2020 partnership packetrvsd4w partnership packet.pdfsixty four percent of the community members who...

9
Partnership Opportunities Serving Washtenaw, Livingston, Jackson, Monroe and Lenawee Counties southeastern michigan

Upload: others

Post on 15-Feb-2020

2 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: 2020 Partnership Packetrvsd4w partnership packet.pdfSixty four percent of the community members who registered to run the Girls on the Run 5k with our girls are between the ages of

Partnership OpportunitiesServing Washtenaw,Livingston, Jackson, Monroeand Lenawee Countiessoutheastern

michigan

Page 2: 2020 Partnership Packetrvsd4w partnership packet.pdfSixty four percent of the community members who registered to run the Girls on the Run 5k with our girls are between the ages of

Partnership Opportunities

Organization Overview

Who We AreGirls on the Run is a physical activity-based positive youth development program designed to develop and enhance girls’ social, psychological, and physical competencies to successfully navigate life experiences.

Over the course of the program girls will:

* Develop and Improve Competence

* * Develop Strength of Character

* Respond to Others and Oneself with Care and Compassion

* Create Positive Connections with Peers and Adults

* Make a Meaningful Contribution to Community and Society

What We Do

MissionWe inspire girls to be joyful,

fun, experience-based curriculum that creatively integrates running.

VisionWe envision a world where every girl knows and activates her limitless potential and is free to boldly pursue her dreams.

ValuesGirls on the Run honors its core values. We strive to:

* Recognize our power and responsibility to be intentional in our decision making

*connectedness

* Express joy, optimism, and gratitude through our words, thoughts, and actions

* Nurture our physical, emotional, and spiritual health

* Lead with an open heart and assume positive intent

* Stand up for ourselves and others

Girls on the Run of Southeastern Michigan5333 McAuley Drive, Suite 6012, Ypsilanti, MI 48197 • 734 712 5640 • www.girlsontherunsemi.org

Girls on the Run’s ten-week program for girls in 3rd – 8th grade combines training for a 5k with a curriculum promoting competence, confidence, connection, character, caring, and contribution. Twice-weekly lessons and interactive activities are led by trained volunteer coaches who create a positive and safe environment for girls to learn about themselves, connect with others, and contribute to thecommunity. �e program culminates in a non-competitive 5kevent which gives the girls a chance to shine and an overwhelming sense of accomplishment.

Jackson Washtenaw

Lenawee Monroe

Livingston• 5 Counties• 103 Sites• 1,959 Girls

13 Sites324 Girls

6 Sites135 Girls

6 Sites73 Girls

54 Sites900 Girls

24 Sites527 Girls

Page 3: 2020 Partnership Packetrvsd4w partnership packet.pdfSixty four percent of the community members who registered to run the Girls on the Run 5k with our girls are between the ages of

I can't say enough about how wonderful Girl's on the Run is. My daughter looked forward to each practice and was super ex-

cited as the run approached. She felt she was part of something that was bigger than herself -this huge community of girls

wanting to be stronger, healthier and more confident. She started

in 3rd grade and wants to participate all the way through

the 8th grade.

Why Invest in Girls on the Run?

Without the confidence I gained through doing Girls on the Run, I would not be where

I am today.Holly VanGordon, GOTR alum

My daughter has learned the valuable skill of encouragement, of doing her best no matter what, of helping her girls become their best

without judgment. She has become stronger, physically, also, and just might have found that

she likes to run!GOTR Parent

GOTR Parent

Partnership Opportunities

Page 4: 2020 Partnership Packetrvsd4w partnership packet.pdfSixty four percent of the community members who registered to run the Girls on the Run 5k with our girls are between the ages of

Partnership Opportunities

Girls on the Run 5kFall: November 2019Spring: May 2020

�e Girls on the Run 5k events are unique and moving events designed to celebrate our participants’physical training, the friendships they’ve developed and the valuable life lessons they’ve learned throughout the season. �ousands of girls come from all over southeastern Michigan to line up at the starting line together in their matching program shirts and #1 bibs. �eir families, schools and community leaders are invited to run, walk and skip with them. Hundreds of volunteers help make the event possible and specta-tors crowd the side lines, cheering as each finisher is awarded a medal.

