lecture 1a (becg).1
TRANSCRIPT
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Issues in Management ofa Public Limited Company
Lecture- IA (BECG)
Prof. C. AnandFacultyIBS, Hyderabad
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Contents
1. Corporate Objectives/Goals2. Ownership Pattern3. Revisiting Corporate Goals4. Ethics in Managing5. Creative Accounting (CA)6. Ways of committing Frauds in Financial Statements7. Characteristics of Management Prone to Fraud8. Classification of CA Practices9. Expected Rewards for Resorting to CA methods10. Problems relating to CA
11. Prevention of CA
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Culture consists of shared values,
beliefs, and norms of theorganization, which grow overtime, based upon the assumptions
of what it takes to be successful.
. this can lead to corporate failure
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Management by Objectives (MBO)
MBO is a system of managing. MBO is a processconsisting of setting goals at the highest level ofthe organization, clarifying the specific roles ofthose responsible for achieving the goals, and
setting and modifying objectives forsubordinates. Goals can be set for line as wellas staff managers or personnel. Goals can bequalitative as well as quantitative.
MBO results in better managing, often forces
managers to clarify the structure of theirorganizations, encourages people to committhemselves to their goals, and helps developeffective controls.
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Examples of Corporate Objectives
Shareholders wealth maximization
Total Computerization
Profit maximization Developing better managers
Productivity Improvement
Globalization Sales maximization
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Hierarchy of Objectives:A. Top-Down Approach:
Socio-economic purposeMissionOverall objectives of Organization (Longrange and Strategic)More Specific Objectives (Key ResultAreas - KRAs)Division Objectives
Department and Unit objectivesIndividual Objectives (Performance andPersonal Development)B. Bottom-up Approach (Reverse of TDA)
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Objectives of a University
Attracting highly qualified students
Offering basic training in professionalfields
Granting Ph.D. degrees to qualifiedcandidates
Attracting highly regarded faculty
Discovering and organizing newknowledge through research
Operating a school thru gifts of alumni.
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2. Ownership Pattern
A. Forms of Business organizations in India: Sole Proprietorship (Ownership and control are
united in this one individual, who is identified asthe entrepreneur).
Partnership (Two are more persons associate ineconomic activity by pooling their resources orefforts together).
Corporate Sector (Pvt. & Public Ltd Cos.)
Pvt. Ltd . Co
. means limited members (50) and cannot go public. Founders retain control. Public Ltd.Co. is large, no limit for members and can gopublic to raise resources to finance big projects.
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2. Ownership Pattern (Contd.)
Multinational Companies ( As wholly ownedsubsidiaries or joint ventures or as licensees. MNCsHQ is located in Home country and otherbranches/offices are located in various Hostcountries)
Co-operatives (Producers association of workers,Consumers association of consumers to buycollectively and share the profits, Credit &Thrift Co-operatives members save and grant loans tomembers at low interest rates)
Public Enterprises (Departmental undertakings arecontrolled by Govt. Departments; in Govt. Cos.Govt ownes 51% of share capital or more; and PublicCorporations are statutory bodies)
Joint sector Companies (Largely public resourcesand pvt. promoters managerial skills)
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2. Ownership Pattern (Contd.)
B. Ownership Pattern of Organizations:
Public Sector [ (i) Departmental Undertaking like Railwayscoming under the control of a Government Department, (ii)Government Company like BHEL, a Joint Stock Companywhere 51% or more shareholdings are owned by Central/StateGovernments and Public Corporations like Statutory Bodiesviz. MMTC, FCI etc. which are autonomous but accountable toParliament)
Joint Sector (26% by PublicSector and 25%by Pvt Sectorand rest by general public)
Private Sector (Wholly private sector orpredominantly private sector)
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3. Revisiting Corporate Goals
At the planning stage, a corporation sets itsgoals. The goals are consistent with thecorporate objectives, which are based onbusiness priorities, deliverables, enablers andsatisfiers.
Deliverables focus on achieving excellence;enablers are the infrastructure and the peopleworking for the organization and their skills; andthe satisfiers include those enhancing the
customer service and providing information tothe public policy making decisions. Additionally,there is an overall corporate strategic objectivefor Financial Management.
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3. Revisiting Corporate Goals (Contd.)
The principal objective of a private sectorfirm is to make a profit. But the objectivesof public sector enterprises are often
conflicting in nature they have to strikea balance between making a profit andproviding public services. Nowadays,even large private sector companies are
much concerned about the effect of theiroperations on the life and welfare of thecommunity, by revisiting their goals.
