Brainstorming

Agenda

• Discuss guidelines for Brainstorming

• Brainstorm project ideas• Generate criteria for selecting a

project• Select project ideas from

brainstorming that fit criteria• Select 6 project ideas• Rank project ideas

7 Secrets for Better Brainstorming

1. Sharpen the focus2. Playful rules

• Don’t critique or debate ideas now• Go for quantity• Encourage wild ideas

3. Number your ideas4. Build and jump5. The space remembers6. Stretch your mental muscles7. Get physical

6 ways to Kill a Brainstorm

• The boss (prof) gets to speak first• Everybody gets a turn• Experts only please• Do it off-site• No silly stuff• Write down EVERYTHING

Criteria to Select a MGT 450/550 Project

• Too complex• 20-40 activities• Sufficient resources• Sufficient time• No knowledge• Too technical complex

MGT 450/550 Project

• Reasonable scope• 20-40 activities

• Time• Access to necessary information• Access to resources• Personal interest• Interesting to employers

Feasible Project ideas

• 1 building a car• 2 brewing beer• 4 planning a superbowl party• 5planning a trip• 7 build a pool• 11 hiking everest• 8 hot dog eating contest• 13 build race-track• 15 planning a wedding• Planning a concert• Planning a movie• Publishing a book

• Starting a biz• Teach fly plane• Planning a campaign• Build a park• Transportation @NAU• Subdividing• Get a job• Convert a car to electric• Taking a company public