January 2015

Fan Clubs In-store fan acquisition, engagement and loyalty.

A proven business model and track record.

Founded Welcome Real-time (France, credit card loyalty). 30 countries, 1 million merchants, 130 employees.

1996

Exited Welcome Real-time (USD60 million). 2007

Founded Taggo (Singapore). 2010

Aneace Haddad, Founder & CEO www.aneace.com

Have you ever felt neglected by someone you liked? You thought you were close, then discovered that maybe the feeling wasn’t mutual?

That's not how you want your fans to feel. You don't want to treat them the same as everyone else who walks into your business.

Recent trends towards in-store engagement.

Retailer use of mobile devices and tablets has

exploded, making it easier to add new features at the

point of sale.

Businesses are seeking ways to leverage their

social media profile and spend less on traditional

marketing.

After chasing Likes, businesses now want to know who these people

are and how to turn them into loyal customers.

1 2 3

NONE of the social networks provide a SIMPLE way to recognize and reward

fans and followers IN-STORE.

So we invented it.

Granted in Singapore (Dec 2011). PCT’s pending.

a)  The customer “Likes” the merchant’s existing fan page.

b)  The merchant enters the customer’s mobile number at the point of sale to check that they are a fan.

Taggo’s patented “Fan Recognition” technology makes in-store engagement easy.

No sign up, no card, no app. Just a mobile number.

The cashier simply enters the customer’s mobile number at the point of sale.

No integration needed. Works with any POS, PC or tablet with internet.

The cashier sees that Jessica is a fan and is entitled to the offer.

Real-time feedback encourages cashiers to always ask, “Are you a fan?”

The cashier sees that this is Jessica’s 6th visit here.

No integration needed.

Works with any POS, PC or tablet with internet.

Get automatic word of mouth at every visit.

Each check-in will be seen 1,000 times by 130 friends

(on average).

Old Style Promotions

Fan Clubs

Get more fans

More word of mouth with each purchase

Get customer data

Track repeat visits

Better than traditional promotions

This restaurant had a 7X increase in fan

acquisition rates.

When lots of customers become fans, it’s easier to drive repeat visits.

Get customers hooked, so they keep coming back for more.

Get customers hooked.

Start with a standard offer for all Fan Club members.

1

Socialize your promotions! Add the “Exclusive Fan Club Benefit”

logo to offers usually given to everyone.

2

Get customers hooked with unexpected surprises

at the point of sale.

3 Enroll Engage Delight

Place your Fan Club poster on table tops to make it easy for

customers to join.

1 Enroll

Get more from your promotions by adding the “Exclusive Fan Club Benefit” logo.

We can provide stickers as well.

2 Engage

2 Engage

Also consider preferred seating, longer happy hours, and daily specials that only fans are entitled to.

2 Engage

3 Delight

Give a free or discounted item to the customer who happens to be the xth

check-in of the day.

Instruct cashiers to give a free or discounted item to customers on their xth visit.

3 Delight

Unexpected surprises!

Unexpected surprises cause a surge of dopamine, an addictive neurotransmitter that brings customers back

for more and makes cashiers feel great.

3 Delight

“Repeat sales have increased 5 times, just by doing what we always do with our fan page, but reaching

lots more customers than before.”

Chua Koon Teck – Owner, Rock and Ash

“We have a very small marketing team. Our Fan Club lets us reach out to customers with very little effort.

It pretty much runs automatically.”

Benjamin Seow – Manager, The Rajah Inn

“We get endless social media advertising and a simple way to make our fans feel appreciated.”

Harjanto Wahab – Manager, Charly T's

Replace loyalty programs with a single click.

LOYALTY PROGRAMS FAN CLUBS

Require membership forms. Simply click LIKE.

Usually require a card. NO CARDS – just a mobile number.

If not a card, an app is needed. NO APPS - just a Facebook account.

Customers join a 3rd party brand. NO 3rd BRAND – just your fan page.

Require expensive software. Built into the social dashboard.

Focus on MECHANICS. Focus on CONNECTION.

Heavy, expensive. Light, low cost, with built-in social.

Taggo is ready for large scale growth after piloting hundreds of Fan Clubs.

Customers Sign-ups and Check-ins

Merchants Fan Clubs Created

Sponsors Contracted

Taggo has demonstrated merchant and customer interest in many countries.

2014

Singapore

Malaysia & Brunei

Philippines

Thailand

South Korea

USA

Patents Pending

Thank You www.taggo.me

Facebook.com/taggo.me