t: 01698 283806

Raise Your Glass

www.hamilton-park.co.uk     I     2013

A note from The EditorCEO Vivien Kyles previews the 2013 season

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Hamilton Park Super Six... be a part of it!17th MAY

BrAveheArtNight

27th JUNeSAiNtS

& SiNNerSrACeNight

19th JULYJOhN SMith’S

MiD-FAir FriDAY rACeNight

13th JULYhAMiLtON pArk’S

gOt tALeNtrACeNight

3rd AUgUStLADieS’ Night

23rd AUgUStLADBrOkeS

LANArk SiLver BeLL rACeNight

hospiTAliTY bookinGs now bEinG TAkEn T: 01698 283806

Racecourse looks to add some fizz to 2013!Hamilton Park Racecourse is all set for the 2013 season and is introducing some fantastic new dining options and thrilling fixtures to set your heart racing.

With the new season under way in May, the action and excitement is never far away with a range of afternoons, evenings and weekend fixtures providing something for everyone - whether you are looking for a table for dinner, a celebration or looking to impress clients in one of our fantastic private boxes.

Set in some of the most beautiful grounds in British racing the racecourse has developed a reputation for providing some of the finest hospitality in sport and the team at Hamilton have been looking to add further value to their hospitality offering. “We’ve really taken a good look at what we are able to offer our customers over the closed season,” explains Kirsty Reynolds, Hospitality Sales Manager at Hamilton Park. “We talked to many of our regular customers and it was clear that whilst our existing offerings were very popular, many were keen to see what else we could include.”

In light of this feedback, every dining option at the racecourse in 2013 will include a drink, whether that’s champagne on arrival or half a bottle of wine. Kirsty adds: “By being able to include a drink for everyone without increasing our pricing substantially, shows our commitment to adding value for our customers and also our desire to add a little ‘fizz’ to their hospitality experience with us.

“We’ve also taken a look at the service style in Dukes Restaurant and have moved to a fully served three course meal at all fixtures rather than the carvery we offered previously – a change that I hope will be well received by our customers.”

The Super SixOnce again the season will feature the now famous Super Six – the top six meetings of the season where thrilling racing, glamour and style combine for fixtures such as Braveheart Night, Saints & Sinners, Ladies’ Night and Ladbrokes Lanark Silver Bell Racenight.

“These events really are the crown jewels of our

season,” says Kirsty. “Hospitality at the Super Six is always in great demand and tables regularly sell out, so I would encourage anyone looking to entertain with us on one of these evenings to get in touch as soon as possible.”

2013 certainly looks set to be an exciting season at Hamilton Park and hospitality is on sale now for all 18 fixtures.

“Hamilton Park do well in achieving the correct balance between formality and fun, ensuring a relaxed day for hosts and their guests alike. This excellent facility continues to meet our requirements in all respects, where it’s a pleasure to work with a team who so clearly take pride in all that they do”.

Graeme Stirling, Director, Griffiths & Armour Insurance Brokers Griffiths&Armour

For more information please contact Kirsty on 01698 206474 or via email atkirsty@hamilton-park.co.uk

I hope you all enjoy reading the Hamilton Park Post; our new look Sponsorship and Dining brochure. So many companies are doing their best to make environmentally friendly choices and so we have chosen to use 100% recycled paper this year to help where we can. The Post will take you through all the facets to the racing business at Hamilton Park and let you see what we have in store for you and your guests to enjoy throughout the season. With considerable investment on the track and surrounding grounds this winter, we have prepared in every way we can for whatever the Scottish weather throws at us in 2013.

Where we can control matters, we have designed a carefully crafted programme of entertainment both on and off the track with some of your favourites back bigger and better in the shape of Braveheart Night in May, Saints & Sinners in June, and Ladies’ Night and Ladbrokes Lanark Silver Bell Night in August. Our hospitality packages are crammed with delicious new menus at best value prices to suit every pocket and so I hope to see you on one of these dates. Give us a call and book your tickets now!

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A saint or a sinner?The Charity is the Winner!Following on from the successful return of Saints & Sinners to Hamilton Park in 2012, the racecourse is already making preparations for this season’s event and thinking of new ways to benefit this wonderful Charity.

Last year saw the welcomed return of one of the biggest fixtures in Hamilton Park’s history and the team at Hamilton was delighted to see so many racegoers getting involved on the night. “It really was a fantastic night,” explains Vivien Kyles, Chief Executive at the racecourse. “Everyone got into the spirit of the evening and it was great to see so many wearing red or white with their outfits to signify whether they were a Saint or Sinner.”

