rock tops crowdfunder campaign

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RockTops helps food service brands make more revenue per transaction and create a greater convenience for their customers. RockTops trays create combos that can be handled with one hand. This frees a hand to carry more food.

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Post on 21-May-2015

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RockTops helps food service brands make more revenue per transaction and create a greater convenience for their customers. RockTops trays create combos that can be handled with one hand. This frees a hand to carry more food. At RockTops, we’re dedicated to changing the way the world snacks. We will not rest until every man, woman and child has a third hand to better manage their snacks and snacking-related behavior. It’s an ambitious goal, no doubt. But working together, we can make the dream of a better snacking world a reality. Or maybe just keep nachos from spilling everywhere.

TRANSCRIPT

Page 1: Rock tops crowdfunder campaign

RockTops helps food service brands make more revenue per transaction and create a greater convenience for their customers.

RockTops trays create combos that can be handled with one hand. This frees a hand to carry more food.

Page 2: Rock tops crowdfunder campaign

RockTops Gives People a Third Hand. The More People Can Carry, The More They Buy

Strong IP-Exclusive Offering

Results:$6.25 Per

Transaction without RockTops

$15.80 Per Transaction with RockTops by simply adopting the trays and posting combo menu signage

Page 3: Rock tops crowdfunder campaign

RockTops Provides a Full Program Including Menu Creation to Drive Combo Sales

RockTops 3-D Rendering and video animation is free to RockTops customers

Page 4: Rock tops crowdfunder campaign

Market Segment Review: Attendees

Three Major Target Market Segments (US)

Sports Venues: Four major professional sports NCAA Division 1 Football & Basketball:

207 million attendees annually

Amusement Parks: Four largest

341 million attendees annually

Movie Theaters:

Over 1.85 billion attendees annually

Opportunity- Over 250 million parts per year

Page 5: Rock tops crowdfunder campaign

Dippin’ Dots

They are a customer and National Reseller of RockTops in all core markets

Page 6: Rock tops crowdfunder campaign

Sales Strategy – Embedded Sales Force

• DD part of RockTops sales channel•Introducing RockTops to 1500-2000 venues in the sports, amusement park and theater space•Embedded relationships with venues/Foodservice Operators- (Sodexo/Aramark/Compass/Centerplate/Delaware North, etc.

RockTops Provides Sales Support

Page 7: Rock tops crowdfunder campaign

Airports

C-Store

QSR

Sales Strategy – Airports, C-Store, QSR

• Innovators with long term relationships•Sales Partnership•Licensing•Strategic Alliance•Desire to leverage their relationships to go deeper and wider in each account for increased revenue, brand equity and customer integration.

Paperboard ProductsBio- Compostable Fully Green

Seeking Key Partners

Page 8: Rock tops crowdfunder campaign

Custom Trays- Logo/Sponsor Friendly/ARThermoformingPaper Boat TraysBundlingRetail-Disposable & Dishwasher Safe

RockTops – Product Evolution

Airports

C-Store

QSR

More Hands, More Food, More FunMore Revenue Per Transaction

Page 9: Rock tops crowdfunder campaign

Google Model- Our Model

Consumer buys Internet from ISP- Example: Comcast

Using Google creates the value behind the Internet usage

Consumer recognizes the value of Google (which is free), and pays the ISP (Comcast). Google gets the brand equity, consumer top-of-mind, and goodwill. People forget about the ISP– They know Google.

Providing a better innovation/vessel system through food service providers creates the same dynamic for RockTops. Customer buys food, the convenience and value-add is in the tray, which the customer does not directly pay for. RockTops earns consumer goodwill and therefore brand equity.

Page 10: Rock tops crowdfunder campaign

Current Position

RockTops will be the primary driver of high transaction sales in the food service space

First quarter sales of 2014 are nearly double Year-End 2013 Sales- RockTops is growing

Now seeking partnerships that allow RockTops to go fully green with Bio-Compostable material

Identifying Exit Strategy

Page 11: Rock tops crowdfunder campaign

People Love RockTops

Page 12: Rock tops crowdfunder campaign

People Love RockTops