Reach BC’s business leaders with BCBusiness. BCBusiness visitors are affluent business people with high disposable income. They are well-educated, well-paid and hold senior decision making positions. BCBusiness offers a menu of multi-media channels so your message can reach BC’s business market segment through multiple distribution channels - increasing your reach with the selective business market.

BCBusiness reaches more than 100,000 readers each month with an effective combination of paid subscriptions, newsstand sales and controlled distribution. BCBusiness is also distributed in all Maple Leaf Lounges across Canada 77% of BCBusiness readers believe advertising complements their reading experience, and 81% take notice or read advertisements in the magazine BCBusiness Stats • Circulation: 26,000 • Readership: 100,000 • Greater Vancouver/Lower Mainland readership: over 70% • Remaining BC readership: over 20%

Canada has the world’s highest internet penetration, and Canadians are spending more time online than with any other electronic medium. Making online display advertising one of the best mediums for increasing your reach and brand awareness. BCBusiness display ads come in multiple sizes to suit your creative and your budget, and all ads display Run of Site. BCBusiness receives 120,000 pageviews a month, from over 60,000 visitors.*

* based on monthly figures 2012.

As an exclusive sponsor of a BCBusiness category of content, your company will be top of mind with BCBusiness readers who are engaged with a specific topic or industry. Online Sponsorships are available across multiple categories including small business, technology, marketing and more. Combine sponsorship opportunities to reach multiple market segments, or target a few niche categories. Special Sponsorships are also available for the BCBusiness Events Calendar and BCBusiness Poll - both give increased exposure on nearly every page on BCBusinessOnline.ca. BULK BUY DISCOUNTS - purchase more than one category sponsorship to receive 20% off, or purchase an entire category and receive 40% off.

Tell your brand’s story on BCBusiness with a professionally written article on your business. Your business will be featured in an issue of BCBusiness magazine with an in-depth profile and professionally shot photo. Gain homepage exposure on BCBusinessOnline.ca - Your corporate profile article will be featured on the home page of BCBusinessOnline.ca for one month as a sponsored article. The article will also be live on the site for one year.

Engage online readers and inform them about your business with an interactive marketing package including in-depth corporate profiles, with supporting articles, multi-media features, and prime advertising placement. You can select one of three tiers to suit your needs: TIER 1: ENTERPRISE PLATINUM

TIER 2: ENTERPRISE GOLD TIER 3: ENTERPRISE SILVER

Add long-term value to your marketing dollars with featured business content that is accessible online forever and SEO’d for maximum web searchability.

Canadians watch more online videos than anyone else in the world.

- 2 out of 3 consumers say they have taken action after seeing an online video - 90% of online consumers say watching a video business profile influences their buying decision

Influence BCBusiness viewers with a Corporate Video, a 60 - 120 second informative profile on your company. Gain homepage exposure on BCBusinessOnline.ca - Your Corporate Video will be featured on the home page of BCBusinessOnline.ca for one month, and will also be live on the site for one year.

Newsletter advertising offers you a direct channel right to the inboxes of BC’s business leaders. With a sleek design, snackable content, and limited real estate, newsletter advertising stands out – giving you a more targeted opportunity to reach an engaged audience. BCBusiness newsletter display ads have prominent position and size within the newsletter. The BCBusiness newsletter has just under 7,000 subscribers.*

* as at April 2012.

Newsletter advertising offers you a direct channel right to the inboxes of BC’s business leaders. The Events e-Blast provides easy reach to a targeted audience interested in attending business events. Receive an e-Blast listing for your event that includes an image, event details and link to your website. The monthly Events e-Blast goes out to 4,000 opted in subscribers.*

* as at April 2012.

Mobile is the best way to reach business people on the go - over 50% of all handheld wireless devices owned by corporate users are Smartphones.* The iPhone is the clear market leader for Smartphones, with over 100 million iPhones sold worldwide.** Apple owns 77% market share of mobile operating systems in Canada.*** The BCBusiness iPhone App has over 4,500 engaged users, and is exclusive to only one advertiser per month. *In US. As of Q3, 2010. Source: TNS, http://www.tnsglobal.com/news/news-EBE5DD9AE77B4A09AB7FA6B1AF0E4BE2.aspx ** As of May 2011 *** As of Feb 2011. Source: iCrossing, http://www.techvibes.com/blog/global-mobile-os-market-share-reveals-very-interesting-data-in-canada-its-all-about-apple-infographic-2011-02-25

Sponsorship of events, attractive to your target audience, is one of the most effective ways of communicating to your customers. With event sponsorship you are building on your brand awareness, creating positive PR and accessing great lead and networking opportunities. Events offer some unique marketing opportunities: • great coverage and brand exposure, both at the event and in lead up materials

• improve target market perceptions and attitudes of your brand • networking and lead generation opportunities at the event • positive publicity and heightened visibility Some of BCBusiness’ flagship events include:

Reach your business audience in multiple ways with multiple channels. Contact your Account Manager today for rates, to make a booking, or for more information. Or contact: Debbie McLean Vice President of Sales, BCBusiness ph: 604.473.0326 e: dmclean@canadawide.com