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5. Creative Accounting (CA)
Creative accounting (CA) refers toaccountingpractices that may or may notfollow the letter of the rules of standard
accounting practicesbut certainly deviatefrom the spirit of those rules. They arecharacterized by excessive complicationand the use of novel ways of
characterizing income, assets orliabilities. The terms "innovative" or"aggressive" are also sometimes used.
http://en.wikipedia.org/wiki/Accountinghttp://en.wikipedia.org/wiki/Standard_accounting_practicehttp://en.wikipedia.org/wiki/Standard_accounting_practicehttp://en.wikipedia.org/wiki/Standard_accounting_practicehttp://en.wikipedia.org/wiki/Standard_accounting_practicehttp://en.wikipedia.org/wiki/Standard_accounting_practicehttp://en.wikipedia.org/wiki/Standard_accounting_practicehttp://en.wikipedia.org/wiki/Standard_accounting_practicehttp://en.wikipedia.org/wiki/Accounting -
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5. Creative Accounting (CA) (Contd.)
CA refers to systematic misrepresentationof thetrue income and assets of corporations. CA is atthe root of a number of accounting scandals,and many proposals for accounting reforms
usually center on an updated analysis of capitaland factors of production that would correctlyreflect how value is added.
Newspaper and television journalists havehypothesized that the stock market downturn of
2002 was precipitated by reports of accountingirregularities at the Enron, Worldcom, and otherbusiness entities in the United States.
http://en.wikipedia.org/wiki/Fraudhttp://en.wikipedia.org/wiki/Accounting_scandalshttp://en.wikipedia.org/wiki/Accounting_reformhttp://en.wikipedia.org/wiki/Accounting_reformhttp://en.wikipedia.org/wiki/Capital_%28economics%29http://en.wikipedia.org/wiki/Factors_of_productionhttp://en.wikipedia.org/wiki/Stock_market_downturn_of_2002http://en.wikipedia.org/wiki/Stock_market_downturn_of_2002http://en.wikipedia.org/wiki/Enronhttp://en.wikipedia.org/wiki/Worldcomhttp://en.wikipedia.org/wiki/United_Stateshttp://en.wikipedia.org/wiki/United_Stateshttp://en.wikipedia.org/wiki/United_Stateshttp://en.wikipedia.org/wiki/United_Stateshttp://en.wikipedia.org/wiki/Worldcomhttp://en.wikipedia.org/wiki/Enronhttp://en.wikipedia.org/wiki/Stock_market_downturn_of_2002http://en.wikipedia.org/wiki/Stock_market_downturn_of_2002http://en.wikipedia.org/wiki/Stock_market_downturn_of_2002http://en.wikipedia.org/wiki/Stock_market_downturn_of_2002http://en.wikipedia.org/wiki/Stock_market_downturn_of_2002http://en.wikipedia.org/wiki/Stock_market_downturn_of_2002http://en.wikipedia.org/wiki/Stock_market_downturn_of_2002http://en.wikipedia.org/wiki/Stock_market_downturn_of_2002http://en.wikipedia.org/wiki/Stock_market_downturn_of_2002http://en.wikipedia.org/wiki/Factors_of_productionhttp://en.wikipedia.org/wiki/Factors_of_productionhttp://en.wikipedia.org/wiki/Factors_of_productionhttp://en.wikipedia.org/wiki/Factors_of_productionhttp://en.wikipedia.org/wiki/Factors_of_productionhttp://en.wikipedia.org/wiki/Capital_%28economics%29http://en.wikipedia.org/wiki/Accounting_reformhttp://en.wikipedia.org/wiki/Accounting_reformhttp://en.wikipedia.org/wiki/Accounting_reformhttp://en.wikipedia.org/wiki/Accounting_scandalshttp://en.wikipedia.org/wiki/Accounting_scandalshttp://en.wikipedia.org/wiki/Accounting_scandalshttp://en.wikipedia.org/wiki/Fraud -
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5. Creative Accounting (CA) (Contd.)
CA includes (i) Improper Revenue Recognition; (ii)Misreporting Expenses; and (iii) Self-Dealings.
One commonly accepted incentive for the systemic over-reporting of corporate income which came to light in 2002
was the granting of stock options as part of executivecompensationpackages. Since stock prices reflect earningreports, stock options could be most profitably exercisedwhen income is exaggerated, and the stock can be sold atan inflated profit.
Enron scandal led to the Sarbanes-OxleyAct to curb such
activities.
http://en.wikipedia.org/wiki/2002http://en.wikipedia.org/wiki/Stock_optionhttp://en.wikipedia.org/wiki/Executive_compensationhttp://en.wikipedia.org/wiki/Executive_compensationhttp://en.wikipedia.org/wiki/Enron_scandalhttp://en.wikipedia.org/wiki/Sarbanes-Oxleyhttp://en.wikipedia.org/wiki/Sarbanes-Oxleyhttp://en.wikipedia.org/wiki/Sarbanes-Oxleyhttp://en.wikipedia.org/wiki/Sarbanes-Oxleyhttp://en.wikipedia.org/wiki/Enron_scandalhttp://en.wikipedia.org/wiki/Enron_scandalhttp://en.wikipedia.org/wiki/Enron_scandalhttp://en.wikipedia.org/wiki/Executive_compensationhttp://en.wikipedia.org/wiki/Executive_compensationhttp://en.wikipedia.org/wiki/Executive_compensationhttp://en.wikipedia.org/wiki/Stock_optionhttp://en.wikipedia.org/wiki/Stock_optionhttp://en.wikipedia.org/wiki/Stock_optionhttp://en.wikipedia.org/wiki/2002 -
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5. Creative Accounting (contd.)
