2020 media kit - mainlinetoday.com · main line today media kit [email protected]...

2020 MEDIA KIT

UPDATED: January 23, 2020 12:00PMMain Line Today Media Kit | [email protected] | 610.325.4630 Facebook Twitter instagram

A POWERFUL BRANDIN PRINT. IN PERSON. ONLINE.

Main Line Today is the premier lifestyle authority focused on Philadelphia’s fabled Main Line and western suburbs. Main Line Today delivers vibrant, curated, informative editorial content highlighting activities, dining, education, events, fashion, health, real estate and travel.

The Main Line Today brand offers marketers a wealth of opportunities to reach an affluent, educated and highly engaged audience. Reach the dynamic market only Main Line Today can offer with a multi-platform approach that includes print, digital and events.


TODAY MEDIA REACHMain Line Today magazine’s circulation is audited annually by the Circulation Verification Council, an independent third-party reporting audit company.

AVERAGE MONTHLY READERSHIP:

94,00136%

44%

20%Chester County

Delaware County

Montgomery County

Source: 2018 Circulation Verification Council Publication Audit Report and online survey for Main Line Today.

Main Line Today circulation is comprised of the following:

• Paid subscribers

• Newsstand sales

• Controlled distribution in high-trafficwaiting rooms, hotels and offices

Circulation Areas:

Hudson Valley

Westchester

Both Publications

WESTCHESTER

Strolling Main Streetin Dobbs Ferry

WESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBest

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WESTCHESTER

From cool city ’hoods to villages with

Main Street charm, this is your go-to

guide to 914 living

28 Great Nights OutWho Needs Manhattan? We Have It All Here

Mount Kisco’s Sandra Lee in New HBO Doc

MOVING TO HUDSON?CHECK OUT THIS HOME

TAKE A RIDE ON RAIL EXPLORERS

TURN TO PAGE 38

PASS THE CORN DOGS: THE DELAWARE STATE FAIR CELEBRATES 100 YEARS

BESTOF DE

CARAMEL APPLE PANCAKES FROM DRIP CAFÉ IN HOCKESSIN

A TASTY TALL STACK OF

336 WINNERS!

A NEW APPROACH TO OLD: WINTERTHUR’S ROLE IN HISTORIC CONSERVATION AND PRESERVATION

000-Cover-DT-July-19.indd 1 5/31/19 3:23 PM

TAMING THE PAOLI/THORNDALE LINE I SUMMER READING: LISA SCOTTOLINE

NEARLY

400WINNERS

000-Cover-ML-July-19.indd 1 6/5/19 1:43 AM

Circulation Areas:

Main Line Today

Delaware Today

Both Publications

Main Line Today Media Kit | [email protected] | 610.325.4630 Facebook Twitter instagram

94,001Monthly Readership

$751,887Average value of primary residence

83%Household income

of $100,000+

70% Female 30% Male

65% Ages 35-64

92% College educated

77% Frequently purchase products or servicesfrom ads seen in Main Line Today

70% Paid circulation

Agree (or strongly agree) with the slogan:

“ Main Line Today is something you always look forward to.”

AN AFFLUENT AUDIENCE

AVERAGE HOUSEHOLD INCOME:

$235,098

99%


PURCHASING POWER


CATEGORY % OF READERS WHO PLANS TO PURCHASE

SUBSCRIBERS PLANNING TO BUY

NATIONAL AVERAGE YEARLY SPEND

TOTAL POSSIBLE SPEND

Dining / Entertainment 82% 74,556 $3,950 $294,496,358

Women’s Apparel 74% 12,015 $3,418 $41,066,040

Vacations / Travel 70% 11,3659 $2,400 $27,276,480

Furniture / Home Furnishings 58% 9,417 $2,619 $24,662,809

Men’s Apparel 55% 8,930 $2,223 $19,850,945

Home Improvements / Supplies 46% 7,469 $2,689 $20,082,958

Health Club / Exercise Class 45% 40,915 $669 $27,372,068

Financial Planner (Retirement, Investing) 33% 5,358 $556 $2,978,981

New Automobile 29% 4,708 $28,422 $133,823,282


NEARLY

400WINNERS


What does the percentage mean to sales? In the chart above, you see that 82 percent of Main Line Today readers plan to allocate dollars toward dining and entertainment over the next 12 months. When calculated, this percentage translates to $294,496,358 in actual spending.