�e funds raised through this event help us ensure that every girl who wants to experience our life changing program has the opportunity. Since our inaugural season in 2002, our council’s reach has grown from 92 participants to over 2,000 girls and families a year. As we grow farther out into more rural and urban areas the number of girls who require scholarships to participate in our program has increased to 42% of our total participants. We are extremely proud that thanks to the incredible generosity of local donors, sponsors and foundations we have never had to turn a girl away.

We hosted our first Girls on the Run 5k event in 2009 and 1,816 people participated. �is event has grown into a 5k series that is comprised of fall (November) and spring (May) events with 7,500+ attendees.If you choose to sponsor one of these events your company will receive significant exposure and positive association with an inspiring community event.

Family, friends & community runners invited to all events!

Page 5: 2020 Partnership Packetrvsd4w partnership packet.pdfSixty four percent of the community members who registered to run the Girls on the Run 5k with our girls are between the ages of

Partnership Opportunities

Impressions

In 2020 we anticipate serving over 2,000 families in Washtenaw, Livingston, Jackson, Monroe andLenawee counties. Our program participants are girls ages 8 – 14.

We have over 450 volunteer coaches - 99% are female, 38% are between the ages of 30 and 39, 27% between the ages of 40 – 49.

Sixty four percent of the community members who registered to run the Girls on the Run 5k with our girls are between the ages of 30 and 49.

Target Audience:

3,500+ spectators attend our spring event3,500+ 5k event participants2,500+ posters and postcards distributed all over southeast Michigan in the spring

Spring 5k Impressions:

Fall 5k Impressions:1,000+ spectators attend our fall event500+ 5k event participants500+ posters and postcards distributed all over southeast Michigan in the fall

22,000+ website visitors16,000+ families subscribe to our email list6,500+ people follow us on social media

Impressions:

Page 6: 2020 Partnership Packetrvsd4w partnership packet.pdfSixty four percent of the community members who registered to run the Girls on the Run 5k with our girls are between the ages of

Girls on the RunSpring 5k

Investment

Number Available

$165$1,000$2,500$5,000$7,500$15,000

11 3 5 10 20

410 3 2 1

CelebrationExpo

Sponsor

WaterStation

SponsorMarketing

SponsorShirt

SponsorVirtual

Goody Bag Sponsor

Complimentary 5k event entries:

Impact of Investment:Provides full

programscholarshipsfor 50 girls!

Provides fullprogram

scholarshipsfor 100 girls!

Provides a full

programscholarship

for 1 girl!

Provideshealthy

snacks ateach lesson

for 300 girls!

Providesrunning

shoesto 20 girls

in need!

Pays for100 girls toparticipate

in our5k event!

5k SeriesPresenting

Sponsor

Exclusive naming rights to the5k series - Girls on the Run 5k series

Presented by (Company Name)

Company name or logo onthe front of all 5k series t-shirts

Feature story in GOTR e-blast (sent to 16,000+ unique email addresses)

Customized social media recognition plan

Photo op with 5k program participants

One in store or employee engagement event

Exclusive naming rights to our Celebration Expo –

(Company Name) Celebration Expo

Opportunity to brand ourexpo with company banners,

volunteers, t-shirts, etc

Company name featured inpress release for the event

Company name & link featuredon our facebook event page

Opportunity to brand waterstation with company banners,

t-shirts, volunteers, cups, etc.

Boosted social media post

Company spotlightfeatured on our blog, in

social media & in event eblast

Industry exclusivity

Logo on 3000 posters and postcards

Logo featured in half pageAnn Arbor Family ad

– 50,000 readers per issue

Logo & link on our website

Opportunity to have atent/table at all three 5k events

Company name and link on our website

Logo on the back of 5,000 event shirts

Ad/Coupon in virtual goody bag

Benefits

**Custom sponsorship opportunities available should marketing and/or budget needs vary**

Page 7: 2020 Partnership Packetrvsd4w partnership packet.pdfSixty four percent of the community members who registered to run the Girls on the Run 5k with our girls are between the ages of

Girls on the RunFall 5k

Investment

NumberAvailable

Benefits

$300$1,000 $500$3,000

1

3

1 5

2 1

10

Exclusive naming rights- The Fall 5k presented by (Company Name)

Logo featured on thefront of 750 event shirts

Opportunity to have acompany presence and

banners at the start/finish line

Company tagged in all boostedsocial media posts for the event

Quote from your companyin event press release

Company name & link featuredon our facebook event page

Company spotlightfeatured on our blog, in

social media & in event eblast

Opportunity to brand the waterstation with company banners,

t-shirts, volunteers, cups, etc.

