bp social media buzz report aug/2010
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BP Social Buzz Report18.08.2010 / Mike Schwede / Source: Sysomos MAP
Foto John E. Lester
© orange8 interactive ag, 2010 2
Overview (17 Feb 2010 to 18 Aug 2010)
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Twitter dominates, Buzz decreases dramatically
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Sentiment Trend
Sentiment Brand Comparison 17 Feb 2010 to 18 Aug 2010
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Boycott BP: Decreasing and a small share of voice
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Boykott BP: But much more likers
Buzz in the timeline
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© orange8 interactive ag, 2010 8
Buzz in the timeline
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Buzz in the timeline
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Buzz in the timeline
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Buzz in the timeline
© orange8 interactive ag, 2010 12
Buzz in the timeline
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Buzz in the timeline
Questions? We are here for you.
Mike Schwede, Strategic Consulting & Social Media, Board
Direct +41 32 366 00 82Mobile +41 78 600 88 82mike.schwede@orange8.comtwitter.com/mikeschwede
orange8 interactive agMattenstrasse 90 CH-2503 Biel-Bienne, Switzerlandwww.orange8.com
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