social media networking presentation
DESCRIPTION
Presentation to 2 central London collaborative pods and Wedlake Bell on 3 December 2012 on basics of using social media to help get the collaborative message across.TRANSCRIPT
OUR PSL LTD – KNOWLEDGE UNDERSTOOD
Using Social Media to grow your
collaborative practice
By Suzy Ashworth, Our PSL
3 December 2012
OUR PSL LTD – KNOWLEDGE UNDERSTOOD
Three starter platforms
OUR PSL LTD – KNOWLEDGE UNDERSTOOD
www.linkedin.comwww.facebook.comwww.twitter.com
OUR PSL LTD – KNOWLEDGE UNDERSTOOD
• 160 million members and constantly growing
• Professional network showcasing your experience, qualifications and references
• If you have a page, it comes up on the first page of Google when people search your name
What you can do with
• Show people what you’re about– Your profile – how collaborative are you? – Making connections– Showcasing recommendations
• Get introductions, find people– Contacts’ contacts– Search
• Find out information– Profiles, groups, updates, news
OUR PSL LTD – KNOWLEDGE UNDERSTOOD
What you can do with
• Keep in touch with contacts– Post updates– Receive ‘network update’ emails
• Discuss and exchange information– Groups and Answers– Apps
• Showcase your firm– Firm page links to all profiles and firm website
OUR PSL LTD – KNOWLEDGE UNDERSTOOD
• 955 million active users• Public or private profile• Works on the basis of being “friends” and
“liking” content• Allows you to share and comment on what
other people post• Business use growing
OUR PSL LTD – KNOWLEDGE UNDERSTOOD
OUR PSL LTD – KNOWLEDGE UNDERSTOOD
• Information network with up to half a billion users
• 140 characters including links and mentions
• Loads new tweets every 30 seconds
What you can do with
•Watch and learn•Follow•Tweet•Retweet•Mention
OUR PSL LTD – KNOWLEDGE UNDERSTOOD
What you can do with
•Hashtags• Lists•Direct messages• Favourites• Links and pictures• Trending topics
OUR PSL LTD – KNOWLEDGE UNDERSTOOD
Other social networks are available
OUR PSL LTD – KNOWLEDGE UNDERSTOOD
Social media management tools
OUR PSL LTD – KNOWLEDGE UNDERSTOOD
Ideas for improving DR engagement
• Follow collaborative people on Twitter – work as a community to discuss issues
• Tell your facebook friends about what you’re doing and why
• Start a local campaign – connect with your local community on social media
• Get involved with LinkedIn divorce groups to promote alternatives to court
• Comment on newspaper articlesOUR PSL LTD – KNOWLEDGE UNDERSTOOD
RULES
• Be careful• Be congruent• Be kind
OUR PSL LTD – KNOWLEDGE UNDERSTOOD
© 2012 OUR PSL LTD – KNOWLEDGE UNDERSTOOD
Suzy Ashworth – Our PSL Ltd01223 813828 or 07717 875597
www.ourpsl.co.uk [email protected]@SuzyOurPSL