webrtc transforming communications
DESCRIPTION
Martin Steinmann and Christina Inge's talk on WebRTC and its transformation of the communications industry, including mobile apps, mobile customer service, and enterprise applicationsTRANSCRIPT
WebRTC Transforming Communications
2
> Web Real-Time Communications
> New standard that allows browser to be endpoint for communications
> “Allows developers to add real-time voice calls, video chats and file sharing to their web apps without the need for plug-ins.” –TechCrunch
> Javascript, open sourced by Google
WebRTCWhat it is, exactly
3 Communications at Web SpeedNothing short of a communications revolution
4
> Threat to local telcomms
> Microsoft has made attempts to stall, or drive it in a new direction
> Cisco supports it
> Mozilla is betting on it
> Growing industry consortium
> Phone manufacturers?
The ControversyNot everyone is happy with WebRTC
5
> A softphone in a browser
> Complexity reduction
> Next generation ‘phone’ network
> Real-time everywhere
> $2 trillion industry re-invented
> Skype, but better, based on standards
The Vision of WebRTCApproaching reality at Web speed
6
Features• Codecs• Encryption• NAT traversal• Bandwidth
mgmt
Signaling• SIP• XMPP• Proprietary
How Does It Work?Simple, its (almost) all in the browser 6
WebSocketsWebSockets
7 Browser SupportHeading towards adoption
Chrome• Desktop: Full support• Mobile: Coming soon
Firefox / Firefox Mobile• Desktop: Full support and interop with
Chrome• Mobile: Announced (Android)
Safari• Apple focused on Face Time walled garden
and H.264• Third party plugin: e.g. webrtc4all • iOS is closed and prevents third party
browsers from accessing certain functions
Opera• Mobile: Available (Android)
IE• Via ChromeFrame plugin• Microsoft chose a proprietary path
8 Basic DiagramPutting the pieces together
9
> Voice• Opus (royalty free, open
source)
> Video• Google and Mozilla and W3C
favor VP8 (patent free and open source)
• Microsoft, Cisco, Apple favor H.264 (requires a license)
> Microsoft• Remember RTAudio and
RTVideo?
Ongoing Fight over Codecs and PatentsWebRTC attempts to set a new standard for open source and royalty free codecs
10
> Websites become a key customer service function• Yes, a function
> Scores, on large sites, hundreds of endpoints where a call can—and will—originate
> Forget click-to-chat on sites, the website is the customer service, and sometimes sales, hub
Changing What Web sites Can DoA communications end-point
11
> WebRTC will be integrated the way social needs to be now
> Part of the evolution to website as applications
> Once it’s accepted, will need to plan for WebRTC as a key part of any serious enterprise or consumer-facing website
Changing Websites’ FunctionSites Become More Interactive In A Way Social Leads
12
> Email, such as Outlook, Zimbra
> CRM, such as Salesforce
> Not just voice/video, but screen-sharing, right in the app
> Communications-enablement becomes the standard for web apps, especially at work
Communications-Enabling Web AppsAdding Voice, Video, Screen Share, and Chat capabilities
13
Unite Zimbra first version• Initiate calls (click-to-call)• Presence integration• Unified messaging / call history• Conference management• Corporate address book• Calendar free / busy
Unite Zimbra second version• Voice / video in the browser• Screen sharing from the Zimbra UI• Integrated chat / group chat
VMware Zimbra Communications Enabled WebRTC brings voice / video / screen sharing right into the Zimbra UI