Law FirmsC B I n s i g h t s

D e v e l o p d e e p i n d u s t r y c o n n e c t i o n s & m a i n t a i n d o m a i n e x p e r t i s e

2www.cbinsights.comwww.cbinsights.com 2

Backed by the National Science Foundation, CB Insights uses data science and machine learning to help our customers predict what’s next—their next customer, their next investment, the next market they should attack, or the next company they should acquire.

The world’s leading global corporations including the likes of Cisco, Salesforce, Castrol and Gartner as well as top tier VCs including, NEA, Upfront Ventures, RRE, and FirstMarkCapital rely on CB Insights to make decisions based on data, not decibels.

In God we trust, all others must bring dataA unique combination of data science and machine learning to help you make data-driven decisions

”A detailed discussion of data collection and how the company parses them is written by CB Insights’ data scientists; it convincingly tells the story of scalability and accuracy for what they call “The Cruncher.”

From “Predictive Analytics And Novel Visualization Draw Customers To 'Must Have' Data” published April 8, 2015

3www.cbinsights.comwww.cbinsights.com 3

See what other customers have to say at http://www.cbinsights.com/customer-love

“CB Insights has become essential to us at Upfront Ventures. The information detail and accuracy combined with the ease of use makes it a core part of our deal tracking and diligence process.”

Greg BettinelliPartnerUpfront Ventures

Kate BarrettDirectorNew Enterprise Associates

“For me, by far, the most comprehensive, insightful and accurate data for venture capital financings and exits - hands down comes from CB Insights…. Moreover, CBI gives you the ability to see things at a macro industry level and then easily drill down into individual companies or investors which is particularly powerful”

Ed ZimmermanChair, Tech GroupLowenstein Sandler

“With CB Insights we can quickly and reliably aggregate data across the investing landscape, from sector trends to financing activity. The intuitive user interface and robust set of features have made it a go-to resource for our team, and the customer support is second to none..”

“We have been looking for a tool that could give us the ability to track, research and identify investment opportunities. CB Insights provides this simply and in a simple, easy to use interface. The depth of information that we get is exactly what we need. Great product.”

Jonathan TudorVentures DirectorCastrol innoVentures

“CB Insights has become an essential tool in our marketing and business development arsenal at Orrick. It ensures we miss no financing transactions, can easily track VCs of interest and understand industry trends. We are spending less time on data gathering and more time on activities that help the firm grow.”

Chad LynchDirector of Corporate Business DevelopmentOrrick

“CB Insights' intuitive user interface, analytical capabilities, and detailed investment information create a very powerful tool for our team's research needs.”

Nate D’AnnaCorporate DevelopmentCisco

A few of our happy customersThe most publicly reference-able customers of anyone in the industry

4www.cbinsights.comwww.cbinsights.com 4

Data• Comprehensive - 150,000+ sources tracked • Scalable – Tech-driven machine learning engine• Real-time – Data comes in real-time• Proprietary – 25% of data via exclusive relationships with

investors & service providers• See this article for a full write-up on data-collection technology

Reporting & Visualization• Heatmaps to see where markets are going• Business Social Graph to map industry players• Industry Analytics to quickly see industry trends

Monitoring & Analysis• Automated alerts on industries and key players• Non-financial signals of company momentum

Predictive Analytics• Algorithms to uncover the hottest sectors• Predictive intel on breakout companies

Business Value

Co

mp

lexi

tyWhat sets CB Insights apart?More than data. Insights and answers.

5www.cbinsights.com5

“According to CB Insights…”From the NY Times to Bloomberg, CB Insights data is used by hundreds of leading media outlets every week

“CB Insights put out an intriguing infographic in which they analyzed the most capital efficient unicorns. That is, the startups with the highest ratio of investment to current estimated valuation.”

See our latest media mentions

http://www.cbinsights.com/press

“London & Partners, working with data from CB Insights, says that money-transfer startup WorldRemit raised the most of any other company in Q1, a $100 million round in February”

“The stakes for both exchanges are high. According to the research firm CB Insights, about 588 privately backed companies have valuations of more than $100 million, meaning that they are potential candidates for going public sometime in the next several years.”

“Last year, more than $100 million flowed into U.S. drone start-ups, according to CB Insights, double 2013 levels.”

“About 33 Dallas-based tech companies have been acquired since 2012, including the enterprise cloud company SoftLayer, which was bought by IBM in 2013 for $2 billion, according to data from CB Insights. ”

6www.cbinsights.com6

• Track dealflow to enhance client acquisition strategies

• Visualize industry networks to reveal key competitive

dynamics and support clients with unique insights (all

without excel)

• Stalk the financing activity of “smart money” investors to see

where industries are going and better position your firm

• Conduct deep research via info-rich company profiles

• ID the right investors or acquirers for your clients

• Find private company valuations and valuation multiples

• Map industry relationships and build your personal network

How law firms use usSpend less time gathering data and more time analyzing it and making decisions

7www.cbinsights.com7

Monitor dealflow and industry newsFind emerging players to represent earlier with proactive alerts on industry moves and fundraising

I want to…

…track all early stage companies in a given geography & stage for select industries of focus

…filter for companies in my sector who raised financing within the last X months

…get alerts on all relevant company financings and client news sent right to my inbox

“Having data feeds delivered to our inboxes on a daily basis saves us a ton of

time and uncovers transactions we wouldn’t have otherwise known about.”

