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Wireless Network: RightScale

Twitter: #RightScale

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RightScale Community Programs

• User Conferences

• Online Forums

• Community Publishing

• Local User Groups

• RightScale Ambassadors

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Community Publishing

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RightScale User Groups

• Network and share best practices

with other RightScale Users

• Local Meetings

• Support from RightScale

• First User Groups

• Tokyo, Japan

• Northern CA

• Southern CA

• To find out more or

start your own:

www. rightscale.com/usergroups

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RightScale Ambassador Program

Empower RightScale and cloud

enthusiasts to share with their

communities

• Pre-release Webinars

• RightScale and Industry Information

• Access to Executives and

Subject Matter Experts

• Speaking Opportunities

• SWAG!!

For more info or to apply to go:

www.RightScale.com/ambassador

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®

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―With RightScale, we can launch collaborations globally in

the same day we discuss them. It‘s not a multi-month

process.‖ — Academic Research Institute

―RightScale reduced our time to market by three months.‖—Digital Distribution Network

"Once we chose RightScale, it took us only four months from

development to launch of our new service. — Independent Software Vendor

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―We expanded into an entirely new line of business that

required massive grid capacity for a limited time. Without

RightScale, we would never have considered it.‖ — Major Insurance Company

―By automating our cloud computing deployments with

RightScale, we increased the time we devote to

translational science projects.‖ — Medical Research Institute

―We‘ve implemented a self-service approach to

infrastructure.‖ — Major Pharmaceutical Company

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®

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Company and Industry OverviewMichael Crandell, CEO

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Cloud Management

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Cloud Management

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Cloud Management

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2009 – First User Meetup

“In an industry melting down under the weight of vendor

hype, RightScale Inc. let its customers do the talking on the benefits

and challenges of cloud computing at a user group meeting this

week.”

Jo Maitland, Executive Editor, SearchCloudComputing.com

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• James J. Ahn – American Girl, a division of Mattel, Inc.

• Seth Gerson – AltEgo

• David Lowe – Electronic Arts Interactive (EAi)

• Todd Martin – The Associated Press

• Dave Tucker – WebFilings

Sponsors

2010

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2009 – Staff of 70

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2010 – Staff of 120

• 10 states, 6 countries, 14 languages

• Locations in US west & east coast, UK, Singapore

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RightScale in Japan

• The Kumoya “Cloud Van” – welcome Yosuke Shindo!

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2009 – 700K Servers Launched

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2009 – Server Types

Small

Large

X-Large

Medium

X-Large

2X-4X Large

• March 2009 – average cost $0.174/hr.

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2010 – 1.6M Servers Launched

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2010 – Server Types

• June 2010 – average cost $0.474/hr. (+272%)

Small

Large

X-Large

Medium

X-Large

2X-4X Large

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2009 – Gartner‘s ‗Hype Cycle‘

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2010 – Gartner‘s ‗Hype Cycle‘

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2010 – Gartner‘s ‗Hype Cycle‘