Main Line Today is an effective vehicle in the marketplace. Not only does it offer first-class editorial content, but it also has the power to influence spending. Below is a 12-month example of where and how Main Line Today readers invest their resources.


2020 ADVERTISING & EDITORIAL CALENDAR


FROLIC WEYMOUTH’S BIG BENDAN ARCHITECTURAL LEGACY IN MEDIA

COLLEGE GUIDE ’19 | TRENDY COSMETIC FIXES | BED & BATH SPECIAL

HISTORIC HOMES

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BEST NEW

FIRST-CLASS ROMANTIC DINING I THINK SUMMER: OUR CAMPS GUIDE

RESTAURANTS & BYOBs

Amis Trattoria in Devon.

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A R E YOU R E A DY T O DO W N SI Z E ? | HE A LT H Y YOU: OUR 2019 MEDIC A L GUIDE

ADDRESSES FOR FAMILIES, SINGLES,EMPTY NESTERS AND MORE.

HOTNEIGHBORHOODS

TOP

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THE (WEARABLE) ART OF MILLINERY

A DAIRY FARM’S STORY OF SURVIVAL

LOOKBOOK ’19: A GUIDE TO STEEPLECHASE SEASON

F A S H I O N I S T A SLOCAL

INSIDE THE CLOSETS OF

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TOP TEACHERS15 FIRST-CLASS EDUCATORS

TRAVEL SPECIAL: FALL COLORS ON DISPLAYVILLANOVA’S CONTROVERSIAL GROWTH SPURT

Germantown Academy’s Carol Peery Ayers.

000-Cover-ML-Sept-19.indd 1 8/7/19 9:00 AM

ELIZABETH RUBINO

2019 WELLNESS DIRECTORY I A CHESTER SPRINGS KID CONQUERS NASHVILLE

FRONT COVER: (FROM TOP LEFT) KRISTIN MCLAUGHLIN MITCHELL, KRISTEN GIBBONS FEDEN, DR. CHRISTINA LEE CHUNG, BRIGITTE DANIEL CORBIN, ANN HAUSMANN, SARAH SCHWAB.

INSIDE COVER: (FROM TOP LEFT) HEATHER TEMPLETON DILL, ELIZABETH RUBINO, NANCY ABRAMSON WOLFSON, CHRISTINE PALMER HENNIGAN, CAITLIN HAAS, ELISSA BLOOM, CHRIS VISCO, PRISCILLA MATTISON, ALICIA KARR, CHERYL NICOLSON, DR. SOMMER HAMMOUD, BARBARA LETTIERE, DIANA ROBINS, JENNIFER DEMPSEY FOX.

POWER WOMEN2019

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2019 SHOPPING GUIDE I DID DELCO’S “IRISHMAN” KILL JIMMY HOFFA?

HOLIDAY ENTERTAINING

THROW THE PERFECT DINNER PARTY

Main Line style

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35GREAT WAYS TO ENJOY THE SEASON

Behind the Scenes at a Longwood Christmas

T O P D O C T O R S 2 0 1 8 | I N S I D E T H E H E R R ’ S S N A C K E M P I R E

SpectacularHoliday

JANUARYMAIN LINE HISTORYCosmetic Health, Galas and BenefitsEDITORIAL SUPPLEMENT: College GuideSPECIAL ADVERTISING SECTION: Faces of Main Line, Plastic Surgeons & DermatologistsEVENT: Top Doctors PartySPACE CLOSE: 11/15 • ADS DUE: 11/22 • ON-SALE: 12/26

