self -publishing nonfiction
TRANSCRIPT
NonfictionSelf-
publishing
With Connie RossiniOF Indie Catholic Authors
Why would a catholic self-publish nonfiction?
• small or very specific audience• large platform• control of the process• higher royalties• entrepreneurship and adventure• testing the waters
Most advice for indie authors assumes you write fiction, especially genre fiction.
6 Pieces of Advice to Ignore
1. Write a series
Instead:
Write a timeless book
2. Stick to ebooks
Instead:
Publish a paperback
3. Price it $2.99 or less
Instead:
Start at $2.99
4. Rely on borrows
Instead:
Make an audiobook
5. Use a Bookbub ad
Instead:
Write guest posts
6. Offer it free
Instead:
Use Countdown Deals
5 Ways to market nonfiction
1. Public Speaking
Parish groups, conferences, retreats, local library
2. Blog or email newsletter
Build your list with great posts, links, and giveaways
3. Book clubs and study groups
Offer a discount for bulk paperback purchases
4. Use Key words in metadata
Title, subtitle, book description, categories
5. Sell courses and services
Webinars, video courses, exclusive content, mentoring and consulting
don’t waste your time on:
•Print ads
•Ads on other Catholic websites
•Spamming with “buy my book” posts on social media
Write a great book.Best way to succeed: