n magazine media kit

THE LOCAL MAGAZINE READ WORLDWIDE

N

Rates & Schedule

MEDIA KITNantucket Magazine

2013

2013 N Magazine MEDIA KIT

NANTUCKET MAGAZINE · 508.228.1515 · n-magazine.com

N Magazine is Nantucket’s leading lifestyle publication. This award-winning magazine is known throughout the island for its compelling content, stunning photography and exquisite printing. For this reason, N Magazine and becomes a collectible in the homes of Nantucket’s summer and year-round residents.

Because of N Magazine’s quality and size, it has exceptional retention value and a shelf life longer than any other publication on Nantucket. This makes N the most effective advertising vehicle on the island as ads may be seen repeatedly for months or more.

Simply put, from an advertising perspective, N Magazine delivers.

INTRODUCTION

52% female

48% male

$2.9 million average Nantucket home value

$3 million average investment portfolio

$7.5 million average total real estate value

$968,000 average annual income DATA COMPILED BY MENDELSOHN MEDIA RESEARCH, INC

READER RESEARCH HIGHLIGHTS

CIRCULATION: 50,000

Our readers and their households spend the followingamounts in a 12-month period:$26,370,000 - Wine, Spirits and Liquor$28,470,000 - Electronics & Photo Equipment$25,623,000 - Jewelry & Watches$65,781,000 - Apparel, Men, Women and Children$52,020,000 - Fine Art & Antiques$101,088,000 - Home FurnishingsNine out of ten readers own their primary residence,and three out of four (75%) own additional real estate.49% of our readers own a boat.72% of our readers are club members.Readers spend an average of 42 minutes readingan issue and passed along readership in excess of 50,000 per issue. Retention time of N Magazine is in excess of 5 months per issue.

WHO’S READING NANTUCKET MAGAZINE

We are expanding our distribution to Boston.

We are increasing our press run.

We’ve created attractive rates for multiple insertions.

We will be producing Nantucket’s ultimate wedding guide in September.

Our exclusive interviews and features will create even more readership of N Magazine.

We are offering free links to all of our advertisers on www.N-Magazine.com’s virtual magazine.

N Magazine has the highest audited readership of any magazine on Nantucket.

We now offer professional marketing consulting servicesto advertisers who purchase full season contracts.

We will be conducting exciting promotions for the 2013 season!

Because advertising in N works.

TOP TEN REASONS TO ADVERTISE IN N MAGAZINE

1. 2.3.

4.

5.

6.

7.

8.

9.10.

“We’ve worked with N Magazine for nearly ten years and I can’t say enough

wonderful things about our experience. When I look at our annual marketing budget nationwide, our placement in N is the most

effective media buy we make without question.”

— Lindsey Worster, Vice President, Brand Communications of Vineyard Vines



1 MAY - WINE FESTIVAL DAFFODIL WEEKEND

2 JUNE - ARTS & ENTERTAINMENT MEMORIAL DAY WEEKEND

3 JULY - HOME & GARDEN JULY 4TH WEEKEND

4 AUGUST - OUTDOOR ACTIVITY & ADVENTURE AUGUST 2ND

5 SEPTEMBER - FALL LABOR DAY WEEKEND

6 NOVEMBER - HOLIDAY THANKSGIVING WEEKEND Premium Rates apply to ads in June, July and August issues

ISSUE RELEASED AD ARTWORK DUE

Spread $6,350 $6,900 Full page $3,300 $3,650 2⁄3 page $2,750 $3,100 1⁄2 Page $2,100 $2,320 1⁄3 Page $1,650 $1,820 1⁄4 Page $1,300 $1,450 1⁄6 Page $890 $990

Spread $4,680 $5,200 Full Page $2,650 $3,000 2⁄3 page $2,100 $2,350 1⁄2 Page $1,480 $1,650 1⁄3 Page $1,150 $1,300 1⁄4 Page $850 $950 1⁄6 Page $580 $650

LOCAL RATES

B &

W R

AT

ES

Back Cover $8,000First Right Hand Page $5,800Inside Front Cover $5,500Inside Back Cover $4,500Right Hand Page before Editor’s Letter $4,000

PREMIUM PLACEMENT RATES FOR FULL PAGE ADS

National Advertisers pay a 20% premium over local rates.