Logo & link on our website

Logo on 500 posters & postcards

Logo featured in halfpage Ann Arbor Family ad– 50,000 readers per issue

PresentingSponsor

Water StationSponsor

ShirtSponsor

TableSponsor

Complimentary5k event entries:

Impact ofInvestment:

Provides fullprogram

scholarshipsfor 20 girls!

Provideshealthy

snacks ateach lessonfor 15 girls!

ProvidesT-shirts to

5 teamsof girls!

Providesrunning shoes

to 20 girlsin need!

Table at the event

Logo on the back of750 event shirts

Company acknowledgedby MC at event

Page 8: 2020 Partnership Packetrvsd4w partnership packet.pdfSixty four percent of the community members who registered to run the Girls on the Run 5k with our girls are between the ages of

Partnership Opportunities

Additional Sponsorship Opportunities

In order to serve the girls in our community, our council works year round to support our volunteer coaches, create program awareness and raise funds for our scholarship program. If you are interested in creatinga custom sponsorship for one or more of the events listed below, contact [email protected].

Coach Summit

Coach Summit is Girls on the Run's annual training and volunteerappreciation event where we will train over 450+ volunteer coaches on the new curriculum, answer questions they may have about the upcoming season, problem-solve, host guest speakers and shower them with our gratitude and appreciation for volunteering 10 weeks of their time and talents to our organization!

Girls on the Run Team Sponsor

Washtenaw, Lenawee, Monroe, Jackson & Livingston countiesSupport a local team...or two! Sponsor a Girls on the Run team by providing them with healthy snacks throughout the season, scholarship assistance, program t-shirts, running shoes or more!

Additional Sponsorship / Fundraising Opportunities

Rise & Shine Brunch (Varies)Employee Engagement (i.e. Jeans Day for employees; Year-Round)Pacesetters (Year-Round)Solemates (Year-Round)

Page 9: 2020 Partnership Packetrvsd4w partnership packet.pdfSixty four percent of the community members who registered to run the Girls on the Run 5k with our girls are between the ages of

Girls on the Run Spring 5k

Partnership Opportunities

Sponsor Registration FormOur company is committed to the sponsorship levels marked below:

__ 5k Series Presenting Sponsor ($15,000) __ Celebration Expo Sponsor ($7,500) __ Water Station Sponsor ($5,000)__ Marketing Sponsor ($2,500)__ Shirt Sponsor ($1,000)__ Virtual Goody Bag Sponsor ($165)

Girls on the Run Fall 5k

__ Presenting Sponsor ($3,000)

__ Water Station Sponsor ($1,000)

__ Table Sponsor ($500)

__ Shirt Sponsor ($300)

Additional Sponsorship Opportunities

__ Custom Sponsorship (list here)_________________________________________________________________________

__ Our company would like to hold our spot in the future by committing to a _______ year renewing sponsorship.

Sponsor Name (as you’d like it listed):___________________________________________________________________

Contact Name:_____________________________________________________________________________________

Address: __________________________________________________________________________________________

Email: ______________________________________ Phone Number: _______________________________________

Website: __________________________________________________________________________________________

Choose one of the following:

__ Please invoice our company for the amount due.

__ Check enclosed. Checks may be made payable to Girls on the Run and mailed to 5333 McAuley Drive, Suite 6012, Ypsilanti, MI 48197__ Create a custom payment plan for our company for the amount due.

Please confirm your sponsorship by submitting this agreement and your company’s logo (in .ai or .eps vector format if possible) to [email protected].

Signature: _____________________________________________________ Date: _____________________________