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Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest

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Page 1: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Why Cycling MattersWhy Cycling Matters

Philip Wu, MDDepartment of Pediatrics

Community Health Initiative

Kaiser Permanente Northwest

Philip Wu, MDDepartment of Pediatrics

Community Health Initiative

Kaiser Permanente Northwest

Page 2: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Key MessagesKey Messages

• Much of 21st century human disease is preventable; physical inactivity is the major culprit

• Physical inactivity drives rising health care costs

• Physical activity (and cycling) should be a part of everyday life

• Cycling reduces VMT, mitigates climate change, and improves health

• Much of 21st century human disease is preventable; physical inactivity is the major culprit

• Physical inactivity drives rising health care costs

• Physical activity (and cycling) should be a part of everyday life

• Cycling reduces VMT, mitigates climate change, and improves health

Page 3: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

What Should You DoWhat Should You Do

Use the health message to broaden your appeal and accomplish your goals

Partner with those outside the cycling community (including the health sector)

Use the health message to broaden your appeal and accomplish your goals

Partner with those outside the cycling community (including the health sector)

Page 4: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Why You Should Do ItWhy You Should Do It

Human HealthPhysical, Mental, Social, Spiritual

EconomicCosts of Medical Care, Transportation, Fuel, Infrastructure

EnvironmentClimate Change, Air Quality, Plant and Animal Habitat

RegionalQuality of Life, Branding and Tourism

Human HealthPhysical, Mental, Social, Spiritual

EconomicCosts of Medical Care, Transportation, Fuel, Infrastructure

EnvironmentClimate Change, Air Quality, Plant and Animal Habitat

RegionalQuality of Life, Branding and Tourism

Page 5: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

“…integrating health-enhancing choices into transportation policy has the potential to save lives by preventing chronic diseases, reducing and preventing motor-vehicle-related injury and deaths, improving environmental health, while stimulating economic development, and ensuring access for all people.”

Centers for Disease Control

Page 6: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Today’s Agenda

How Physical Activity (aka cycling)…

Today’s Agenda

How Physical Activity (aka cycling)…

Prevents illness and disease Promotes longevity Improves quality of life Is a specific cost-effective intervention

Prevents illness and disease Promotes longevity Improves quality of life Is a specific cost-effective intervention

Page 7: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

77

Page 8: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics
Page 9: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics
Page 10: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics
Page 11: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics
Page 12: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1985

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14%

Page 13: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1986

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14%

Page 14: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1987

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14%

Page 15: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1988

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14%

Page 16: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1989

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14%

Page 17: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1990

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14%

Page 18: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1991

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19%

Page 19: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1992

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19%

Page 20: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1993

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19%

Page 21: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1994

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19%

Page 22: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1995

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19%

Page 23: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1996

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19%

Page 24: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1997

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19% ≥20%

Page 25: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1998

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19% ≥20%

Page 26: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 1999

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19% ≥20%

Page 27: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 2000

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19% ≥20%

Page 28: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 2001

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19% 20%–24% ≥25%

Page 29: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

Obesity Trends* Among U.S. AdultsBRFSS, 2002

No Data <10% 10%–14% 15%–19% 20%–24% ≥25%

Page 30: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 2003

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19% 20%–24% ≥25%

Page 31: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 2004

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19% 20%–24% ≥25%

Page 32: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 2005

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19% 20%–24% 25%–29% ≥30%

Page 33: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 2006

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19% 20%–24% 25%–29% ≥30%

Page 34: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 2007

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19% 20%–24% 25%–29% ≥30%

Page 35: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity Trends* Among U.S. AdultsBRFSS, 2008

(*BMI ≥30, or ~ 30 lbs. overweight for 5’ 4” person)

No Data <10% 10%–14% 15%–19% 20%–24% 25%–29% ≥30%

Page 36: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics
Page 37: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics
Page 38: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

How Active Are We?How Active Are We?