CALENDAR

RATES

AD SIZES MAY, SEPT, NOV JUNE, JULY, AUG AD SIZES MAY, SEPT, NOV JUNE, JULY, AUG

LOCAL RATES

CO

LO

R R

AT

ES

MARCH 15

APRIL 12

MAY 17

JUNE 21

JULY 19

OCTOBER 18

YEAR

N BEAST

Nantucket Magazine August 2012

NNantucket WATERMEN

Beach FASHION

Cycling, Paddling, & Bodybuilding The RealMAD MAN

Staying HEART HEALTHY

Swimming with Sharks

Beauty of the



summ

er 2010

AD SIZES INCHES FILE INFORMATION

Double Page Spread 19” w x 13” hDouble Page Spread Bleed 19.5” w x 13.5” h* Full Page 9.5” w x 13” hFull Page Bleed 10” w x 13.5” h*2/3 Page Vertical 5.4375” w x 11.75” h2/3 Page Horizontal 8.25” w x 7.75” h1/2 Page Vertical 5.4375” w x 8.75” h1/2 Page Horizontal 8.25” w x 5.75” h1/3 Page Vertical 2.625” w x 11.75” h1/3 Page Square 5.4375” w x 5.75” h1/3 Page Horizontal 8.25” w x 3.75” h1/4 Page Square 4” w x 5.75” h”1/6 Page Vertical 2.625” w x 5.75” h1/6 Page Horizontal 5.4375” w x 2.75” h

When using bleed ads: Keep ALLessential copy 5/8” from trim edge.Book Trim size: 9 1/2” w x 13” h

ACCEPTABLE FILE FORMATS

All ads should be saved as high resolution (300 dpi) PDF, accompanied by hard copy color proof. All files and images must be CMYK or Grayscale. All high-resolution images, artwork and fonts must be included when file is saved as PDF; all spot colors must be converted to CMYK.

ACCEPTABLE MEDIA

CD-ROM and hard copy proof labeledwith client and publication date should be mailed to Fifi Greenberg, N Magazine, 17 North Beach Street, Nantucket, MA 02554. Emailed ads may be sent [email protected] but MUST be followed by a hard copy proof to insure against file errors.

Nantucket Magazine cannot be heldresponsible for faithful match if proper proof is not supplied. We cannot guarantee color unless provided a hard copy color proof. We do not return cds and discard all advertising material one year from insertion date.

PRODUCTION CHARGES Nantucket Magazine does not createads. Any work performed to make admaterials or to correct, update orotherwise prepare disks for output will re-sult in a production charge. Adsrequiring production services are dueprior to our deadline date.

1/3Square

1/6Vert

1/2Horiz

1/2Vert

1/6Horiz

1/3Vert

2/3Vert

2/3Horiz

1/3Horiz1/4

Square

* Bleed ads: Keep all essential copy 5/8” from trim edge. Book Trim size: 9 1/2” w x 13” h

AD SPECS

“N Magazine has been the sungle most effective media vehicle we have used, period. It has produced more

immediate results than magazines ten times it size.”— Steve Kitchin, Partner, GKFO



PUBLICATION ISSUES: ! #1 ! #2 ! #3 ! #4 ! #5 ! #6

COMPANY NAME PHONE

CONTACT NAME EMAIL

BILLING ADDRESS STREET OR P.O. BOX

CITY STATE ZIP

GRAPHIC DESIGNER PHONE EMAIL

SIGNATURE (Required to hold ad space) DATE

Payment information is needed to reserve ad space; please select check or fill in credit card, expiration and signature.

