programmatic brand building - the making of a high quality programmatic advertising strategy

7
05.07.22 LARGEST MAGAZINE PUBLISHER IN EUROPE AND AUSTRALIA, LARGEST RADIO OPERATOR IN EUROPE. FAMILY-OWNED. OVER 600 MAGAZINES, 400 DIGITAL PRODUCTS AND 100 RADIO/TV STATIONS. 11,000 EMPLOYEES IN 20 COUNTRIES. 2.5 BILLION USD ANNUAL REVENUE. Print Digital Radio & TV 1 BAUER MEDIA: WORLDWIDE LEADER

Upload: mediapost

Post on 15-Apr-2017

775 views

Category:

Marketing


0 download

TRANSCRIPT

THIS IS THE TITLE OF THE PRESENTATION

Largest Magazine Publisher in Europe and Australia, Largest radio operator in Europe. Family-owned.

Over 600 magazines, 400 digital Products and 100 Radio/TV Stations.11,000 employees in 20 countries.

2.5 billion USD annual revenue.

PrintDigitalRadio & TV

1Bauer media: Worldwide leader

19-Feb-16

1

2US Brands

19-Feb-16

2

InTouchWeekly.comDevelopment of Unique Users

3

19-Feb-16

3

J-14.comDevelopment of Unique Users

19-Feb-16

4

J-14s High Post Engagement

19-Feb-16

5

Example Mobile Ad Experience

19-Feb-16

6

Example Desktop Ad Experience

19-Feb-16

7