smbf- networking with facebook and linkedin

24
Introduction to Social Networking with Facebook and LinkedIn

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These simple slides cover basics, and quick 'introduction' power tips for networking with Facebook and LinkedIn.

TRANSCRIPT

Page 1: SMBF- Networking with Facebook and LinkedIn

Introduction to Social Networking with Facebook and

LinkedIn

Page 2: SMBF- Networking with Facebook and LinkedIn

@TyDowningFacebook.com/TyDowning

Linkedin.com/in/TyDowning

Page 3: SMBF- Networking with Facebook and LinkedIn

Hot Off The Press!

Page 4: SMBF- Networking with Facebook and LinkedIn

are you using it?are you using it correctly?

Page 5: SMBF- Networking with Facebook and LinkedIn

•Share information, interact with their fans, and create a highly engaging presence on Facebook.

•Distinct presences that are optimized to represent a business, and are separate from user profiles.

•Enhanced with applications that help the organization communicate with and engage their fans.

•Capture new audiences virally through their fans' recommendations to their friends.

Why should I have a Fan Page?

Page 6: SMBF- Networking with Facebook and LinkedIn

Choose Your Category Wisely!

Page 7: SMBF- Networking with Facebook and LinkedIn

When in doubt, fill it out!

Page 8: SMBF- Networking with Facebook and LinkedIn
Page 9: SMBF- Networking with Facebook and LinkedIn

Make It Fun!

Page 10: SMBF- Networking with Facebook and LinkedIn

Facebook Protocol 10 minutes a day!

Fill out Status Updates

Find Friends

Become Fans of Pages & Join GroupsShare Links, Videos, Photos

Create Events

Have Fun!

Page 11: SMBF- Networking with Facebook and LinkedIn
Page 12: SMBF- Networking with Facebook and LinkedIn

Introduction to

Page 13: SMBF- Networking with Facebook and LinkedIn

Old Contact ManagementOld School ways of “collecting” contacts for “future” use:

I know his contact

info is here ‘somewhere’- where did I put that???

Page 14: SMBF- Networking with Facebook and LinkedIn

What Is ?Nearly 50 Million usersMaking, organizing and

extending your personal business contacts and networks

Trusted, up-to-minute information

TuesdaySeptember 8th, 2009

Page 15: SMBF- Networking with Facebook and LinkedIn

Power of Your network of

connections automatically increases rapidly

KEY POINT: You already have this network of people in real life. LinkedIn helps you see it and use it.

Page 16: SMBF- Networking with Facebook and LinkedIn

What Can I Do With This?Sell

Find customers/clients, build demand, understand the market, create and join specific groups

Research Locate the right individual at the right company,

get professional advice, stay in touch with fellow professionals, bond with your network

Opportunities Build your professional reputation, look to network,

promote your successes, become a “trust agent”!

Page 17: SMBF- Networking with Facebook and LinkedIn

Getting StartedCreate an account

Import contacts from your email or address book

Page 18: SMBF- Networking with Facebook and LinkedIn

Getting StartedComplete Your ProfileFill out all details

until 100% complete!

The more info you put in your profile, the easier it is for people you’retrying to connect with to recognize you

Page 19: SMBF- Networking with Facebook and LinkedIn

Getting StartedAdding Connections

TIP! Be specific and friendly. Don’t use the default message. Use this as achance to renew your connection.

Page 20: SMBF- Networking with Facebook and LinkedIn

GroupsJoin and Participate!

These offer a way to meet and connect to people

Search for an industry, a region, a company, a role, whichever interests you!

34,375 members!

Page 21: SMBF- Networking with Facebook and LinkedIn

Ask Questions

Page 22: SMBF- Networking with Facebook and LinkedIn
Page 23: SMBF- Networking with Facebook and LinkedIn

•Training•Consulting•Viral Campaigns•Buzz Campaigns•Social Monitoring

•Search Marketing•SEO•Web Videos•Press Releases•Local Search

Social Engagement Consultants

Page 24: SMBF- Networking with Facebook and LinkedIn