employee tools don’t have to suck! how rei upleveled their retail service design through user...

Catherine Ho User Experience Designer @CatherinewithaC

Employee tools don’t have to suck!

Session Survey: http://www.uxpa2016.org/sessionsurvey?sessionid=20 Conference Survey: http://www.uxpa2016.org/survey www.uxpa2016.org

#UXPA2016

There's a curtain there and something's behind that curtain.

I don't know what that something is.

- Aaron, research participant”

“

Mobile Selling Assistant POS mobile sled iPod Touch Apps

User

10,000 employees in 145+ stores

Forge your own path1

1 Forge your own path

6 Common issues that enterprise UX Designers have to Face

1. Complex requirements 2. Bureaucracy and red tape 3. Internal politics 4. Large project teams 5. Too many stakeholders 6. Technology stack is out of date

from Jessica Tiao’s webinar How to Design Enterprise Apps that Sell

1 Forge your own path

1 Forge your own path

Every person on your team matters

2

Every person on your team matters

2

Every person on your team matters2

Every person on your team matters2

2 Every person on your team matters

Back away from the screen3

Back away from the screen3

@CatherinewithaCBack away from the screen3

@CatherinewithaC

Physical prototyping as a tool to situate in context. Physical

prototyping as a tool to explore interaction modalities in physically

connected environments.

- Karey Helms, Make the Invisible Physical, WIAD16 Bristol

”

“

Back away from the screen3

Back away from the screen3

Fall in LOVE with your user4

Fall in LOVE with your user4

Grow user empathy & contextual inquiry competencies

Richer stories for illustration Humanizing and advocacy for users Design and storytelling skills

Fall in love with your users4

It almost feels like cheating because your users are

showing and telling you what they need, it’s almost too easy.

- Designer colleague”

“

Fall in love with your users4

Dan Willis Preparing for the UX Apocalypse

not-so-happy ending…

There’s only so much you can do

5

Forge your own path Every person on your team matters Back away from the screen Fall in LOVE with your user

1

2

3

4

5 There’s only so much you can do

Session Survey: http://www.uxpa2016.org/sessionsurvey?sessionid=20 Conference Survey: http://www.uxpa2016.org/survey www.uxpa2016.org

#UXPA2016

Also, help me improve as a speaker w/ feedback

http://bit.ly/rei-uxpa

So, let’s talk…

Thank you Stephanie Lorenz UX team at REI Allan Kempson Kylee Abbott

Josh Froscheiser Scott Berkun Green Vests: Seattle flagship, Denver, Soho NYC, Salt Lake City, Kirkland

Catherine Ho User Experience Designer @CatherinewithaC