SEPTEMBEREDUCATIONTop Teacher, Outdoor Fun, Fall TravelSPECIAL ADVERTISING SECTION: Ardmore SpotlightEVENT: Top Lawyers PartySPACE CLOSE: 7/17 • ADS DUE: 7/27 • ON-SALE: 8/17

MARCHWEEKEND GETAWAYS55+ Lifestyles, KitchensSPECIAL ADVERTISING SECTION: Healthy YouSPACE CLOSE: 1/21 • ADS DUE: 1/29 • ON-SALE: 2/17

NOVEMBERHOLIDAY ENTERTAININGShopping Directory, Main Line WeddingsSPECIAL ADVERTISING SECTION: Holiday Gift GuideSPACE CLOSE: 9/18 • ADS DUE: 9/28 • ON-SALE: 10/19

FEBRUARYDINING GUIDEBYOB Directory, Camps GuideSPECIAL ADVERTISING SECTION: American Heart AssociationSPACE CLOSE: 12/20 • ADS DUE: 1/2 • ON-SALE: 1/20

OCTOBERPOWER WOMENWomen’s Health & Wellness, Bed & BathSPECIAL ADVERTISING SECTION: Women to Watch, Women in MedicineEVENT: Women on the MoveSPACE CLOSE: 8/21 • ADS DUE: 8/31 • ON-SALE: 9/21

APRILPOWER COUPLESMain Line Weddings, Landscaping & GardensSPECIAL ADVERTISING SECTION: Ladies Night OutSteeplechase Look BookEVENT: Ladies Night Out I April 23, 2020SPACE CLOSE: 2/14 • ADS DUE: 2/24 • ON-SALE: 3/16

DECEMBERTOP DOCTORSHoliday & Gift Ideas, Winter Sports & FitnessSPECIAL ADVERTISING SECTION: Medical Profiles, Chestnut Hill SpotlightSPACE CLOSE: 10/16 • ADS DUE: 10/26 • ON-SALE: 11/16

24

2019 GOLF GUIDE | BOUNTIFUL SPRING WEDDINGS

HEALTHCARE HEROESAnd their remarkable stories

INSIDE: Meet Healthcare Heroes Stefanie Steinberger, Dr. Maribel Hernandez and Susan Cacciavillano.

000-May-Cover-May-19.indd 1

TOP DENTISTS 2019 I NEXT GEN SUCCESS STORIES I JANNY SCOTT’S ARDROSSAN

SummerLIVE MUSICMOUNTAIN FUN MUSEUMS OUTDOOR FESTIVALS GARDENSSHORE GETAWAYS THEME PARKSWINERIESAND MORE.

GuideFun

000-Cover-ML-June-19.indd 1 5/8/19 3:53 PM


NEARLY

400WINNERS


T OP L AW Y E R S 2 0 19 I INSIDE T HE MIND OF DE SIGN GURU E DDIE RO S S

A GUIDE TOTHE REGION’S

BREWERIES.

000-Cover-ML-August-19.indd 1 7/8/19 3:50 PM

MAYMOST EXPENSIVE HOMESHealthcare Heroes, Top Real Estate AgentsEditorial Supplement: Golf GuideSPECIAL ADVERTISING SECTION: Top Real Estate Agents, Real Estate Profiles, Home ExpertsEVENT: Healthcare Heroes PartySPACE CLOSE: 3/20 • ADS DUE: 3/30 • ON-SALE: 4/20

JULYBEST OF THE MAIN LINE & WESTERN SUBURBSSPECIAL ADVERTISING SECTION: Best of the Main Line & Western Suburbs Party GuideEVENT: Best of the Main Line andWestern Suburbs Party I July 30, 2020SPACE CLOSE: 5/15 • ADS DUE: 5/25 • ON-SALE: 6/15

JUNESUMMER FUN GUIDETop Dentists, Pools & Outdoor SpacesSPECIAL AD SECTION: Riverfront Development*, Dentist ProfilesEVENT: Top Dentists PartySPACE CLOSE: 4/17 • ADS DUE: 4/27 • ON-SALE: 5/26

*Distributed in DT.