RECOMMENDED>= 30min/day

>= 5 days/week

INSUFFICIENT>10 min/week

INACTIVE<10 min/week

WASHINGTON, DC 45.5 35.3 10.7

ATLANTA 40.6 39.3 14.7

CLEVELAND 47.5 34.6 9.9

DENVER 50.4 35.9 8.2

PORTLAND 51.9 39.7 8.4SEATTLE 50.8 36.2 8.1

SAN FRANCISCO 52.9 30.6 11.5

LOS ANGELES 45.4 32.4 13.3

HONOLULU 49.5 35.2 11.8

Page 39: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics
Page 40: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics
Page 41: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics
Page 42: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

42

Obesity-related Health Spending Reaches $147 Billion

Obesity-related Health Spending Reaches $147 Billion

91% of all medical spending Includes treatment of”

Diabetes and heart disease Hypertension Stroke Breast, colorectal, endometrial, and kidney

cancers Sleep apnea

91% of all medical spending Includes treatment of”

Diabetes and heart disease Hypertension Stroke Breast, colorectal, endometrial, and kidney

cancers Sleep apnea

42HHS Secretary Kathleen Sebelius, July, 2009

Page 43: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Obesity-Related Healthcare CostsHospitalizations 2-19 yrs of age*

Obesity-Related Healthcare CostsHospitalizations 2-19 yrs of age*

Primary and secondary diagnosis of obesity and obesity-related conditions including asthma, diabetes, gallbladder disease, skin infections, pregnancy complications, depression, other mental health disorders

1999: 21,743 $126 million 2005: 42,429 $238 million

*Health Affairs, 2009

Primary and secondary diagnosis of obesity and obesity-related conditions including asthma, diabetes, gallbladder disease, skin infections, pregnancy complications, depression, other mental health disorders

1999: 21,743 $126 million 2005: 42,429 $238 million

*Health Affairs, 2009

Page 44: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Healthcare Costs in California2006

Healthcare Costs in California2006

Total annual estimated cost to CA for overweight/obesity and physical inactivity: $41.2 billion

Healthcare costs: $20.7 billion

$12.8 billion for obesity

$7.9 billion for physical inactivity

Lost productivity costs: $20.5 billion

$8.2 billion for obesity

$12.3 billion for physical inactivity

*California Center for Public Health Advocacy, 2006

Total annual estimated cost to CA for overweight/obesity and physical inactivity: $41.2 billion

Healthcare costs: $20.7 billion

$12.8 billion for obesity

$7.9 billion for physical inactivity

Lost productivity costs: $20.5 billion

$8.2 billion for obesity

$12.3 billion for physical inactivity

*California Center for Public Health Advocacy, 2006

Page 45: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

45

Page 46: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Physical Activity Prevents Illness and DiseaseCRF and Incidence of Type 2 Diabetes in

Healthy Men

Physical Activity Prevents Illness and DiseaseCRF and Incidence of Type 2 Diabetes in

Healthy Men

Cardiorespiratory FitnessWei M et al. Ann Int Med 1999

IncidencePer1000 men

Page 47: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Physical Activity Prevents Illness and Disease CRF and Risk of Incident Hypertension in Healthy

Women

Physical Activity Prevents Illness and Disease CRF and Risk of Incident Hypertension in Healthy

Women

Fitness Categories

Multivariable relative riskfor hypertension

p for trend < 0.01

Barlow CE et al. Am J Epidemiol 2006; 163:142-50

Page 48: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Physical Activity Prevents Illness and DiseasePhysical Activity, and Hip Fracture Risk

Physical Activity Prevents Illness and DiseasePhysical Activity, and Hip Fracture Risk

MET hours/week

Feskanich D et al. JAMA 2002; 288:2300

Adjusted relative risk for hip fracture

p for trend <0.001

Page 49: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Physical Activity Prevents Illness and DiseaseMortality in CAD-Dose Relationship

Physical Activity Prevents Illness and DiseaseMortality in CAD-Dose Relationship

Janssen I & Jolliffe CJ. MSSE 2006; 38:418

30 min.Most days

Page 50: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Physical Activity Promotes Longevity Risk of Death by Fitness Groups in Women and Men

60 years+

Physical Activity Promotes Longevity Risk of Death by Fitness Groups in Women and Men

60 years+Relative risk adjusted for age and risk factors

Cardiorespiratory Fitness

Blair & Wei. Am J Health Prom 2000; 15:1-8

Page 51: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Physical Activity Promotes Longevity Death Rates/1000 by Fitness Groups

Men 60 years+

Physical Activity Promotes Longevity Death Rates/1000 by Fitness Groups

Men 60 years+

Blair & Wei. Am J Health Prom 2000; 15:1-8

Page 52: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Physical Activity is Cost EffectiveRelative Benefits of CVD InterventionsPhysical Activity is Cost EffectiveRelative Benefits of CVD Interventions

