online marketing - introduction
DESCRIPTION
Simple Introduction to Online MarketingTRANSCRIPT
WHAT IS ONLINE MARKETING???
Precisely, it is marketing any PRODUCT or SERVICES through the various mode of INTERNET
INTERNET???
WHAT? WHY?HOW?
BECAUSE
It is the Biggest Market
With 2 billion users globally
Available on just one CLICK
Connects you ANYTIME ANYWHERE
A GLOBAL VILLAGE
Growing ONLINE SHOPPING TREND
“Internet is the
Viagra of big
business”
Even MICRO, SMALL & MEDIUM Organizations are moving to WEB
MULTI-AGE GROUP
Users are of
We Love to be SOCIAL
More than 35% of internet users are
On CELL PHONE
Effective MONITORing
Some STATISTICS
Approx 1.3 billion domains registered globally
Doesn’t Require any Introduction
Is #2 most visited
website on the
internet
More than 800 million users
35 Hours of Videos uploaded Every Minute
Globally 200
million users
More than 20,000,000
articles
More Than 6,000,000,000
Photos hosted on flickr.com
And Many More
Now, How to go
DIGITAL????
Successful Digital Marketing
depends on fantastic
STRATEGY
Strategy is something which clears Strategy is something which clears the Road Map. the Road Map.
HOPE is not a Strategy.HOPE is not a Strategy.
Strategy must follow 3 mantras:Strategy must follow 3 mantras:
Be
Use it like SPICES
In RIGHT PROPORTION
Be PATIENT
TACTICS
#1 Have a Professional
WEBSITE
#2 Search Engine Optimization
& Marketing (SEO & SEM)
Various Search Engines available
All search terms are called KEYWORDS.
Its about making your website available on those related
keywords.
And many other technical jobs to improve your search visibility
#3 SOCIAL MEDIA MARKETING
Presence on Social Networking Sites
Blogging
Video Sharing & Channels
Photo Sharing
Information Sharing & Directory
Submissions
Various Social Options
Select which suits
your business MORE
#4 Email Marketing –
Mailers & RSS Feed
This was just a synopsis. Follow us for more details
Golden Rule;
To succeed in
DIGITAL MARKETING, DIG-IT-ALL I n rightI in right proportion
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