Campus²Leveraging Research & Knowledge Transfer between TU/e (Science) & High Tech Campus Eindhoven (Industry)

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Bert-Jan Woertman, High Tech Campus Eindhovenbert-jan.woertman@philips.comhttp://nl.linkedin.com/in/woertman

Considered as ‘Campus of national significance’

Belongs to the 17% largest science parks worldwide

Nearly 50% of all patentapplications in the Netherlands come from the Campus/BrainportCampus population > 8,000

Campus companies > 90

What’s innovation?

• What ‘s the percentage of ideas for innovation that turn out to be successful on the market?

0.6%

– Globalization– No monopoly on ideas– Integration of disciplines– Cost & complexity R&D continuously increase– How do you analyze a market that doesn't exist

WHY III

Who needs a computer?

• “I think there is a world market for maybe five computers.” Thomas Watson, Chairman of IBM, 1943

• “ There is no reason anyone would want a computer in their home.” Ken Olson, president, chairman and founder of Digital Equipment Corp., 1977

… and when you do have one

• “640K ought to be enough for anybody.” Bill Gates, 1981

40 42 50 56 90

High Tech Campus Eindhoven

• High Tech Systems• Microsystems• Embedded Systems• Life Sciences• Infotainment

Technology of tomorrow

Holst Centre ©

Personal Health & Wellbeing

Microsystems Medicine

Health

Personal Entertainment

Smart Environments

Experience

Solar Storage

Solar Generation

Energy

Ecosystem• The right

mixMultinationals

and SMEsStart-ups

Institutes Service companies

Complete overview residents on hightechcampus.nl

The Strip

Community - events150 events every year• Technology seminars• Business events• Social events• Sport tournaments• Lunch concerts

Community - networking• Campus Business Club• Science Café• DSP Valley• Brainport• IASP• Campus LinkedIn• Campus Hyves• Campus Network of

Professionals

Summer Sports

2008 – 2009 – 2010 Soccer, Tennis, Volleyball, Basketball

Supercup (winners of Summer Sports 2009)Campus Run 5.0, 10.0, 15.0 km

NEW in 2010

The competition between regions is world-wide

Cluster size

Diversity

High

Mo

me

ntu

m

High

Low

Low

Stockholm

0

Philadelphia

Houston

Indianapolis

Pittsburgh

London, UK

Silent Lakes

ChicagoDen Haag

Enschede

Tel AvivSan Francisco

Seattle

TaipeiOttawa-Gatineau

BostonMunich

Stuttgart

Minneapolis

Hot Springs Dynamic Oceans

Silicon Valley

Tokyo

Eindhoven

Amsterdam

‘s-Hertogenbosch

Source: Juan Alcacer (HBS); McKinsey analysis

Pictures based on a number of patents and increase of patents

• Well managed collaboration between TU/e and High Tech Campus Eindhoven enables the development of radically new products and better innovation. Thereby creating more value from the investments made and greater effectiveness and efficiency.

• It enhances the prospect for continued top quality research, education and innovation in the Brainport Region.

Vision Campus² 020

TU/e is Stanford University & We are Silicon Valley on a post stamp

Where Innovation Starts Where Innovation Continues

Where Innovation Starts Where Innovation Continues

Where Innovation Starts

Where Innovation Continues

Different missions / shared interests

ResearchDevelopment

EducationInnovation Knowledge

transfer

Efficient design Research infrastructureNon overlapping infrastructureNon overlapping competencies

Efficient spending available public & private money

Smooth & smart connections, efficient & effective cooperation:Models for Research collaborationLiaison officersCross network eventsStudents, Phd’d, Aio’s, Twaio’sPart-time professors

EINDHOVEN NEEDS

Leveraging joint strengths in international networks for R&D to business

TU/e & High Tech Campus Eindhoven• Both create conditions for others to

excel in their respective position in the chain from knowledge to business

• Both benefit from each others success

• Valorization of knowledge!

54 hours to launch a company

October 28, 29, 30www.eindhoven.startupweekend.org

3 rounds Business Plan Competition• €100 Challenge 100 words idea• €1K Challenge 1,500 words summary• €5K Challenge full business plan

A2 Challenge

Dank U!