5 ways to use snapchat for business

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5 Ways to Use Snapchatfor Business

By: Kate Talbot Talbot.Kathryn@gmail.com

Why Snapchat ?

With 100 million daily active users and 400

million snaps per day, Snapchat is one of

the fastest-growing social networks

Brands and content creators are using

Snapchat to produce stories that engage

and excite audiences

Over 1 billion views of Snapchat stories

each day

Can be used for product

launches, trade shows, or one-

of-a-kind events ( i .e. 1,000th

customer to shop in your

store)

Provide Accessto Live Events

Brand Example: NBA

Deliver PrivateContent

Provide special content

Make followers feel

included to an exclusive

event like Fashion Week

or SuperBowl

Brand Example: Paris Fashion Week's

Valentino Show x Zoolander

Offer Contests, Perks, or Promotions

Offer promo codes or

discounts to fans who

watch your entire

Snapchat story

Ask them to take a

snap while holding

your product

Brand Example:Grubhub's Contest and Scavenger Hunt

Take People Behindthe Curtain

Show off your company

Capture birthday

parties, Friday

afternoons, company

outings, or office tours

Brand Example:Everlane's Wearhouse Tour

Partner With Influencers

Influencers spreadawareness and havesocial clout Their video content further enhances yourbrand voice andpersonality

Brand Example:Sour Patch Kids x Logan Paul

Final Thoughts

Snapchat’s authentic platform can

make an impact with your followers and

strengthen your brand’s point of view

with real-time marketing

Read the full article on Social Media Examiner

Email any questions to:

talbot.kathryn@gmail.com

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