about aspen snowmass sotheby’s international realty...real estate y es source: aspen board of...
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About Aspen SnowmassSotheby’s International Realty
Experience WorldwideGlobal ReachWith more than 22,000 independent sales associates
in approximately 880 offices and 69 countries and territories.
Aspen and Snowmass Village Priced $5 Million and Up Sold January 1 to September 30, 2017
A S P E N S N O W M A S S S O T H E B Y ’ S I N T E R N A T I O N A L R E A L T Y
$5M+ MARKET SHARE
All Others
Coldwell Banker Mason Morse
Engel & Völkers
#1
38.55%
Compass
Aspen Associates Realty
Douglas Elliman
Real Estate
Berkshire HathawayWhitman Fine Properties
Source: Aspen Board of Realtors Multiple Listing Service
# Top 10 Companies $ Volume Market Share1 Aspen Snowmass Sotheby’s $ 558,402,521 38.55 International Realty 2 Coldwell Banker Mason Morse $ 204,628,500 14.133 Douglas Elliman Real Estate $ 180,154,000 12.444 Compass $ 89,512,250 6.185 Aspen Associates Realty $ 74,881,000 5.176 Setterfield & Bright $ 43,600,000 3.017 Whitman Fine Properties $ 42,568,400 2.948 Berkshire Hathaway $ 40,356,250 2.79 Aspen Snowmass Properties9 Engel & Völkers $ 35,800,000 2.4710 Frias Properties of Aspen $ 32,000,000 2.21 All Other Companies $ 146,565,021 10.11
Setterfield & Bright
Frias Properties
YEAR OVER YEAR REPORT BY COMPANY – STATUS SOLD
A S P E N S N O W M A S S S O T H E B Y ’ S I N T E R N A T I O N A L R E A L T Y
MARKET PENETRATION…
2017 2016 2015 1-1 to 9-30-17 1-1 to 12-31-2016 1-1 to 12-31-2015
Company Rank Sides Volume Rank Sides Volume Rank Sides Volume
Aspen Snowmass 1 581.5 $1,084,087,226 1 718 $962,979,581 1 817 $1,601,248,833 Sotheby’s International Realty
Coldwell Banker 2 495.5 $506,233,806 2 628.5 $519,877,751 2 668.5 $676,174,534 Mason Morse
Douglas Elliman 3 115.5 $337,004,874 3 100.5 $169,273,968 3 108 $322,896,795 Real Estate
Compass 4 73.5 $182,510,257 4 113 $175,791,996 5 96 $208,437,660
Berkshire Hathaway 7 61 $92,869,155 5 82.5 $142,846,522 4 97.5 $183,624,500 Home Services | Aspen Snowmass Properties
Information is deemed to be reliable, but is not guaranteed. Source: Aspen Board of Realtors Multiple Listing Service
A POWERFUL REAL ESTATE TOOL – AspenSnowmassSIR.com
A S P E N S N O W M A S S S O T H E B Y ’ S I N T E R N A T I O N A L R E A L T Y
WEBSITE…
Search for: PROPERTIESBuyers can easily search all properties in the MLS using our dynamic search tool bar. Buyers can narrow
their search criteria by location, type, neighborhoods, price, bedrooms and address or MLS #. The tool bar tabs feature unique search capabilities for rental and commercial properties.
AspenSnowmassSIR.com is the number one real estate website in the Roaring Fork Valley. Buyers can research real estate, local communities, lifestyles, developments,
luxury rentals and find our brokers, staff and office locations.
OUR BRAND WEBSITE COMPARED TO OUR LOCAL COMPETITORS’
A S P E N S N O W M A S S S O T H E B Y ’ S I N T E R N A T I O N A L R E A L T Y
WEBSITE TRAFFIC
BRAND WEBSITE COMPARISONTotal Visits September 2016 through August 2017
25,000,000
20,000,000
15,000,000
10,000,000
5,000,000
0
Source: SimilarWeb. The data represented above refers to brand websites, not local affiliate level websites.
SothebysRealty.com
EngelVoelkers.com
Elliman.com
ColdwellBanker.com
Compass.com
5M 10M 15M 20M 25M 30M
FACEBOOK | INSTAGRAM | TWITTER
A S P E N S N O W M A S S S O T H E B Y ’ S I N T E R N A T I O N A L R E A L T Y
SOCIAL MEDIA…
INTERACTING THROUGH SOCIAL MEDIA
Social media has opened up an entirely new venue for reaching potential clients. It is becoming
one of the fastest ways to communicate with the world, locally and globally, on a daily basis.
We market new and existing listings on our company Facebook, Instagram and Twitter pages
creatively by leveraging professional real estate photography and video content.
Our social media strategy puts your home at the forefront of our conversation online.
THE WORLD IS GETTING SMALLER. SOCIAL MEDIA IS CHANGING THE REAL ESTATE MARKET GLOBALLY.
Property Distribution Partners
Property Distribution PartnersCont.
Property Distribution PartnersCont.
Property Distribution PartnersCont.
ASPEN | SNOWMASS VILLAGE | BASALT | CARBONDALE | GLENWOOD SPRINGS
A S P E N S N O W M A S S S O T H E B Y ’ S I N T E R N A T I O N A L R E A L T Y
OFFICE LOCATIONS…Our offices are found conveniently located throughout the Roaring Fork Valley.
There are 3 offices in Aspen, 3 in Snowmass Village, 1 in Basalt, 1 in Carbondale and 2 in Glenwood Springs.
BASALT 201 Midland Avenue
970.927.8080
CARBONDALE 0326 Highway 133
970.594.7800
GLENWOOD SPRINGS 214 Eighth Street, Suite 100
970.366.3511
GLENWOOD SPRINGS 150 West Meadows Drive
970.366.3511
SNOWMASS VILLAGE MALL 50 Snowmass Village Mall
970.923.2006
SNOWMASS CENTER 116 Kearns Road, Suites 109-110
970.236.8585
SNOWMASS BASE VILLAGE110 Carriage Way, Suite 3102
970.923.2006
ASPEN 415 E. Hyman Avenue
970.925.6060
ASPEN 300 S. Spring Street
970.925.2811
ASPEN 300 Puppysmith Street, Suite 211A
970.925.6060