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Building Billion Dollar Companies David Cleevely 4 November 2014

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Page 1: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Building Billion Dollar Companies

David Cleevely

4 November 2014

Page 2: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Selection Bias

2

Page 3: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Silicon Valley, 1938

3

Source: The Museum of HP Calculators

Page 4: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Fifty Years in the Making

Page 5: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Cambridge ideas change the world

EDSAC Raspberry Pi

Crick & Watson

Solexa (acquired by Illumina in

2006)

CAT (acquired by AstraZeneca

(MedImmune))

therapeutic monoclonal antibodies

DNA sequencing

Page 6: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Why Is Cambridge A Low Risk Place?

the world’s top University,

research laboratories

technical consultancies

home grown biotech, hi-tech &

engineering companies

multinationals

angel and VC investors (8% of

European VC money)

networking and mentoring

organisations

Page 7: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Networks

7

Page 8: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Soft Start or Hard Start?

8

Soft Start

Hard Start

Source: David Connell

Page 9: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Some Surprising Soft Starts

9

Sources: David Connell, David Cleevely

Page 10: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech
Page 11: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Be curious, talk to people 24

JAN

1998

Page 12: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Don’t hang around, get on with it 24

JAN

1998

Page 13: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Disasters don’t announce themselves

1 FEB

1998

Page 14: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Sell first, make it work later

26

MAY

1998

Page 15: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Manage Priorities 31

AUG

1998

Page 16: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Funding without dilution

15 SEP

1998

Page 17: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Focus, focus, focus

17 JAN

1999

Page 18: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Regular Reporting

22 SEP

2000

Page 19: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

The downside of “scaling-up”

6 FEB

2001

Page 20: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Your network: your most valuable resource

13 APR

2000

Page 21: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Bad luck happens

– not everyone survives

6 SEP

2001

Page 22: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Set out visions for the future

6 JUN

2003

Page 23: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

What Investors Want

You’ve got a working product and a great track record

No-one else has this, and there is a crying need for it

Market is enormous; in 10 years the company will be huge

The proposition is a platform, with IP protection

Competitors are manageable

Easy access to customers

Great team, clear milestones

Validation (due diligence)

Page 24: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Choose your investors carefully

Source: Sony Pictures

Page 25: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

What is your product?

Source: ScrapeTV.com, Lys Guillorn

…. or Chocolate? Aspirin?

Page 26: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Platforms

Source: meld.com

Page 27: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Process, Process, Process

Page 28: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Build Teams Carefully

1. Hire Highly Effective Team Members

2. Focus on Inspiring Trust

3. Encourage Candor.

4. Be Clear About Expectations

Source: Building Effective Teams Isn't Rocket Science, But It's Just as Hard by Douglas R. Conant, HBR

Page 29: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

Why Great Ideas Fail

29

Source: bbc

Page 30: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech
Page 31: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

World Markets

Source: VisualizingEconomics.com

Page 32: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

The Next Billion $?

32

Source: CCSL

Page 33: Building Billion Dollar Companies · PDF fileWhy Is Cambridge A Low Risk Place? the world’s top University, research laboratories technical consultancies home grown biotech, hi-tech

The Future

Source: youthblog.org