! CHECK ! AMEX ! VISA ! MASTERCARD(Make check payable to Nantucket Magazine)

CREDIT CARD #

EXP. _______________ CODE:______________

SIGNATURE______________________________

# OF ISSUES __________ AD PRICE PER ISSUE __________ TOTAL __________

DEPOSIT __________ BALANCE DUE __________

AD MATERIALS

Please submit ad materials to your ad representative:

FIFI GREENBERG 508-685-1685 . [email protected]

AUDREY WAGNER 508-332-0673 . [email protected]

17 North Beach StreetNantucket, MA 02554Office: 508-228-1515Fax: 508-228-8012

CONDITIONS

The publishers reserve the right to reject any advertising at any time and are not liable for any cost or damages if, for any reason, they fail to publish an ad. The publishers cannot guarantee that any advertisement will appear on a specific page or at a specific location ona page without preferred placement fees. Advertisers are liable for any claims made against N Magazine as a result of their ad con-tent. Our liability is limited to the cost of your ad. Payment is due upon placing your ad and will be assessed late charges after 30 days.

LISTING INFORMATION DATE: PAYMENT INFORMATION

AD SIZE & COLOR

! SPREAD ! 4-COLOR ! BW

! FULL PAGE ! 4-COLOR ! BW

! 2⁄3 PAGE VERTICAL ! 4-COLOR ! BW

! 2⁄3 PAGE HORIZONTAL ! 4-COLOR ! BW




! 1⁄3 PAGE SQUARE ! 4-COLOR ! BW


! 1⁄4 PAGE SQUARE ! 4-COLOR ! BW



AD SIZE COLOR B&W

ADVERTISING CONTRACT



FASHION

To see actual magazine go to: n-magazine.com

FOOD

CONTENTS

INTERVIEWS

104 105

N m

agazine

Don is also a star on the extraordinarily successful reality show, The Apprentice,

and is currently focused on developing the company’s world-class golf course

in Aberdeenshire, Scotland. He and his family are also frequent summer visitors to

Nantucket. Recently, Don Trump shared his thoughts on the real estate market, the

island, and the possibility of a Trump presidency.

Don Trump Jr. is the eldest son of real estate mogul, Donald Trump, and is a key member of the Trump Organization, which owns, develops and markets real estate around the globe.

N: You are a self-proclaimed diehard New Yorker, who often finds himself on

Nantucket. What is your take on Nantucket, and how do you compare it to what is

usually the typical summer haunt of New Yorkers, the Hamptons?

TRUMP: So you’re asking me the infamous Nantucket-versus-Hamptons

question? While I’m always true to my New York City roots, I can’t always say the

same about the Hamptons. What I love about Nantucket is that it is an island. Now

that I am married with three children and one on the way, I think being a bit far

removed from the twelve million people surrounding New York City is a nice

thing. Another advantage to Nantucket for me is that while I know some people

here, I don’t know everyone, and so when I come I feel that I can actually relax.

N: There is a tremendous focus on real estate on Nantucket. What is your

assessment of the direction of the housing market in general and the second-house

market in particular?

TRUMP: I think that the housing market in general and the luxury market are two

very different markets. You look at the high end here in New York City and you

see record sales right now—apartments going for somewhere north of $6,000 per

foot. The Hamptons and Nantucket have certain people that can afford high-end

homes, and during weak markets, they are not under pressure to sell. This group

does not necessarily mirror the rest of the housing market in the United States.

Even with incredibly low interest rates, unfortunately many middle-market people

can’t get loans or mortgages, and it is this group that is still suffering.

INTERVIEW BY BRUCE A. PERCELAY

on Nantucket

PHOTO BY NATHAN COE

DESIGN

91

N m

agazine

90

N m

agaz

ine

Architect: BPC Architecture

Contractor: Cottage & Castle

Faucet: Rohl Perrin & Rowe Edwardian

Sinks: Kohler Caxton

Tub: Bain Ultra NAOS

Shower Head: Rohl Master Flow

Toilet: Kohler San Raphael

With ocean and sunset views,

there could be few better

places to bathe than in this

freestanding soaking tub.

