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REALTOR.com® International

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Page 1: REALTOR.com® International. RRe National Association of REALTORS® 2011 Profile of International Home Buying Activity U.S. remains a top destination for

REALTOR.com® International

Page 2: REALTOR.com® International. RRe National Association of REALTORS® 2011 Profile of International Home Buying Activity U.S. remains a top destination for

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National Association of REALTORS®2011 Profile of International Home Buying Activity

• U.S. remains a top destination for foreign buyers

• Total residential international sales last year in the U.S. equaled $82 billion1

• Top 5 countries for international buyers of U.S. residential real estate: Canada, Mexico, China, U.K. and India

• Arizona, California, Florida, and Texas accounted for 58 percent of all U.S. residential transactions completed by international buyers2

1 For the year ending March 2011, 2011 Profile of International Home Buying Activity, National Association of REALTORS®2 2011 Profile of International Home Buying Activity, National Association of REALTORS®

Page 3: REALTOR.com® International. RRe National Association of REALTORS® 2011 Profile of International Home Buying Activity U.S. remains a top destination for

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REALTOR.com® Fast Facts1

• Over 12,000,000 unique visitors searched REALTOR.com® • 231,000,000 minutes visitors spent searching properties on

REALTOR.com® • There were almost 549,000,000 pages viewed on REALTOR.com® - more

pages viewed than the next three U.S. competitors combined and 170% more pages viewed than the next closest competitor

• The average visitor spends 19 minutes and views 44 pages while searching properties on REALTOR.com®

• There were over 1.2 million international visitors on REALTOR.com® in the last month² - The launch of the global site will continue to increases the visibility of the site around the world

1 comScore Media Metrix, based on monthly reporting in 2011 for REALTOR.com® and other comparable real estate aggregation sites (excluding sites of franchisors/brokerages).

2 As reported by Omniture Site Catalyst for January 2012 as an aggregate of all countries other than the US

Page 4: REALTOR.com® International. RRe National Association of REALTORS® 2011 Profile of International Home Buying Activity U.S. remains a top destination for

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REALTOR.com® International

• Launched November 2011

• For Sale and Rental listings from REALTOR.com®

• Global listings from 13 countries: Brazil, Bulgaria, Croatia, France, Italy, Portugal, Romania, Serbia, Slovakia, Spain, Philippines and Honduras

• Additional countries coming soon!

• Eleven language selections: English, Spanish, French, Italian, German, Dutch, Portuguese, Chinese, Korean, Japanese, Russian

• Dimensions and currency converters

• Visitors language & currency

preferences are saved as a default

Page 5: REALTOR.com® International. RRe National Association of REALTORS® 2011 Profile of International Home Buying Activity U.S. remains a top destination for

Property OverviewwwwProperty Overviewwww

www.REALTOR.com/international