The end of the Statistical

Yearbook and the introduction of

new products

Martin Bajželj

Statistical Office of the Republic of Slovenia

Layout

• Situation before

• Motivation

• New products

• Promotion and feedback

Situation before the renovation

One BIG book

– Issued since 1953

– Printed, pdf, xls, html

– More than 500 tables,

methodological explanations

– Covers all statistical domains

One pocketbook (promotional)

– Printed, pdf

– Covers all statistical domains

– Small Yearbook

Motivation

Besides this…

…and this

Motivation

• To create a promotional publication

• To actually promote it

• To make it simple and interesting

• To use more modern design

• To use modern visualizations

• To connect it with our renewed website

• To assure no data would be lost

STAT´O´BOOK

• Target group: general public

• Format: printed version, pdf, e-pub

• Print run: 2,100 (Slovenian), 230 (English)

• Publication: annual

• Length: 90 pages, 21 chapters = 21

statistical domains

• Total cost: EUR 3,850

STAT´O´BOOK

STAT´O´BOOK

Current data

• a set of the most recently published data

on a specific theme

Basic and detailed tables With basic and detailed tables we offer to our users all

contents that used to be available in Statistical Yearbooks.

In addition, they are regularly updated and enable further

data processing.

Promotion

Stat´o´book Tweets Retweets Favourites Replies

@statslovenija 24 52 26 10

@statslovenia 24 67 21 12

Experience the power of a bookbook™

Thank you!