social media mastery
DESCRIPTION
#stickyteams 10/24-25, 2011TRANSCRIPT
From Potential to Mastery in Social Media DJ Chuang
@djchuang 949-243-7260
What does mastery take?// learning // time // practice // coaching @djchuang 949-243-
7260
WHY master social media?// relational // influence // impact
communication
broadcast
people
relationship
culture
conversation
voice
story
@djchuang 949-243-7260
WHO are you?// personal // organizational // branding @djchuang 949-243-
7260
WHO are you connecting?// followers // fans // friends // audience
http://www.flickr.com/photos/gregpc/sets/72157606694597353/?page=2
WHAT will you be sharing?// content // channels // calendar
updates
sermons
announcements
excerpts
articles
interviews
lessons
devotionals
@djchuang 949-243-7260
WHAT will you be sharing?// content // channels // calendar
@djchuang 949-243-7260
WHERE should you share?// text // fans // channels
articles : writing : bloggingvideo : webcam or camcorderaudio : recorder : podcast
updates : texting : tweet
@djchuang 949-243-7260
HOW often to share?// content // channels // calendar
1-5 times weekly
1-4 times monthly
1x weekly
1-6 times daily
@djchuang 949-243-7260
HOW often to share?// content // channels // calendar
@djchuang 949-243-7260
HOW is it going?// visits // metrics // results
comments
engagement
subscribers
fans
likes
visits & page views
shares
@djchuang 949-243-7260
HOW is it going?// visits // metrics // results@djchuang 949-243-
7260
Closing thoughts?// comments // questions // answers @djchuang 949-243-7260 [email protected]