AUGUSTDINING GUIDETop Lawyers, 55+ LifestylesSPECIAL ADVERTISING SECTION: College Guide*, Lawyer Profiles, Wilmington & the RiverfrontSPACE CLOSE: 6/19 • ADS DUE: 6/29 • ON-SALE: 7/20

*Distributed in DT, WM and HVM.

Green denotes supplement with bonus distribution.

In every issue: Dining Reviews, Restaurant Listings, Featured Home, Health & Wellness, Calendar Listings and Salons & Spas

2020 ADVERTISING & EDITORIAL CALENDAR


The Today Media company has several products to help you target valuable markets.

(continued)

PASS THE CORN DOGS: THE DELAWARE STATE FAIR CELEBRATES 100 YEARS

BESTOF DE

CARAMEL APPLE PANCAKES FROM DRIP CAFÉ IN HOCKESSIN

A TASTY TALL STACK OF

336 WINNERS!

A NEW APPROACH TO OLD: WINTERTHUR’S ROLE IN HISTORIC CONSERVATION AND PRESERVATION

000-Cover-DT-July-19.indd 1 5/31/19 3:23 PM

MOVING TO HUDSON?CHECK OUT THIS HOME

TAKE A RIDE ON RAIL EXPLORERS

TURN TO PAGE 38

DELAWARE TODAYA monthly magazine showcasing Delaware’s culture and lifestyle. Delaware Today delivers vibrant, informative editorial content highlighting dining, home, health, fashion, travel, real estate, events, activities and more.

WESTCHESTER HOMEThis quarterly publication focuses on the exclusive homes and gardens of New York State’s Westchester County, reaching residents who are passionate about their homes and good design.

WEDDINGS TODAYA bi-annual bridal magazine showcasing bridal fashion, gifts, honeymoons and local wedding resources.SPRING/SUMMERSPACE CLOSE: 1/3 • ADS DUE: 1/6 • ON SALE: 1/13

FALL/WINTERSPACE CLOSE: 8/6 • ADS DUE: 8/9 • ON SALE: 8/13

TODAYWEDDINGS

STYLE & SOPHISTICATION

PRÊT-A-PARTAYDress for the occasion

REAL-LIFE WEDDINGS

JUST MARRIED! Honeymoon hideaways

& adventures

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HOMEWESTCHESTER

Entertaining With the Kelly Brothers

+

WELCOME Fall ♦ Guests ♦ The Holidays

FA L L 2 0 1 9W W W. T H E H U N T M AG A Z I N E . C O M

FallFruitsThe

of

Take your pick.

PlusDelicious Accolades for Andiario

Timothy Barr’s Fictional Realism

Weekend Escape: Frederick, Md.

Life in the Brandywine Valley

000-Cover-Hunt-Fall-19.indd 1 8/26/19 12:12 PM

WESTCHESTER

Strolling Main Streetin Dobbs Ferry

WESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBestBestBestBestBestBestBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestWESTCHESTERBestBestBestBestBestBestBestBestBest

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WESTCHESTER

From cool city ’hoods to villages with

Main Street charm, this is your go-to

guide to 914 living

28 Great Nights OutWho Needs Manhattan? We Have It All Here

Mount Kisco’s Sandra Lee in New HBO DocTHE HUNT

A quarterly lifestyle magazine showcasing fine living in the beautiful Brandywine Valley, from southeastern Pennsylvania to northern Delaware.SPRING SPACE CLOSE: 2/7 • ADS DUE: 2/17 • ON SALE: 3/18SUMMER SPACE CLOSE: 5/8 • ADS DUE: 5/11 • ON SALE: 5/18FALL SPACE CLOSE: 8/7 • ADS DUE: 8/17• ON SALE: 9/16WINTER SPACE CLOSE: 10/9 • ADS DUE: 10/12 • ON SALE: 10/19

WESTCHESTERA sophisticated monthly providing its affluent readership with the latest information on living in Westchester County, New York. Each issue offers an exceptional combination of lively writing and lavish images.