Earnings management usually involvesthe artificial increase (or decrease) ofrevenues, profits, or earnings per share
figures through aggressive accountingtactics. Aggressive earnings managementis a form of fraud and differs from
reporting error.
http://en.wikipedia.org/wiki/Revenuehttp://en.wikipedia.org/wiki/Profithttp://en.wikipedia.org/wiki/Fraudhttp://en.wikipedia.org/wiki/Fraudhttp://en.wikipedia.org/wiki/Profithttp://en.wikipedia.org/wiki/Revenue -
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6. Ways of committing Frauds inFinancial Statements
Fictitious Revenues (These are shown in books, butnot earned. This is done by booking non-existentrevenues by creating journal entries by debitingaccounts receivable and crediting sales. Sometimes
false sales are shown to existing customers. Smartaccountants select transactions with a few majorcustomers like large organizations and governmentagencies that they will be difficult to confirm.Sometimes major vendors are willing to confirm
false confirmations to the auditors. But theseaccounts can be detected by verifying unusualjournal entries and other supporting documents.)
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6. Ways of committing Frauds inFinancial Statements (Contd.)
Improper or Fraudulent Disclosures orOmissions (GAAP requires adequatedisclosures and fraudulent disclosures oromissions materially mislead the investors. Anymaterial facts not covered in the financialstatements should be disclosed in the footnotes)
Creative Accounting (This is done creatively
valuing or manipulating the stock and the work-in-progress. Cash can be manipulated byvarying the timing of payments and receipts.)
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6. Ways of committing Frauds inFinancial Statements (Contd.)
Fraudulent Timing Differences ( Assets andincome can be overstated by taking undueadvantage of accounting cut-off period to eitherboost sales and/or reduce liabilities and
expenses. Such differences can be eliminated byearly revenue recognition and delayed recordingof expenses.)
Concealed Liabilities & Expenses (These are notshown in the financial statements. These occur
when companies do not record certain liabilitiesor understate contingencies, warranty costs /liabilities and report only revenues when cash isreceived.)
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6. Ways of committing Frauds inFinancial Statements (Contd.)
Fraudulent Asset Valuation (This usuallytakes place in estimating inventory byfalsely stating its value or changing the
methods of valuation from FIFO to LIFOand so on).
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7. Characteristics of ManagementProne to Fraud
Unduly aggressive financial targets
Domination by person or group withoutcontrols
Major performance-related compensation Pressure to reduce tax liabilities
Aggressive accounting policies to keep
stock prices high Inadequate monitoring of significant
controls
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8. Classification of CA Practices
Recognizing Pre-mature or FictitiousRevenue
Aggressive Capitalization & ExtendedAmortization Policies
Misreported Assets & Liabilities
Getting Creative with the IncomeStatement
Problems with Cash Flow Reporting (Source: Financial Numbers Game: Detecting Creative
Accounting Practices. Authors: Charles W Mulford & Eugene MComiskey)
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9. Expected Rewards for Resorting toCA methods
Favorable Effect on Share Prices
Lower Corporate Borrowing Costs (Due toImproved Credit Rating)
Incentive Compensation Plans forCorporative Officers/Key Employees
Political gains
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How to Detect CA?
Ask the following questions:
1. How the company makes money?
2. How is it accounting for money?
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10. Problems relating to CA
CA masks the true and fair view of a Co. CA fools the market. Its prevention and
detection is difficult.
Practicing CA is unethical and fraudulent(illegal).
CA is a growing issue in many countries
CA is manipulation of accounts (numbers)and misleads the investors, creditors andgeneral public.
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11. Prevention of CA
Those companies most at risk for fraudulentfinancial reporting tend to be those that haveone or more of the following attributes:-
1. Weak Internal Control2. No Audit Committee3. A Family Relationship Among directors and/or
Officers4. Low assets and Revenue (less than $100 Mn.)5. A Board dominated by Individuals with
Significant Equity Ownership and LittleExperience serving as Directors of Othercompanies.
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Steps for Prevention of CA:
1. Accountants and Managers shoulddivide the duties of an internal control
checklist.2. An independent Audit Committee should
always have some one with a strongaccounting background and auditexperience who deals directly withoutside auditors.
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The End