The racecourse also arranged for red and white carnations to be available on the evening for a small donation to the charity. “It was something that was done in previous years and we together with the Charity, were keen to put it in place for the return to Hamilton Park.” Vivien continues: “It’s a bit of fun and really

contributes to the feel of the evening as well as benefiting the Charity.”Last year’s event also featured entertainment on the evening from dancers, street performers and live music as well as the Best Dressed Couple competition. The night was topped off with the release of 100 red and white Chinese lanterns from the Parade Ring – one for each of the good causes that Saints & Sinners supports each year.“We are planning to make 2013 even better and we hope to welcome an even bigger crowd to this glitzy evening of entertainment and racing action. I would encourage everyone to come along this season and enjoy the entertainment whilst helping to raise much needed funds for the worthy cause, after all, the bigger the crowd, the more we can raise.”

Saints & Sinners Racenight is on Thursday 27th June 2013 with tickets on sale now. For more details on hospitality contact Kirsty on 01698 206474 or for general admission tickets please visit www.hamilton-park.co.uk

2013 Fixtures(Themes are provisional and subject to change)

supER six MEETinGsFriday 17th May

Braveheart Night

thursday 27th June Saints & Sinners Racenight

saturday 13th JulyHamilton Park’s Got Talent Racenight

Friday 19th July John Smith’s Mid-Fair Friday Racenight

saturday 3rd august Ladies’ Night

Friday 23rd august Ladbrokes Lanark Silver Bell Racenight

tasty treats awaitTop chefs aim to bring the finest Scottish produce to the table.

We all know that food and drink are a major part of our lives and that doesn’t change when you go racing at Hamilton Park.

The racecourse works in partnership with Sodexo Prestige to deliver all aspects of food and beverage on the racecourse, who are committed to providing fresh, local, seasonal produce throughout the year.

Divisional Executive Chef for Scotland, Stephen Frost said: “By sourcing products from Scotland, we can reduce carbon emissions through the use of consolidated deliveries. Our purchasing team has developed a number of relationships with growers, farmers and producers in Scotland, including a chicken supplier based right here in Hamilton, hand picked for their quality of produce.”

Sodexo Prestige has an enviable reputation for delivering excellence at a range of venues across the UK. In addition to Hamilton Park they are responsible for catering at Hampden Park, Royal Botanic Gardens in Edinburgh, Royal Ascot and The Open Golf Championship to name but a few.

“We pride ourselves on delivering the finest catering possible to ensure that your hospitality with us is a memorable event. From field to fork we are committed to delivering the best quality ingredients, handled and prepared with care by our team of top chefs to allow you to enjoy a culinary delight.”

Catering General Manager at Hamilton Park, Kathryn Jones adds: “Not only do Stephen and his team prepare the raceday hospitality, but they also work with us to deliver wedding

receptions, conferences and gala dinners as well as our increasingly popular Christmas parties.”

Kathryn and the team are always available at the racecourse and are happy to put together events to suit every budget. She adds: “We understand the different needs of our customers whether that’s specific dietary requirements or if you’re looking to deliver a unique event for a special occasion. We have the flexibility as

a venue to cater for all types of events and we strive to deliver the finest food and service to complement your objectives.”

If you would like to discuss bookinghospitality for 2013 please contactKirsty Reynolds on 01698 206474 or via email kirsty@hamilton-park.co.uk

Kathryn and her team can be contacted on 01698 283806 or via email at kathryn.jones@sodexo.com

EVEninG MEETinGsFriday 10th May

Casino Royale Racenight sponsored by Thomson Holidays

Wednesday 12th June Motown Boogie Racenight

AfTERnoon MEETinGssunday 5th May

Cancer Research UK Family Day

thursday 30th May Afternoon Raceday

Wednesday 19th JuneMcGhee’s Teaz Raceday

tuesday 2nd JulyScottish Farmers Market Raceday

thursday 18th July Racing Heroes Raceday

thursday 29th august Scottish Trophy Day

Monday 2nd septeMber Afternoon Raceday

sunday 22nd septeMber Totepool Raceday

Monday 23rd septeMber Totepool Raceday

Monday 30th septeMberSeptember Holiday Raceday

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A Table with a ViewDukes Restaurant or Private Boxes are the perfect setting

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Conferences, Eventsand Weddingswe also offer weddings on a raceday

To arrange a visit, or discuss availability, please contact the Conference and Events team on 01698 283806

If you’re looking to entertain clients, family or friends then Hamilton Park has the perfect package for you.