HOLISTIC MEDICINEPlus:OUR INAUGURAL Top Holistic Healers Awards

A Guide toINSIDE:Meet local “Healthista”Jenna Stavros.

SUPPLEMENT TO

2019 MEDICAL DIRECTORY I THE AREA’S TOP PR ACTITIONERS

M00_Cover_2019.indd 1 2/7/19 12:04 PM

MARCHHEALTHY YOUThis annual publication inserted into the March issue of Main Line Today with a large overrun distributed to medical facilities. The content is directed to health-conscious readers and contains editorial on the latest trends in medicine, along with our Top Doctors and Top Dentists directories.SPACE CLOSE: 1/21 • ADS DUE: 1/29

APRIL

• 2019 Race Fashion • Complete Race Schedules• Trainer & Jockey Profiles

Inside

P U B L I S H E D B Y

SPECI A L PROMOTIONA L SECTION

S T E E P L E C H A S ELOOKBOOK 2019

W IN T ER T HUR POIN T-T O POIN T: M AY 5 • W IL L O W DA L E S T EEPL ECH A SE: M AY 12 • R A DNOR HUN T R ACE S: M AY 18

Tailgate Party

Perfection

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STEEPLECHASE LOOKBOOKThis annual supplement is bound into the April issues of Delaware Today and Main Line Today and the spring edition of The Hunt. The Lookbook is also overprinted and distributed on race day to attendees of Point-to-Point at Winterthur, Willowdale Steeplechase and the Radnor Hunt Races.SPACE CLOSE: 2/7• ADS DUE: 2/17

OCTOBERTHE ULTIMATE GUIDE TO THE MAIN LINE An annual guide to life on the Main Line. It features information on great dining, stunning arts, exciting entertainment, classic events, outdoor recreation, great neighborhoods and more.SPACE CLOSE: 9/4 • ADS DUE: 9/14

PROFILES OF OUR VIBRANT TOWN CENTERS

+

All Things Main Line

BUCKET LIST FUN & EVENTS • RESTAURANTS & NIGHTLIFE • SHOPPING & BOUTIQUES FIRST-CLASS ACCOMMODATIONS • HIGHER EDUCATION GUIDE

THE ULTIMATE GUIDE TO

THE MAIN LINE

000-Cover-UG-19.indd 1 9/30/19 11:21 AM

Main Line Today Niche Publications:

HUDSON VALLEYA monthly publication is the comprehensive resource for a readership that spans seven counties bordering the Hudson River in New York. Each monthly issue offers lively writing and lush photography.

Main Line Today Regional Publications:


Delivering an active, interested and affluent online audience …MainLineToday.com has a responsive design for any screen—smartphone, tablet or desktop—making it the go-to resource for Main Liners eager to tap into all that’s going on in and around the region.

MainLineToday.com offers a variety of solutions to meet the needs of any business:

Print + Digital = Extended ReachMain Line Today magazine and MainLineToday.com reach a monthly audience of 209,000+. Combine your digital buy with a print purchase and reap the benefits of reaching your audience across multiple platforms.

• Display Advertising

• E-Newsletter Sponsorships

• Sponsored E-newsletter Posts

• Dedicated Email Blasts

• Native Advertising

• Resource Directories

10,600+Facebook Fans

10,200+Twitter Followers

11,700+Instagram Followers

12,092Newsletter Subscribers

6,796VIP Opt-In Subscribers

as of 8/2019

STATISTICS SOCIAL MEDIA

DIGITAL SOLUTIONS

84,905Unique Visits

53,642Mobile Visits

AVERAGE MONTHLY TRAFFIC TO MAINLINETODAY.COM*

114,845

Extended Network—Main Line Today offers solutions to reach a very specific audience across a variety of websites beyond MainLineToday.com. Based on the geographic and behavioral characteristics of your clients, we can help you deploy a variety of tools to target the right consumers.