Mediterranean diet 65% Smoking Cessation 60% Physical Activity/weight loss 50% Blood pressure control 42% Lipid control 25% Aspirin for CAD 25% ACE inhibitor for CHF/MI 22% Beta-blockers for MI 18% Tight blood sugar control in DM2 ? Triglyceride/HDL control ? Vitamins 0 Hormone Replacement Therapy 0

Mediterranean diet 65% Smoking Cessation 60% Physical Activity/weight loss 50% Blood pressure control 42% Lipid control 25% Aspirin for CAD 25% ACE inhibitor for CHF/MI 22% Beta-blockers for MI 18% Tight blood sugar control in DM2 ? Triglyceride/HDL control ? Vitamins 0 Hormone Replacement Therapy 0

Page 53: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Physical Activity is Cost-EffectiveExercise for Depression

Physical Activity is Cost-EffectiveExercise for Depression

Amount of Brisk Walking

Drug therapy and cognitive behavioral therapy produce remission in approximately 40% of clinically depressed individuals

% of patients with remission of depression

Page 54: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

54

Centers for Disease Control Recommended Strategies

2009

Centers for Disease Control Recommended Strategies

2009

Communities should: Enhance infrastructure supporting bicycling

and walking Improve access to public transportation Zone for mixed use development Enhance personal and traffic safety...where

persons are or could be physically active

Communities should: Enhance infrastructure supporting bicycling

and walking Improve access to public transportation Zone for mixed use development Enhance personal and traffic safety...where

persons are or could be physically active

Morbidity and Mortality Weekly Report, CDC, July 24, 2009

Page 55: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Centers for Disease ControlMeasurement Outcomes

Centers for Disease ControlMeasurement Outcomes

Total miles of shared-use paths, bicycle lanes, and sidewalks relative to the total street miles

% of residential and commercial parcels located either ¼ mile from a bus stop or ½ mile from a train stop (including light rail and streetcars)

% zoned land in acres zoned for mixed use, i.e. residential use combined with one other commercial, industrial, or other public land use

Total miles of shared-use paths, bicycle lanes, and sidewalks relative to the total street miles

% of residential and commercial parcels located either ¼ mile from a bus stop or ½ mile from a train stop (including light rail and streetcars)

% zoned land in acres zoned for mixed use, i.e. residential use combined with one other commercial, industrial, or other public land use

55

Page 56: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

Centers for Disease ControlMeasurement Outcomes

Centers for Disease ControlMeasurement Outcomes

Number of vacant and abandoned residential or commercial buildings relative to total number of buildings

Local government includes at least one element suggested by the National Complete Streets Coalition in designing and operating streets to achieve safe access for all users http://www.completestreets.org

Number of vacant and abandoned residential or commercial buildings relative to total number of buildings

Local government includes at least one element suggested by the National Complete Streets Coalition in designing and operating streets to achieve safe access for all users http://www.completestreets.org

56

Page 57: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics
Page 58: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

RecapRecap

• Much of 21st century human disease is preventable; physical inactivity is the major culprit

• Physical inactivity drives rising health care costs

• Physical activity (and cycling) should be a part of everyday life

• Cycling reduces VMT, mitigates climate change, and improves health

• Much of 21st century human disease is preventable; physical inactivity is the major culprit

• Physical inactivity drives rising health care costs

• Physical activity (and cycling) should be a part of everyday life

• Cycling reduces VMT, mitigates climate change, and improves health

Page 59: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

What Should You DoWhat Should You Do

Use the health message to broaden your appeal and accomplish your goals

YOU ARE ADVOCATES FOR GOOD HEALTH!

Partner with those outside the cycling community (including the health sector)

Use the health message to broaden your appeal and accomplish your goals

YOU ARE ADVOCATES FOR GOOD HEALTH!

Partner with those outside the cycling community (including the health sector)

Page 60: Why Cycling Matters Philip Wu, MD Department of Pediatrics Community Health Initiative Kaiser Permanente Northwest Philip Wu, MD Department of Pediatrics

60

“…Build relationships, encourage conversations, getinvolved. Invite a non-cyclist friend out for a ride this summer. You might just…change a person’s life in the process.”

Heidi Swift, The Oregonian, May 23, 2010

…and improve their health!!