Dukes Restaurant has some of the best views of the action which can be enjoyed from the comfort of your table. Kirsty Reynolds says: “The Dukes is one of the most sociable dining experiences that Hamilton Park has to offer. You can eat delicious food, pick your favourite horse from your complimentary race programme and then watch top racing unfold from your prime spot overlooking the home straight.

“Packages in The Dukes are also some of our most cost effective and start from as little as £64+vat per person for a three course meal and a glass of wine. You’re in the heart of the main grandstand and the atmosphere is fantastic!”

On selected evenings the racecourse also opens restaurant marquees which provide the same

atmosphere overlooking either the Parade Ring or the Winning Post.

However if you’re looking for a little more privacy and sophistication then a Private Box is probably for you. “Each of the boxes are named after significant past winners at the racecourse and provide the ultimate experience in raceday hospitality,” says Kirsty. “Each box has its own private balcony that gives sensational views across the racecourse and with your own dedicated staff on hand, you are free to relax while you and your guests enjoy some of the finest hospitality Scotland has to offer, not to mention the quality action on track.”

In addition to this, each box has its own private bar, personal Tote betting service and TV screen showing all of the racing action. Our boxes include VIP admission, car parking and complimentary race programme as well as your

choice of catering package, all of which include a drink for this season.

“A private box really is the ultimate raceday hospitality experience and is often cheaper than you would think with our traditional package starting at £92+vat for a champagne reception and two course lunch.”

With so many options available Hamilton Park is the ideal place to enjoy hospitality, whether it’s for a family celebration or if you’re looking to impress that important client - make sure Hamilton Park is your first call.

All Dukes restaurant packages include hospitality admission, race programme, reserved parking and dedicated staff members to guarantee an enjoyable day for you and your guests.

Enjoy Quality Time with clients

Everyone loves a corporate day out whether it’s to the football or a golf day, but how much time do you actually spend with your customers developing that all important rapport that inevitably wins business?

Ashley Moon, Commercial Manager at Hamilton Park shares his opinion: “I believe there is a huge amount of goodwill involved in entertaining key clients throughout the year and there really is no better way to do that than a day at the races.” He explains: “With hospitality at football you have time with your customers before the game but after that the sport really takes over and you lose them for 90 minutes.” The same can be said for golf: “At best you can go out in a four ball so you really limit your client exposure at a golf day and given the participative nature of the game it’s important to concentrate, however you do have the après golf opportunities.

“With racing the time you spend with your clients is much greater. You arrive a couple of hours before the racing starts for your hospitality and you then have the whole of the event with them.” He continues: “With each race only lasting a few minutes and half an hour or more between races you end up with five hours or so of quality time with your key clients - to my mind that’s unrivalled in any other sport.”

So make a day at the races top of your list for entertaining this year and experience the benefits for yourself.

hospitality packages 2013

duKes restaurant private boxesAll private Box packages include hospitality admission, race programme, reserved parking, private bar charged on consumption, exclusive use of the box for duration of the meeting with a viewing balcony overlooking the home straight and a dedicated waiter within your box to guarantee an enjoyable day for you and your guests.

aFternoon Meetingsdukes package £64 + VAT per person

includes 3 course lunch & glass of wine

gold upgrade £15 + VAT per personincludes nibbles on arrival, afternoon tea & £5 tote bet

evening Meetingsdukes package £72 + VAT per person

includes 3 course meal & half bottle of wine

gold upgrade £20 + VAT per personincludes champagne and nibbles on arrival, cheeseboard & £5 tote bet

super six Meetingsdukes package £88 + VAT per person

includes 3 course meal & champagne reception

gold upgrade £22 + VAT per personincludes half bottle of wine, cheeseboard & £5 tote bet

For more information please contact Kirsty on 01698 206474 or via email atkirsty@hamilton-park.co.uk

Racecourse races ahead of the competition

aFternoon & evening Meetingstraditional package £92 + VAT per person

includes 2 course meal & champagne reception

prestige package £112 + VAT per person

includes 3 course meal, champagne reception & half bottle of wine

platinum package £132 + VAT per person

includes 3 course meal, champagne and nibbles on arrival, afternoon tea or

cheeseboard, half bottle of wine plus £5 tote bet

super six Meetingstraditional package £105 + VAT per person

includes 2 course meal & champagne reception

prestige package £126 + VAT per person

includes 3 course meal, champagne reception & half bottle of wine

platinum package £138 + VAT per person

includes 3 course meal, champagne and nibbles on arrival, cheeseboard, half

bottle of wine plus £5 tote bet

Full details available on www.hamilton-park.co.uk

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Just 15 miles from Glasgow City Centre or 40 miles from Edinburgh, Hamilton Park is easy to reach thanks to excellent access from the M8 and M74 Motorways. Direct trains are available from Glasgow Central whilst trains from Edinburgh Waverley service Motherwell, with onward connections to Hamilton.

