the lean startup
DESCRIPTION
Some introductory slides to the lean startup concept, designed for a group of FE students.TRANSCRIPT
![Page 1: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/1.jpg)
The Lean Startup
Dave Briggs
![Page 3: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/3.jpg)
My background:
Public servicesFreelance consultingTechnology startup
Social innovation and enterprise
![Page 4: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/4.jpg)
Bringing creativity and technology together for social and economic
benefit.
creativecommunities.co
![Page 5: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/5.jpg)
![Page 6: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/6.jpg)
What is a startup?
![Page 7: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/7.jpg)
A startup company or startup is a company, a partnership or
temporary organization designed to search for a repeatable and
scalable business model.
![Page 8: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/8.jpg)
What do you need to start a company?
![Page 9: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/9.jpg)
Detailed business planStaff
OfficesIT infrastructure
Product developmentFundingRevenue
![Page 10: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/10.jpg)
The lean startup cuts all that out
![Page 11: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/11.jpg)
Get to market as quickly as you can – and learn from customers.
![Page 12: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/12.jpg)
![Page 13: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/13.jpg)
• MVP – a screencast shared on geek forums• Landing page• Extremely simple concept – no frills• Private beta – builds buzz• Got feedback• Work of mouth marketing
![Page 14: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/14.jpg)
Some key points
![Page 15: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/15.jpg)
Minimum viable product
![Page 16: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/16.jpg)
Continuous deployment
![Page 17: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/17.jpg)
Split (or A/B) testing
![Page 18: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/18.jpg)
Actionable metrics
![Page 19: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/19.jpg)
Pivot
![Page 20: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/20.jpg)
What makes this possible?
![Page 21: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/21.jpg)
Bootstrapping
![Page 22: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/22.jpg)
Cloud
![Page 23: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/23.jpg)
Open source
![Page 24: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/24.jpg)
Online marketing
![Page 25: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/25.jpg)
Remote working
![Page 26: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/26.jpg)
Crowdfunding
![Page 27: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/27.jpg)
What this means
• Starting a business is easy• Starting a good business is still very hard• Lean startup not an easy route• Enables organic scale• Lowers risk• Ought to be fun
![Page 28: The Lean Startup](https://reader035.vdocument.in/reader035/viewer/2022081420/554bce89b4c9058f6c8b49a0/html5/thumbnails/28.jpg)
creativecommunities.co/leanstartup