shaping the pop: us tv series and italian networked publics”, in journal of sociocybernetics

8/10/2019 Shaping the Pop: US Tv Series and Italian Networked Publics, in Journal of Sociocybernetics

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In the first decade of the XXI century, the Internet has evolved from a text-

based to a cross-media platform where corporation distribute mainstream

visual contents. It was also during this time that social media as forums,

blogs, and social network site became popular among youth. From the con-

vergence between old and new media emerged a convergence culture

where mobilized audience compete with corporation in the production of

audiovisual flows of contents and participate in the construction of net-

worked publics that are digital social spaces and imagined communities.

Those socio-technical changes are affecting the way audience communicatewith each other and participate in the construction of new social identity.

The aim of this paper is to describe how the contemporary audience shape

fictional and audiovisual resources that are available in the cross-media

platform. In the networked publics fans of Tv programs appropriate profes-

sionally produced contents and pop icons to express their affiliation to a

mainstream global culture participating in the construction of a complex

social network that I propose to call starring system. With this term Id

like to focus on a new dynamic in the networked publics that is the blurring

of celebrity (professional) and fan (amateur). In particular I will describe

how Italian fans of US Tv series combine the use of social media and thecreative remixing of audiovisual contents distributed by US broadcasters to

communicate with each other. This process will be exemplified with a case

study on an online community of fans of US Tv series: ::Italian Subs Ad-

dicted::.

Journal of Sociocybernetics, 7 (S) (2009) pp 1-160

Citation: Vellar, A. (2009) Shaping the Pop: US Tv Series and Italian Networked Publics,

in Journal of Sociocybernetics, 7(2), pp. 144160.


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Special Issue Selected Urbino Contributions

avatar banner

fanart

fancfic fanvid

Journal of Sociocybernetics, 7 (S) (2009)


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ad hoc com-

munity club culture

objectified

fanart

fanfict

audience community of practice



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primary

webisodes mobisodes

speak peak

webisode

pop cosmopolitanism

hang out

mess around

geek out

invisible audiences col-

lapsed context blurring of public and private



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Publicly Private

Privately Public

hang out mess around

fanart

egocentric network

networked collectivism

egocentric networks

starring system

blurring of celebrity (profes-

sional) and fan (amateur)



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collapsed context blurring of public andprivate

starring system



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fanarts

fanarts

concept oriented

social oriented

Beverly Hills 90210

Dawson's Creek



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Sex and the City

shophaolic

fanart

fanfiction fansub tertiary text

fansite

Gossip Girl



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Gossip Girl

Telefilm Festival 2008

GossipGirl

Gossip Girls

Gossip Girl

Telefilm Festival 2008

single-fandommulti-fandom

gg_akame



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Telefilm Festival

Lost The L Word

Lost

Lost

Twin Peaks



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Lost

The L Word

Lost

Telefilm Festival



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Lost

tight knit group

fanart fanfic

fanart

Fanarts



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avatar banner usebar

screencap image wallpaper comic animated gif fanvid fanfic

fansong calendar fanarts avatar banner sign usebar

usebar

wallpaper calendars

digital bedroom

fanart

screencaps

screencaps animated gif

fanart comincs

fanart

fanarts avatars

avatar banner



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Skins

screencaps

vis-

ual circuit



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fanarts

webseries mobisodes

starring

systemlingua franca

fanarts



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shaping the pop: us tv series and italian networked publics”, in journal of sociocybernetics

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