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Continuing Usage Growth

O-09 N-09 D-09 J-10 F-10 M-10 A-10 M-10 J-10 J-10 A-10 S-10 O-10

• Launching more & bigger servers

• Running them longer

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Crossing the Chasm

Early Adopters

• Buying a change agent

• Get a jump on competition

• Patient with glitches

Early Majority

• Driven by practicality

• Productivity improvements

• Won‟t tolerate bugs

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Customers

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Customers

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Customers

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Cloud Computing Survey

15%

14%

9%

10%

13%

8%

5%

7%

16%

CEO / COO

CTO / CIO

VP

Director

Manager

System Administrator

Consultant / Systems Integrator

Developer / QA

Architect / Strategist

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Initial Driver for Cloud

30%

32%

19%

12%

8%

CEO / COO

CIO / Sr IT Executives

Development Team

IT Operations Team

Line of Business Team

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5%

16%

20%

15%

33%

56%

3%

5%

9%

29%

44%

80%

No plans

Research cloud computing

Implement a proof of concept

Launch a production application

Continue to run one or more production apps

Have budget for cloud computing

Cloud Computing Adoption

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85%

82%

82%

69%

69%

56%

45%

41%

82%

62%

65%

64%

57%

58%

44%

43%

40%

68%

51%

Improve IT agility

Reduce infrastructure cost

Improve business agility

Automate IT infrastructure

Improve DR and BC

Reduce staff cost

Implement IT self-service for line of business users

Gain visibility into resource use and costs for chargeback

Improve scalability with on demand IT resources

Improve infrastructure utilization

Improve computing resource security

Rise of the Hybrid Cloud

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85%

82%

82%

69%

69%

56%

45%

41%

82%

62%

65%

64%

57%

58%

44%

43%

40%

68%

51%

Improve IT agility

Reduce infrastructure cost

Improve business agility

Automate IT infrastructure

Improve DR and BC

Reduce staff cost

Implement IT self-service for line of business users

Gain visibility into resource use and costs for chargeback

Improve scalability with on demand IT resources

Improve infrastructure utilization

Improve computing resource security

Rise of the Hybrid Cloud

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85%

82%

82%

69%

69%

56%

45%

41%

82%

62%

65%

64%

57%

58%

44%

43%

40%

68%

51%

Improve IT agility

Reduce infrastructure cost

Improve business agility

Automate IT infrastructure

Improve DR and BC

Reduce staff cost

Implement IT self-service for line of business users

Gain visibility into resource use and costs for chargeback

Improve scalability with on demand IT resources

Improve infrastructure utilization

Improve computing resource security

Rise of the Hybrid Cloud

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85%

82%

82%

69%

69%

56%

45%

41%

82%

62%

65%

64%

57%

58%

44%

43%

40%

68%

51%

Improve IT agility

Reduce infrastructure cost

Improve business agility

Automate IT infrastructure

Improve DR and BC

Reduce staff cost

Implement IT self-service for line of business users

Gain visibility into resource use and costs for chargeback

Improve scalability with on demand IT resources

Improve infrastructure utilization

Improve computing resource security

Rise of the Hybrid Cloud

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Private Cloud starter

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Publishing

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Together with customers & partners

We are building a platform that:

Manages new on-demand infrastructures

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Together with customers & partners

We are building a platform that:

Manages new on-demand infrastructures

In both publicly hosted and internal datacenters

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Together with customers & partners

We are building a platform that:

Manages new on-demand infrastructures

In both publicly hosted and internal datacenters

Drives new levels of automation and portability

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Together with customers & partners

We are building a platform that:

Manages new on-demand infrastructures

In both publicly hosted and internal datacenters

Drives new levels of automation and portability

Enables complete control & authoring freedom

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Together with customers & partners

We are building a platform that:

Manages new on-demand infrastructures

In both publicly hosted and internal datacenters

Drives new levels of automation and portability

Enables complete control & authoring freedom

Supports 95% of operating systems and 95% of server-side

programming environments

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Together with customers & partners

We are building a platform that:

Manages new on-demand infrastructures

In both publicly hosted and internal datacenters

Drives new levels of automation and portability

Enables complete control & authoring freedom

Supports 95% of operating systems and 95% of server-side

programming environments

Offers a community library of cloud-ready solutions

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Together with customers & partners

We are building a platform that:

Manages new on-demand infrastructures

In both publicly hosted and internal datacenters

Drives new levels of automation and portability

Enables complete control & authoring freedom

Supports 95% of operating systems and 95% of server-side

programming environments

Offers a community library of cloud-ready solutions

All from a single pane of glass

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Features to Support

Agile Development and

OperationsRafael Saavedra, VP Engineering

Darryl Eaton, Dir Product

Josep Blanquer, Sr Architect

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Managing servers at scale

• New Cluster Monitoring

• New Bulk UI operations

• API usage

• New Overview Widgets

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Cluster monitoring

• Current cluster monitoring: one graph per server

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Coming soon: stacked graphs

• Each color band shows contribution of one server

• Servers are stacked on top of one another

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Coming soon: heat maps

• Each horizontal strip shows one server

• The color shows how “hot” the server is running

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Heat map with 100 servers

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Stacked graph same 100 servers

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Cluster monitoring

• Individual graphs

• Good for a dozen servers

• Displays all standard graphs with full detail

• Stacked graphs

• Displays the contribution of many servers to a total

• Great to see the sum and variability of activity in a cluster

• Difficult to make out individual servers

• Examples: requests/sec, cpu busy cycles, I/O bytes/sec

• Heat maps

• Displays a bar for each server

• Great to see uneven distribution across servers

• Great to quickly spot performance problems across many servers

• Difficult to read absolute values or see the total cluster activity

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Cluster monitoring architecture

• Architecture

• Monitoring front-end servers

pull data from storage servers

• Up to 100 servers on one graph

(to be increased)

• Current status:

• Individual graphs available today

• Stacked graphs & heat maps in private beta

EC2 us-east, rackspace, private clouds only

your servers

monitoring

storage

servers

monitoring

front-end

servers

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Bulk UI operations

• Operating on many objects in a web UI is difficult

• New bulk selection available on a number of pages

• Applies action to a few objects immediately, rest is async

• Use tags to mark collections of servers and operate on them!

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RightScale API status

Goals: 1. One API to manage resources across multiple clouds

2. Extend the RightScale platform through custom scripts or apps

API 1.0 Status

API requests/sec UI requests/sec

Typical uses: backups, run RightScripts, retrieve state/config, …

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Towards API 1.5 / 2.0

• API 1.0 limitations

• Designed when only EC2 existed, difficult to extend to multiple clouds

• Data model no longer matches the platform internals

• Code suffers from many backwards-compatibility patches

• API 1.5

• Supports RackSpace, and Cloud.com or Eucalyptus private clouds• Does NOT support EC2

• Improved design, incl. self-discovery of resources

• Beta release real soon

• API 2.0

• Expect largely the same API structure as 1.5

• Inclusion of EC2

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Overview widgets

• Create custom pages to display overviews of your deployments

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Custom widget example• Widgets use the „Liquid‟ templating language

• Data is drawn from a variety of pre-defined data collections:

•Servers, instances, volumes, snapshots, …

• Private alpha

soon…

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Roadmap

• More tools to manage collections of

servers (and other resources) coming

• Increased use of tags to

group, identify, operate on collections of

resources

• Increase sysadmin efficiency

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Sharing and Publishing

ServerTemplates

Darryl Eaton

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Why share or publish ServerTemplates?

