our hoteliers. That’s just $1 usd per month!
Poshpacker’s purpose is to offer hoteliers a mark of quality and differentiation, recognizable to travelers when searching for booking accommodation. Each of our members maintain the Poshpacker standards forming a trusted brand. Travelers know that they will find the same level of quality through the Poshpacker network.
Each hotelier member is selected very carefully to cater to the needs of modern travelers searching for something unique, inspiring and affordable.
MEMBERS
BENEFITSAs a member of Poshpacker you become part of the world’s most creative and affordable hoteliers, and join an unrivaled community for design and culture, enabling you to stay on the pulse of trends and to belong to a network of like-minded people. Within the design and lifestyle hotelier niche you will obtain worldwide exposure by becoming part of the brand that stands for affordable and aspirational hospitality experiences internationally. !We’ve partnered with travel bloggers to perform an official validation of hoteliers and create specialized marketing blogs, to generate original media content, and positive publicity to increase your reach and visibility. We also promote you on the Poshpacker and the travel blogger’s blog-site and social media channels. !Our channels connect you to the millennials and like-minded travelers effectively. Our strong relationship to the industry travel professionals and the most advanced reservation technology system will maximize your booking and reach potential. !Becoming a Member of the Poshpacker will not only give you global brand recognition, bolster your marketing power, enhance your booking productivity and boost your profitability in the long-run; it will also help you to achieve the best possible return on your investment. B
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