* Source: Google Analytics for the 12-month period August 2018 through August 2019.


Ladies Night Out

Location: Aronimink Golf Club

Date: April 23, 2020

Time: 5:30 - 8:30 p.m.

Top Doctors Reception

Location: White Manor Country Club

Date: Jan. 29, 2020

Time: 6 - 8 p.m.

Top Dentists Reception


Date: June 2020

Time: 6 - 8 p.m.

Healthcare Heroes

Location: The Desmond Hotel Malvern

Date: May 21, 2020

Time: 5:30 - 8:30 p.m.

Women on the Move

Location: Drexelbrook Special Events Center

Date: October 2020

Time: 11 a.m. - 2 p.m.

Top Lawyers Reception


Date: September 2020

Time: 6 - 8 p.m.

Best of the Main Line & Western Suburbs Party

Location: Drexelbrook Special Events Center

Date: July 30, 2020

Time: 5 - 9 p.m.

SIGNATURE EVENTS AND SPONSORSHIPSEngaging New Customers, Face-to-Face…Partner with Main Line Today on our signature live events and gain access to our targeted affluent audiences.

Healthy You

Details Coming Soon!

Benefits of event sponsorship: Grow your brand: Sponsors are included in the event’s print and digital promotion. Connect directly with potential customers. Showcase your commitment to the Main Line community.

2/3 Page Vertical

1/3 PageVert.

1/3 PageSquare

1/6 PageVert.

1/2 PageHorizontal

1/2 PageVertical

1/6 Page Hor.

Live Area10.875"

Full Page

8.1875"

PRINT ADVERTISING SPECS


Preferred File Type: High Resolution PDF (CMYK only)

Other Accepted File Formats: Adobe InDesign Adobe Photoshop (PDF preferred) Adobe Illustrator (Convert fonts to outlines.) Please package file to include links and fonts.

All graphic files must be supplied in CMYK (not RGB), with resolution of 300 dpi.

Print-Ready Ads:• PDF should be the exact ad size without

any printer marks or crop marks.• For full-page ads: All critical elements such as text

and logos must remain within the 7" x 10" live area.

Via Email:

[email protected]

All transmissions that are emailed cannot exceed 25 megabytes in size and should be zipped/compressed before sent. Specify name of ad and publication in the subject field of email.

Submitting Ads Via WeTransfer:1. Place ad/files in a folder — specify name of ad and publication in the folder name.

Zip/compress folder.2. Visit www.WeTransfer.com.3. Drop zipped/compressed folder onto "+ Add your files."4. Email to: [email protected] a tutorial on how to use WeTransfer, please visit www.grovo.com/learn/wetransfer.

Display space advertising dimensionsWidth x Height

Full Page (bleed) 8.4375" x 11.125"

(trim) 8.1875" x 10.875"

(live area) 7" x 10"

Full Page (non-bleed) 7" x 10"

2/3 Vertical 4.625" x 10"

1/2 Vertical 4.625" x 7.375"

1/2 Horizontal 7" x 4.875"

1/3 Square 4.625" x 4.875"

1/3 Vertical 2.25" x 10"

1/4 Vertical 3.375” x 4.875”

1/6 Horizontal 4.625" x 2.25"

1/6 Vertical 2.25" x 4.875"

DIGITAL DISPLAY SPECS


Animated Ads

• Recommended maximumof 3 framesper ad set

• Recommended maximum animationlength of 6–8seconds with nomore than 3 frames

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2020 media kit - mainlinetoday.com · main line today media kit [email protected]...

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