Described as a “retreat within a

retreat,” by BPC Architecture’s

Joe Paul, this master bath

has heated tile floors, a large

walk-in shower, two sinks and

a private water closet. At 140

square feet, the main area is

made to seem more spacious

by vaulted ceilings and a mirror

over the entire south wall that

reflects the ocean view. Natural

light pours in through north-

facing windows that are

protected from public view.

101

N m

agazine

102

N m

agazine

CRUd’étatWRITTEN BY JEN LASKEYPHOTOGRAPHY BY KIT NOBLE

There are unique challenges inherent in creating a new

restaurant in the space of an old Nantucket standby. Nostalgia runs deep

on the island, and the Rope Walk enjoyed a large and loyal following.

So when Jane Stoddard, Carlos Hidalgo, and Erin Zircher took over the

waterfront restaurant, they had big shoes to fill. Like its predecessor,

Cru is a seafood restaurant, but it is part of a new generation that has

transformed the dining experience into something that goes beyond

fish and chips and clam chowder. Ingredients are locally and seasonally

sourced whenever possible. Every bottle and individual glass of wine or

beer, and each cocktail, is selected to pair with dishes on the menu, and

attentions are paid to even the most minute design details – from the

stylishness of staff uniforms to whether a beachgoer’s legs are likely to

stick to the upholstery. The result is a restaurant at the same location,

yet miles away from its predecessor.

When considering the old Ropewalk, owners Jane Stoddard, Carlos

Hidlago and Erin Zircher wanted to be, “Very respectful of the space.”

They decided to pay homage to the iconic setting by preserving the

exterior and physical layout of the building, as well as retaining the

Ropewalk’s casualness. However, the three also wanted to inject the

building with new life: a fresh look for this prime location on the

waterfront.

BIKINI, MISSONI @ GYPSYVINTAGE MALIBU SURFBOARD @ COASTAL

RASH GUARD, LETARTE @ LETARTEBIKINI BOTTOM, H&M

BEAUTY NOTECOLORED SUNSCREENS BY ZINKA @ FORCE 5

FEATURES

RAISING THE BARWRITTEN BY JILL EVARTS PHOTOGRAPHY BY NATHAN COE

elanie and Bob Sabelhaus have renovated four houses on

Nantucket, and each of these homes has had its own

signature bar. “I love having a fun bar in the home,” said Melanie

Sabelhaus, whose husband—a.k.a. Blender Bob—is famous for his

mixology. “And when we entertain, we invariably end up at our bar.”

For their most recent endeavor, the Sabelhauses collaborated with

interior designer, Stiles Colwill, and architect, Lisa Botticelli, to

create a bar rivaling all predecessors. The inspiration came from

a photo spread in Town and Country magazine featuring a red-

lacquered den. The homeowners loved the high-gloss finish, and

thought the color would work well with the navy and white color

scheme of their North Pasture home. Botticelli carved out a bar

area from a space that was once a children’s playroom. Sabelhaus

found lacquered barstools online, which were then painted to match

the bar. And decorator Colwill selected red suede for the walls to

contrast with the texture of the lacquer. “It was a team effort,” said

Sabelhaus. “But it was so much fun. All our friends love it. When

they come over they all say, ‘Oh, my god. I’m going to go home and

lacquer something.’”

M

FOGGY SHEET

62

N m

ag

azi

ne

FOG

GYSH

EET

nantucket

N Magzine’s Tenth Anniversary Party

PHOTOS BY KRIS KINSLEY HANCOCK/NANTUCKET PIX

n magazine media kit

Documents

readership of n magazine

n magazine delivers

comn magazine

local magazine

virtual magazine

awardwinning magazine

retention time of n

n magazine1