Sponsorship at the Lanarkshire track continues to attract major interest from all sectors with leading travel company Thomson, the latest to sign up in 2013 taking sponsorship of the first evening meeting of the season on Friday 10th May. This comes on the back of other successes in 2012 that saw both Ladbrokes and John Smith’s commit to long term partnerships at the racecourse.

“We are absolutely delighted to have such a recognised brand as Thomson Holidays coming onboard as one of our key sponsors for 2013,” says Ashley Moon. “It was exciting working on their proposal and we’ve been able to create a bespoke package that delivers all of their requirements, including branding for the season as well as event sponsorship, but most importantly to their budget.”

Ashley is also keen to highlight the benefits of sponsorship at all levels, ‘Having major brands involved at Hamilton is great but regardless of the company, big or small, we are all in a

climate where budgets are tight. In light of that we take a flexible approach to sponsorship – we really can tailor something to suit every budget or marketing objective.” He adds: “Event sponsorship such as the Thomson deal are designed to maximise marketing exposure both on the day and across the season at a national level and we are confident that it provides real value for money and a tangible return on investment. That said, our packages start from only £1,000+vat for a support race which is a great way to try sponsorship for the first time and get your company’s name up in lights.”

Race sponsorship has proved to be a cost effective marketing tool for thousands of companies wishing to raise their brand awareness, promote their products or simply add that special VIP experience to their guests’ day out.

Among the benefits of sponsorship are highly visible branding on course, on screen and in the race programme as well as the opportunity for you and your clients to present prizes to your

In partnership with

Don’t be board!Advertising options guaranteed to show off your brand and keep you busy!

The racecourse continues to develop a range of cost effective advertising offers that are a fantastic way of getting your message to your target audience and the 2013 season is the ideal platform for you to take your brand to a different audience.Hamilton Park attracts over 55,000 racegoers throughout the season in addition to more than 80,000 viewers on Racing UK’s TV channel every week of the year. Ranging from advertising boards, printed media or promotional space, there’s something for every company looking to attract new business.“We have an array of advertising sites strategically positioned throughout the course from trackside, parade ring, grandstand and even overlooking the main road,” says Ashley Moon, Commercial Manager at Hamilton Park. “We are delighted to be able to offer a range of season-long, cost effective advertising sites around the racecourse

Make hamilton park your Top Destination this summerLeading holiday operator Thomson are the latest company to sign up for the 2013 season

For more information on sponsorship opportunitiesplease contact Ashley on 01698 206477 or via email at ashley@hamilton-park.co.uk

that are sure to give your brand fantastic exposure. Not only do these sites provide coverage to the Hamilton Park crowd, many, such as trackside boards, provide television exposure on Racing UK’s TV channel.”In addition to advertising boards, the racecourse also offers a variety of printed media advertising. Ashley continues “We have several types of printed advertising options on offer, all of which provide a cost effective way of promoting your business to our customers.“The raceday programme is included in every hospitality package at the racecourse and therefore is directly in the hands of not only private individuals but also our corporate guests. In addition to this, programmes are sold throughout each racemeeting giving us an annual circulation of more than 35,000 programmes with readership far greater as many customers take these home as souvenirs.”

“Alternatively there is the option of poster advertising space, mainly within our bars and washrooms but if data capture is one of your key objectives then promotional space is available within the grounds, as is the opportunity to sponsor the raceday admission tickets for the season. Everyone who attends a raceday at Hamilton Park requires a ticket to get in meaning your brand would be placed straight into their hands.”

With seasonal options from as little as £500+vat, racecourse advertising is the perfect way to have your brand seen and make sure your business is busy.

For more information on advertising at Hamilton Park please contact Ashley on 01698 206477 or via email atashley@hamilton-park.co.uk

race winner in the Winner’s Enclosure; the very centre of the day’s action.

Ashley and the team at Hamilton Park will also do everything to maximise your brand’s exposure through all media outlets. This includes 80,000 viewers per week on Racing UK (Sky Channel 432) and more than 20 million newspaper readers.

Casino Royale Racenight sponsored by Thomson Holidays is on Friday 10th May and coincides with Thomson Holidays’ Summer holiday promotions for May, June and July.

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