Organizations ISV Partners Community Developers

• Share encapsulated best

practices

• Standardize internal

developer environments

• Maintain flexibility

Share to internal accounts

to distribute common

components within your

organization.

• Cloud-enable your

software product

• Gain valuable usage data

• Maintain portability

• Increase exposure

Publish community editions

to everyone, share full

editions to contracted

customers.

• Drive awareness

• Develop for many

clouds at once

• Incorporate best

practices from others

Contribute common

templates and

components to everyone.

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Where do ServerTemplates go?

• The RightScale Library holds

published

ServerTemplates, RightScripts,

MultiCloud Images, and Macros

• Publishing – free sharing for the

community / for-pay access-

controlled sharing for ISVs

• Sharing – multiple groups within

organization, with partners, etc.

• Metering – allows publisher to

receive usage info that can be used

for billing (instance hours, total

instances, custom metrics, etc.)

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• Global architecture

• Will enable local RightScale clusters

in various global regions

• Any account in any region can publish

to all accounts in all regions

• Access control

• Sophisticated access control

Not just “open source publishing”

• Tracks permissions through sub-components

e.g. publishing a ServerTemplate includes

RightScripts, cookbooks, attachments, etc.

• Mediates access to external resources

for example servers downloading attachments or cookbooks

Library - Behind the scenes

Library

RightScale

Shard 1

EC2-US-EAST

RightScale

Shard 2

EC2-US-WEST

EC2-AP-SoutEast

RightScale

Shard 3

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Library - Tracking usage

• Aggregating usage stats across all users

• For free ServerTemplates publisher sees anonymous aggregate usage

• For pay ServerTemplates publisher can track exact customer usage for

billing purposes

• Tracking usage of clones

• Users can clone imported ServerTemplates to modify them• Important to allow customization, mixing private best practices with public best practices

• Tracking extends across such clones when shared internally• This is not a DRM system, relies on traditional legal contracts

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Coming Soon: Your Imports & Updates

• See all the updates available for your library components

• Review the affected Servers and Server Arrays

• Diff your revision with the new one from the library

• Try doing that with a virtual machine image!

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ServerTemplate Showdown

• Thank you for your contributions!

• And now for the winners…

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Most Popular: nginx+Apache

• Most Imported

Submission (even

though for paid

only)

• Gain notoriety by

showing your

expertise

• Build a consulting

business off

shared best

practices

Winner for Most Popular!

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More Winners!

Winner for most Useful! Winner for Most Innovative!

Set up a standalone OpenLDAP

server or a Provider-Consumer

pair… with backups!

“Create your own CDN” by

deploying these globally with

load balancing.

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Multi-Cloud Agility

Josep Blanquer

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Multi-cloud today

• Multiple clouds for different purposes

• Redundancy and disaster recovery

• Geo-location

• Different stages, from dev to production

• Different application characteristics

• Support varying levels of security concerns

• Different cost structures and existing investments

• Varying levels of multi-cloud deployments

• Crawl, walk then run.

• Cloud portability (current focus)

• Buiding blocks model. Reuse assets, simplify management…

• Scaling and distributing across clouds (near future)

• Most complex and technically challenging form of using multiple clouds

• Requires significant custom work

Public cloud A

Public cloud B

Private cloud

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Multi-cloud pains: each cloud is different

• Other clouds are differentiating from AWS

• APIs differ, sometimes significantly

• Different resources, formats, versions

• Abstractions differ

• Network architectures differ: VLANs, security groups, NAT, ACLs, …

• Storage architectures differ: local/attachable disks, backup, snapshots, …

• Hypervisors and machine images differ

• Supported features differ

• Spot pricing, RDS, Attachable IPs or disks, etc..

• Not just by cloud type, but by cloud instantiation or version

• And more…cost models, billing, reporting…etc

• Significant barriers to integrating a new cloud

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RightScale multi-cloud approach

• Cross-cloud abstractions, unified view

• Unified UI and API for automation

• Servers/Arrays: runtime

• Same look and feel regardless of cloud

• ServerTemplates: configuration

• Server configurations that work across OS‟s and clouds

• Convert base images to fully configured servers

• RightImages / Multi-cloud images: starting point

• Define and map compatible base OS installs across clouds

• Ever growing library of RightScript / Chef cookbook

• Design using abstractions, deploy using cloud specifics

• Expose and support the capabilities of each cloud and NOT a lowest

common denominator approach

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Thank You to our Partner Sponsors