measuring the success of a webinar - a thoughtfaucet presenation
Post on 03-Jul-2015
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DESCRIPTION
A brief presentation on the process of collecting data from a webinar and determining what all of the collected data means. View the webinar here: http://thoughtfaucet.com/making-things/how-to/linkedin-profile-training-video-and-transcript/
TRANSCRIPT
Measuring the Success of a Webinar
Data FunnelCreate & Plan
PromoteHost
MeasureUnderstand
Create & Plan
Why host a webinar?
PromoteReach Out
Host
Measure
Gather the quantitative data
Tools
● bit.ly● Google Analytics● GoToWebinar● Mailchimp● 4q
Understand
Quantitative to qualitative
Thank You
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