Andrew MontgomeryMESAVice President

8www.cbinsights.com8

Uncover emerging trends firstAsk industry level questions, monitor trends, visualize answers, and drill down into more granular data in seconds

I want to…

…improve opportunistic positioning by identifying growth & momentum within my firm’s practice areas

…track the evolution of an industry by examining funding patterns over time

…understand who the most active players are in an industry

“Industry Analytics allow you to see macro-trends at the sector level,

providing a top-down look on what is happening in a given space.”

Greg BaeComcast VenturesInvestments & Business Development

9www.cbinsights.com9

Visualize competitive dynamicsMap industry ecosystems to obtain a comprehensive view of emerging companies and their competitive landscapes

I want to…

…analyze an industry ecosystem and identify key companies, investors and acquirers

…monitor the acquisition activity of the most active investors in my sector

…access exclusive in-depth industry reports

“Since a picture is worth a thousand words…CBI is able to apply the data into

intuitive visualizations that helps us tremendously with analysis. It’s a

powerful product!”

Mike CollettPromus VenturesManaging Partner

10www.cbinsights.com10

Follow the smart money Monitor investor strategies and their flow of dollars to better advise clients while also uncovering emerging opportunities

I want to…

…see where the world is going by seeing which industries and types of companies certain smart investors are focused on

…find more companies to represent by looking for healthy portfolio companies at top tier investment firms

…analyze the investment relationships of investors and understand which investors I should know

“CBI's data on investors and their syndicates shows us which angels, micro VCs and larger venture funds to focus on

for our own network of relationships.”

Satya PatelHomebrewGeneral Partner

11www.cbinsights.com11

Access deep private company dataMonitor everything happening inside of a private company from one centralized location

I want to…

…access performance metrics, valuation data, and info on technology, people, and financing history on a private company

…follow the latest news to stay on top of emerging threats

…automate notices for lists of key strategic companies

“CB Insights is the first place we look for data on prospect companies – including

their investors, competitors, teams, market trends, etc. CBI saves us so much

time in efficiently conducting initial diligence and often has data we can’t find

elsewhere..”

Dave KirkpatrickSJF VenturesManaging Director

12www.cbinsights.com12

I want to…

…ID companies with similarities to those I have represented in the past

…identify unknown companies operating in emerging sectors of interest

…quickly build a curated list of relevant companies for customized analytics

Discover potential clients early in their lifecycleLeverage algorithms to scan the competitive landscape and proactively identify emerging companies to represent

“CB Insights has been a great addition to our toolkit. It’s stupid easy to use and

helps us identify private companies who are hot and flying under the radar.”

Ray CarrollMarketoDirector

13www.cbinsights.com13

I want to…

…ID key industry players I should get to know

…network with board members and C-level execs that have expertise in my industry

…find a warm introduction to a key contact (and time the approach based on relevant news)

Find the right peopleID the key industry players and board members you should know

“CBI is a great tool for finding detailed investment information about a wide range of companies and market dynamics. Their easy

to use interface, data visualization and analytical capabilities…provides accurate and

comprehensive data.”

Bob GhoorahColumbus Nova Technology PartnersManaging Partner

14www.cbinsights.com14

I want to…

…track valuations at the industry level over the last 12 months

…obtain valuation multiples for both M&A and financing transactions

Obtain private company valuation dataUncover hard-to-find private company valuations. CB Insights is the only source with valuation multiples for private companies.

“Things like valuation multiple search…give us unique data-driven

insights that aren't available elsewhere.”

Kevin SwaniNovia CapitalPartner

15www.cbinsights.com15

For questions / To schedule a demo

Email demo@cbinsights.com

or

Call +1 (212) 292-3148

Questions?Beyond a great product, we are recognized for our customer service. Don’t hesitate to be in touch.

“In addition to their data and user interface, you get customer support within minutes for every question and custom data requests from the people who are building the product and who know what they are talking about.”

–Kevin Diestel

“I haven’t seen another provider of data, content and insight into our industry rise to this level of general acceptance and respect by the leaders in our sector.”

–Ed Zimmerman

“The CBI team takes our feedback seriously and they have continued to refine the product; it is great to see someone innovating in the venture capital data space.”

-Will Porteous

“The intuitive user interface and robust set of features have made it a go-to resource for our team, and the customer support is second to none!!”

-Kate Barrett