#hrsolutions Blogging4Jobs Presents

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HRCI program number sent to you via email upon program completion.

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Jessica Miller-Merrell @blogging4jobs

Bryan Chaney @bryanchaney

Lars Schmidt @thisislars

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Jessica Miller-Merrell @blogging4jobs

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•  Talent Community •  Talent Network •  Talent Pipeline •  Hash Tag •  Sourcing

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•  Top 5 Sites Most Important to Candidate – Career Site – LinkedIn Company Page – Facebook Company Page – Career Site Notifications – Twitter Feeds

Source: 2012 Candidate Experience Awards

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•  Create Touch Points

•  Recruitment is Not a Point in Time

•  Employer Brand •  Technology •  Community

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Lars Schmidt @thisislars

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•  Launched July 2011 •  Promoted through NPR recruitment

marketing channels •  Shared with all NPR job applicants (i.e.

we’re pointing NPR applicants to jobs outside of NPR)

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•  Media orgs add#PubJobs hashtag to job tweets

•  TRTs each others tweets, increasing virality, broadening visibility

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•  1,500+ tweets •  Increased awareness for career

opportunities in public media •  Numerous hires throughout system

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#PubJobs In Action

In addition to “#nprlife,” NPR started a second hashtag, “#pubjobs,” that is designed to be a collaborative recruiting effort across all public media organizations. The theory is that if many groups in this community utilize it, they can help each other spread the word about job opportunities in the field. [Teresa Gorman] came to NPR about six months ago as a digital news specialist after finding out about a job opening on Twitter via the “#pubjobs” hashtag. “I was at a full-time job already, so I wasn’t actively looking,” Gorman said. From Washington Post article, “For non-profit NPR, Social Media is a ‘great equalizer’ when it comes to hiring”

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#PubJobs in the Media

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Bryan Chaney @bryanchaney

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•  Launched  March  2012  to  enable  easier  job  search  on  Twi8er  and  "own"  the  results  vs  #jobs  hashtag  

•  Jobs  pushed  to  Twi8er  with  the  #AonJobs  tag  •  Sourcing  and  RecruiBng  Teams  started  sharing  the  

hashtag  with  their  job  updates  •  Mostly  for  acBve  job  seekers,  very  transacBonal  

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•  Lars Schmidt www.amplifytalent.com •  Bryan Chaney www.about.me/bryanchaney •  Jessica Miller-Merrell www.blogging4jobs.com

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HRCI program number sent to you via email upon program completion.