nick westergaard | branddrivendigital.com | fall 2013

CLOSING REMARKS

The Big Ideas

social spotlight

... and How to Pack Them Up and Take Them Home

COMMUNITY

CONVERSATIONS CONTENT

Created a Vessel

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“– jay baer @jaybaer at #socialbrand13

“The difference between HELPING and SELLING is just two letters.”

#SocialBrand13

We are surrounded by data but STARVED for insights.”

– jay baer @jaybaer at #socialbrand13

#SocialBrand13

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“– laura fitton @pistachio at #socialbrand13

“Social Media in 4 words: Listen. LEARN. CARE. SERVE.”

#SocialBrand13

Integrated marketing means your brand is THE BEST ANSWER when and where buyers need it.”

– lee odden @leeodden at #socialbrand13

#SocialBrand13

“

RIGHT message, to the RIGHT person, at the RIGHT time.”– dj waldow @djwaldow at #socialbrand13

#SocialBrand13

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“– @thetimhayden at #socialbrand13

“Don't waste your customers time at the MOBILE moment.”

#SocialBrand13

Find out who the storytellers are in your organization, then start telling more interesting stories.”– tim washer @timwasher at #socialbrand13

#SocialBrand13

“

If you don't have an interesting story to tell, show pictures of

SHARKS.”– tim washer @timwasher at #socialbrand13

#SocialBrand13

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“– marcus sheridan @thesaleslion at #socialbrand13

“INSERT SOMETHING SMART THAT MARCUS SAID.”

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“– @ginidietrich at #socialbrand13

“It's a MARATHON, not a SPRINT.”

#SocialBrand13

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Your Job ...

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Myth

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No Checklist Marketing

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Photo via Flickr user Orin Zebest

#SocialBrand13Big Thanks to Our Sponsors

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‣ Small Business - Brandon Cummings, GroSocial

‣ Non-Profit/Education - Matthew Wilson & Brittney

Edwards, UNI

‣ Agencies - Lydia Sax, J.W.Morton & Associates

‣ Blogging - Mike Gerholdt, ButtonClick Admin/Red Argyle

‣ B2B Social - Macy Koch, Brand Driven Digital 

Thank You to Our Birds of a Feather Moderators

#SocialBrand13

CONTENT BOOT CAMP

#SocialBrand13COMING IN 2014 – GET YOUR CONTENT IN GEAR

SAVE THE DATE!Social Brand Forum 2014

September 25–26

#SocialBrand13

nick westergaard | branddrivendigital.com | fall 2013

social spotlight

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